Eric Seufert
26 SlideShares 425 Followers 83 Folgens
Personal Information
Unternehmen/Arbeitsplatz
London, United Kingdom United Kingdom
Beruf
Mobile Marketing, Analytics, and User Acquisition | hrcls.co
Branche
Advertising / Marketing / PR
Webseite
mobiledevmemo.com
Info
*NOTE: Please do not add me as a connection unless we have met. Mobile growth specialist. I have a specific interest in freemium product economy, programmatic statistical methods, and performance marketing tactics. Author of Freemium Economics, published by Elsevier in 2014: http://amzn.to/19zaPQB Owner / Editor at Mobile Dev Memo: http://mobiledevmemo.com Data analysis skills: Python, R, advanced statistical methods GitHub profile: https://github.com/ESeufert
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Tags
mobile marketing mobile user acquisition mobile advertising eric seufert mobile gaming mobile ua mobile freemium app store free-to-play seufert user acquisition mobile apps freemium marketing marketing lifetime customer value f2p ltv advertising netflix fortnite google apple smartphone marketing strategy data science strategy video games games mobile dev memo social media marketing app economy mobile ad fraud china mobile market television advertising virality app discovery futureof freemium apps
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Eric Seufert - 5 Mobile Gaming Trends 2015 - PwC Outlook Conference October 2014

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Five common freemium app marketing mistakes

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Eric Seufert, GDC 2014: Profitably launching Jelly Splash to #1, a marketing postmortem

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Two Methods for Modeling LTV with a Spreadsheet

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