Alastair Simpson

Sydney, Australia, NSW Australia

I help teams create engaging product experiences…with the help of pencils, sharpies, post-its and collaborative thinking

Senior manager within the content delivery, product and customer experience digital space. Advocate of using lean customer centric design and design thinking methodologies to solve complex business problems. A proven track record of product development, delivering commercially viable, user friendly digital experiences for high profile clients. Member of the AIMIA advisory council and speaker at digital industry events. Specialties: Customer Centred Design, Interaction Design, Product Development, Product Strategy, Content Monetisation, Multi-channel Digital Strategy, Ecommerce, Conversion Rate Optimisation (CRO).