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Unternehmen/Arbeitsplatz
Mumbai Area, India India
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Retail
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thebuystories.wordpress.com/
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Once upon a time…. a girl with a very exciting life in mainline advertising was bitten by the bug to specialise in an aspect of marketing that truly added to the numbers. She was drawn to the world of shelves and carts. And that is where she has spent the last 7+years enjoying every moment.
I have worked on selling everything from fabric care and health beverages to fashion and lifestyle. If there is one belief one goes by, it is that for those who want to listen the customer is shouting out loud.
I have been instrumental in setting up two Shopper Marketing agencies in India i.e. OmniSpace Retail and Saatchi & Saatchi X. I later had the opportunity to work on the client side with Relianc.
Tags
brand storytelling
automobile showroom
automobile shopping
automobile marketing
honda showroom
retail design
retail store design
paint stores
cdit in store
tablet in store display
re:imagining retail
croma in store
tablet category
croma india
tablet category at mbo
colour cosmetics retail
valley india
stories
brand conversation
storytelling
customer marketing
customer experience
buystories
shopper marketing
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Storytelling in the Digital Age
Katie Elson Anderson
•
Vor 14 Jahren