Personal Information
Unternehmen/Arbeitsplatz
San Francisco Bay Area United States
Beruf
Director Product Marketing at ThinkHR
Branche
Technology / Software / Internet
Webseite
http://www.taprootfoundation.org/
Info
15 years of experience in product marketing, partner/channel development, demand generation and go-to-market strategy in B2B enterprise software and Cloud SaaS solutions.
Product Marketing & Branding
• Inbound and outbound marketing strategy, execution
• Go-to-market planning, development and rollout including localization, licensing, pricing, docs
• Top-tier analyst relations (Gartner, Forrester, IDC)
• Industry thought leadership, public speaking
• Tradeshows, conferences, corporate events
Demand Generation
• Integrated multichannel marketing programs
• Lead generation and nurturing programs
• Social media, content marketing, email campaigns, marketing analytics, KPI monitoring
Sal...
Tags
customer communication management
ccm
customer experience management
analytics
customer engagement management
voice of the customer
enterprise data hub
cem
cxm
next best action
cloud
campaign management
cloud ccm
document composition
print production
saas
marketing campaigns
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