Pete Jakob

60 Followers

My passion is driving marketing change linked to improved business results. Whether you need short term help to determine strategic priorities, or longer term engagements to help lead and deliver the desired changes, I can bring a wealth of first-hand experience learned through successfully leading projects at IBM and more recently via my own consultancy business (www.purplesalix.com). I help large global tech companies, SMEs, early stage startups, and Marketing Agencies. Recent projects have included: - Marketing Transformation for a global telco player around customer-centricity, marketing automation, scalable processes and cultural change - B2B Initiative launch for a major Financial...

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Pete Jakob

Busyness to business ignite slideshare

What should your marketing team look like?

Maximising your productivity

Escaping email purgatory

Be more productive by Design - My Personal Productivity Workflow Setup

Leveraging your marketing data

Multichannel Digital Marketing

B2B Marketing: Brave New World, Same Old You?

Conversations with the Pre-Customer

Organic Gardener's Guide to Lead Nurturing