Aaron Fulkerson

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I'm at MindTouch where we help companies create product experts and brand promoters. MindTouch converts content businesses are already creating into a customer engagement channel that bridges Marketing, Sales and Support. Product documentation, support materials, training and best practices content is trapped in pre-Internet and pre-mobile tools. By converting this content--that companies already pay to create--into MindTouch, businesses double their website traffic, customer renewal rates and upsells. Does this help with customer support too? You betcha! -------------------------- Aaron Fulkerson is a founder and the CEO of MindTouch. MindTouch, Inc is a provider of cloud based soft...

customer engagement management customer service customer relationship management customer support techcomm agent enablement knowledge management customer experience content experience self-service technical communication support content management content strategy content marketing field service documentation self service cem crm esb restful rest http wsdl soap soa woa gluecon

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Aaron Fulkerson

Keynote Lavacon 2016 - Content as a Strategic Asset

Defrag Conference 2015: From Dinosaurs to Unicorns; A New Kind of Customer Engagement

What is WOA? Presented at www.GlueCon.com