Personal Information
Unternehmen/Arbeitsplatz
San Francisco Bay Area United States
Beruf
Director Product Marketing at ThinkHR
Branche
Technology / Software / Internet
Webseite
http://www.taprootfoundation.org/
Info
15 years of experience in product marketing, partner/channel development, demand generation and go-to-market strategy in B2B enterprise software and Cloud SaaS solutions.
Product Marketing & Branding
• Inbound and outbound marketing strategy, execution
• Go-to-market planning, development and rollout including localization, licensing, pricing, docs
• Top-tier analyst relations (Gartner, Forrester, IDC)
• Industry thought leadership, public speaking
• Tradeshows, conferences, corporate events
Demand Generation
• Integrated multichannel marketing programs
• Lead generation and nurturing programs
• Social media, content marketing, email campaigns, marketing analytics, KPI monitoring
Sal...
Tags
customer communication management
ccm
customer experience management
analytics
customer engagement management
voice of the customer
enterprise data hub
cem
cxm
next best action
cloud
campaign management
cloud ccm
document composition
print production
saas
marketing campaigns
Mehr anzeigen
- Präsentationen
- Dokumente
- Infografiken
Growth Hacking: The Human Operating System for Martech (Marketing Technology)
Sean Ellis
•
Vor 9 Jahren
Orchestrating a Customer Engagement Journey in the Enterprise
Kashif Mahbub
•
Vor 8 Jahren
Growth Hacking and Full Stack Marketing For Startups
Casey Armstrong
•
Vor 8 Jahren
The SoDA Report (Volume 1, 2015)
Society of Digital Agencies
•
Vor 9 Jahren
Why Content Marketing Fails
Rand Fishkin
•
Vor 9 Jahren
Customer Journey Analytics and Big Data
McKinsey on Marketing & Sales
•
Vor 11 Jahren
Customer Journey FAQs - answers to the most common customer journey questions -
Martin Wright
•
Vor 10 Jahren
12 Lessons from the B2B Marketing Manifesto Campaign
Velocity Partners
•
Vor 12 Jahren
Building a Code Halo Economy for Insurance
Cognizant
•
Vor 9 Jahren
Successful Customer Communications Strategies in 8 Steps and 2 Case Studies
Vivastream
•
Vor 10 Jahren
Evolve or Die - The Future of Digital in Customer Communication
Kyle Lacy
•
Vor 12 Jahren
#CNX14 - 7 Technology Trends Transforming Customer Communication
Salesforce Marketing Cloud
•
Vor 9 Jahren
Why & How to Design a Deck: Transform Slides into Remarkable Presentations
Onkaro
•
Vor 9 Jahren
Email Design for the Non-Designer
Litmus
•
Vor 9 Jahren
Crap. The Content Marketing Deluge.
Velocity Partners
•
Vor 11 Jahren
Social Superheroes - Behind the Scenes of a Massive Marketing Campaign
HubSpot
•
Vor 9 Jahren
Digital strategy for Netflix: Narcos
Clément Simon
•
Vor 9 Jahren
How Aetna Built a Marketing Technology Focused Office
MarTech Conference
•
Vor 9 Jahren
How to Scale your Analytics in a Maturing Organization
Kissmetrics on SlideShare
•
Vor 9 Jahren
10 Startup Business Puzzles Visualized and Explained
Sangeet Paul Choudary
•
Vor 9 Jahren