Hrivnak
230
Followers
Personal Information
Unternehmen/Arbeitsplatz
Prague, The Capital, Czech Republic, CZ Czech Republic
Branche
Apparel / Fashion
Webseite
www.hrivnak.cz
Info
A linguist originally, I acquired most of my marketing/advertising experience in the developing markets of CEE in the last 20 years. My domain has been strategic planning and brand identity since 1998.
Specialties: branding and identity, integrated communication strategy, planning, qualitative market research
Tags
branding
marketing
brand
research
internet marketing
netnography
archetype
brand management
archetypy
change
rebranding
cee
czech
marketing research
naming
narrative
myth
career_days
2013
corporate culture
startup company
hrivnak
social media
online communities
placebranding
blue_events
konference
basics
značka
internal branding
internal communication
customer management
technology
mdp
csr csv
consumers
trend
2011
cigarettes
positioning
co-creation
brands
zmena
znaka
logo
plnovn
innovation
jup
ethnography
t-mobile
usability
kofola
product development
workshop
yoplait
youghurt
identity
logio
research ethnography mars youngconsumers culture
nivea facilitation insights research
prednaska
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spotrebitel
etno
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business
training
drama
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