SlideShare ist ein Scribd-Unternehmen logo
1 von 12
Downloaden Sie, um offline zu lesen
1
Leading the Disruptions
How to deploy future-proof innovation strategies
Confluence - 2016
Dominique Cerutti
Altran, Chairman and CEO
2
R&D rules the planet
The most powerful engine of
economic expansion…
…Fueled by Top 500 spenders…
0%
10%
20%
30%
40%
50%
60%
70%
80%
0 1000 2000 3000
500 companies concentrate ~61%
of the global R&D spend
100 companies concentrate ~40%
of the global R&D spend
Tail of top 2500 R&D spenders
2014, % of global R&D spend
Average company lifespan in S&P 500
33 years
1995 2015 2025
25 years
15 years
…Which are ever more challenged
-25%
-40%
R&D growth: 160% of GDP
growth over the period
$630B
(2,0% of GDP)
R&D spend
OECD, 1982-2014, $B and in % of GDP
$920B
(2,1% of GDP)
$1 150B
(2,4% of GDP)
1994 2004 2014
R&D rules the planet
3
Innovate or abdicate
True innovators breaking
through to the top…
…Creating massive disruptions…
$15B R&D investments
Focus on autonomous
driving and electric
mobility
…Generating battles of giants
Tesla model S market share
(US premium market, m/s in volume, 2012-15)
Uber market share
(North America business taxi market, %, 2014-15)
#1
20152012
3%
26%
January 2014
March 2015
August 2014
15%
30%
50%
Rank 2011 2016
1
2
3
4
5
6
7
8
9
10
New entrants in 2016 top 10
Top 10 market capitalization
+23 ppt.
$4.5B R&D investments
Leading the digital era
$12.3B R&D investments
Focus on disruptive
innovation (e.g. robotics,
autonomous car)
Innovate or Abdicate
4
Breakthrough
technologies
Time to market
obsession
Digital
disruption
Differentiation
for competitive
separation
Draconian
regulations
Global or
marginal
R&D
Shift
1
6
35
2
4
The 6 R&D Tyrannies
The 6 R&D Tyrannies
5
The 6 R&D Tyrannies: the automotive industry
Breakthrough
technologies
Time to market
obsession
Digital
disruption
Competitive
separation
Draconian
regulations
Global or
marginal
1
6
35
2
4
Internet of Things
Modularization
Car Sharing
Autonomous Cars
Industry 4.0
Globalization
Disruptive players
Zero emission
Total safety
The 6 R&D Tyrannies: the automotive Industry
6
Core vs. Context: the innovation circle
Source: Geoffrey A. Moore, Altran
CORE
Process creates true differentiation
and separation from competition
CONTEXT
All other processes
Mission Critical
Process shortfall creates
serious and immediate risk
Enabling
All other processes
Differentiation
Risk
Flowof
innovation
Deploy
differentiation at
scale
Deploy
differentiation at
scale
Manage
Mission-Critical
processes at scale
Manage
Mission-Critical
processes at scale
Invent
differentiated
offering
Invent
differentiated
offering
Extract resources
to repurpose for
Core
Extract resources
to repurpose for
Core
CORE vs CONTEXT: the innovation cycle
7
…so what?CORE vs CONTEXT: Key takeaways
Focus on
COMPETITIVE
SEPARATION
with a deliberate
innovation strategy
Declare your
CORE
Leverage a new
SOURCING
MODEL
1 2 3
8
Altran: sharpened business models to address Core & Context challenges
From deep domain expertise…
28 000 Altran experts: engineers & scientists
Product & Systems Engineering
Complex Systems Engineering
Intelligent Systems
Mechanical Engineering
Advanced Test & Simulation
Product Design & Innovation
Manufacturing & Operations
Supply Chain & Logistics Excellence
Manufacturing Techno. & Automation
Manufacturing Ops & Optimization
Civil Works, Infra. & Environment
Network Transformation & Performance
Digitization
Industrial Big Data Analytics
Digital Infra. & Governance
Digital Applications & Media
Product Lifecycle Management
Industrial Enterprise
Program Management
Security, Safety, Regulation & Risk
Enterprise Performance & Quality
Technology & Engineering Strategy
ALTRAN: Sharpened business models to address CORE/CONTEXT challenges
28 000 Altran experts: engineers & scientists
9
Altran: sharpened business models to address Core & Context challenges
… to differentiated business models
CORE CONTEXT
Critical
Enabling
Innovative Product
Development
To access new technologies
and explore disruptions
World-Class Centers
To accelerate, leveraging the best expertise, IP and assets
on the most advanced technologies
Industrialized
GlobalShore®
To leverage cost-effective
talent pools across the
planet
ALTRAN: Sharpened business models to address client CORE/CONTEXT challenges
10
Partner to accelerate on Core: next generation E/E architecture
WHO:
A leading European car OEM
WHY:
Ambitious growth plans and exponential complexity
of automotive features require urgent rethink of
traditional E/E architectures to optimise costs and time
to market
INNOVATION STRATEGY:
Partner and co-innovate to accelerate and create
disruptive IP
Partner to accelerate the CORE: next generation E/E architecture
APPROACH:
Move from a complex architecture with 100+
dedicated ECU to a centralized domain
25% integration cost savings and 35% less cabin weight
Co-investment to develop a
new software platform to
manage the complexity of
embedded systems
11
Transform to optimize Context: full variant application development
WHO:
A leading European car OEM
WHY:
Significantly optimize the cost of development and
time to market of full variant applications
INNOVATION STRATEGY:
Leverage outsourcing on CONTEXT activities
Transform to optimize CONTEXT: full variant car development
Co-construction of a
nearshore R&D center
to develop
full variant applications
APPROACH:
Greenfield set-up of an ODC for activities related to
variant applications development with Altran
Strong reduction of TCO and unlocking of critical
resources
12
Thank You

Weitere ähnliche Inhalte

Was ist angesagt?

Zinnov Zones 2016 - Product Engineering Services
Zinnov Zones 2016 - Product Engineering ServicesZinnov Zones 2016 - Product Engineering Services
Zinnov Zones 2016 - Product Engineering ServicesZinnov
 
Zinnov Zones for Product Engineering Services 2017
Zinnov Zones for Product Engineering Services 2017Zinnov Zones for Product Engineering Services 2017
Zinnov Zones for Product Engineering Services 2017Zinnov
 
Simon Best : Change, disruption and opportunity | Zinnov Confluence '16 Munich
Simon Best : Change, disruption and opportunity | Zinnov Confluence '16 MunichSimon Best : Change, disruption and opportunity | Zinnov Confluence '16 Munich
Simon Best : Change, disruption and opportunity | Zinnov Confluence '16 MunichZinnov
 
Confluence Keynote- Leading the change in a connected world - Pari Natarajan
Confluence Keynote- Leading the change in a connected world - Pari NatarajanConfluence Keynote- Leading the change in a connected world - Pari Natarajan
Confluence Keynote- Leading the change in a connected world - Pari NatarajanZinnov
 
The Spring of AI : Leveraging Collective Disruptor Insights
The Spring of AI : Leveraging Collective Disruptor InsightsThe Spring of AI : Leveraging Collective Disruptor Insights
The Spring of AI : Leveraging Collective Disruptor InsightsZinnov
 
Zinnov Zones for Robotic Automation Services
Zinnov Zones for Robotic Automation ServicesZinnov Zones for Robotic Automation Services
Zinnov Zones for Robotic Automation ServicesZinnov
 
Building Technology Organizations of Tomorrow
Building Technology Organizations of TomorrowBuilding Technology Organizations of Tomorrow
Building Technology Organizations of TomorrowZinnov
 
Digital case studies
Digital case studiesDigital case studies
Digital case studiesZinnov
 
Zinnov DRAUP : Tech Mafia Disrupting Multiple Industries
Zinnov DRAUP :  Tech Mafia Disrupting Multiple IndustriesZinnov DRAUP :  Tech Mafia Disrupting Multiple Industries
Zinnov DRAUP : Tech Mafia Disrupting Multiple IndustriesZinnov
 
US Telco Case Presentation - Deloitte Maverick 2016
US Telco Case Presentation - Deloitte Maverick 2016US Telco Case Presentation - Deloitte Maverick 2016
US Telco Case Presentation - Deloitte Maverick 2016Anil K
 
Smart Factories: How can manufacturers realize the potential of digital indus...
Smart Factories: How can manufacturers realize the potential of digital indus...Smart Factories: How can manufacturers realize the potential of digital indus...
Smart Factories: How can manufacturers realize the potential of digital indus...Capgemini
 
Large Enterprises : Transforming India's Digital Future
Large Enterprises : Transforming India's Digital FutureLarge Enterprises : Transforming India's Digital Future
Large Enterprises : Transforming India's Digital FutureZinnov
 
Industry X.0 in Action | Slideshare
Industry X.0 in Action | SlideshareIndustry X.0 in Action | Slideshare
Industry X.0 in Action | Slideshareaccenture
 
Aricent corporate presentation
Aricent corporate presentationAricent corporate presentation
Aricent corporate presentationAricent
 
Scale your business through B2B eCommerce in China
Scale your business through B2B eCommerce in ChinaScale your business through B2B eCommerce in China
Scale your business through B2B eCommerce in ChinaTMO Group
 
Wipro-Zinnov PLM Assortment Case Study
Wipro-Zinnov PLM Assortment Case StudyWipro-Zinnov PLM Assortment Case Study
Wipro-Zinnov PLM Assortment Case StudyZinnov
 
Digital SMBs - Key Pillar of India's Economy | Zinnov
Digital SMBs - Key Pillar of India's Economy | ZinnovDigital SMBs - Key Pillar of India's Economy | Zinnov
Digital SMBs - Key Pillar of India's Economy | ZinnovZinnov
 
Transforming the industry that transformed the world
Transforming the industry that transformed the worldTransforming the industry that transformed the world
Transforming the industry that transformed the worldaccenture
 

Was ist angesagt? (20)

Zinnov Zones 2016 - Product Engineering Services
Zinnov Zones 2016 - Product Engineering ServicesZinnov Zones 2016 - Product Engineering Services
Zinnov Zones 2016 - Product Engineering Services
 
Zinnov Zones for Product Engineering Services 2017
Zinnov Zones for Product Engineering Services 2017Zinnov Zones for Product Engineering Services 2017
Zinnov Zones for Product Engineering Services 2017
 
Simon Best : Change, disruption and opportunity | Zinnov Confluence '16 Munich
Simon Best : Change, disruption and opportunity | Zinnov Confluence '16 MunichSimon Best : Change, disruption and opportunity | Zinnov Confluence '16 Munich
Simon Best : Change, disruption and opportunity | Zinnov Confluence '16 Munich
 
Confluence Keynote- Leading the change in a connected world - Pari Natarajan
Confluence Keynote- Leading the change in a connected world - Pari NatarajanConfluence Keynote- Leading the change in a connected world - Pari Natarajan
Confluence Keynote- Leading the change in a connected world - Pari Natarajan
 
The Spring of AI : Leveraging Collective Disruptor Insights
The Spring of AI : Leveraging Collective Disruptor InsightsThe Spring of AI : Leveraging Collective Disruptor Insights
The Spring of AI : Leveraging Collective Disruptor Insights
 
Zinnov Zones for Robotic Automation Services
Zinnov Zones for Robotic Automation ServicesZinnov Zones for Robotic Automation Services
Zinnov Zones for Robotic Automation Services
 
Building Technology Organizations of Tomorrow
Building Technology Organizations of TomorrowBuilding Technology Organizations of Tomorrow
Building Technology Organizations of Tomorrow
 
Digital case studies
Digital case studiesDigital case studies
Digital case studies
 
Zinnov DRAUP : Tech Mafia Disrupting Multiple Industries
Zinnov DRAUP :  Tech Mafia Disrupting Multiple IndustriesZinnov DRAUP :  Tech Mafia Disrupting Multiple Industries
Zinnov DRAUP : Tech Mafia Disrupting Multiple Industries
 
US Telco Case Presentation - Deloitte Maverick 2016
US Telco Case Presentation - Deloitte Maverick 2016US Telco Case Presentation - Deloitte Maverick 2016
US Telco Case Presentation - Deloitte Maverick 2016
 
Smart Factories: How can manufacturers realize the potential of digital indus...
Smart Factories: How can manufacturers realize the potential of digital indus...Smart Factories: How can manufacturers realize the potential of digital indus...
Smart Factories: How can manufacturers realize the potential of digital indus...
 
Large Enterprises : Transforming India's Digital Future
Large Enterprises : Transforming India's Digital FutureLarge Enterprises : Transforming India's Digital Future
Large Enterprises : Transforming India's Digital Future
 
Industry X.0 in Action | Slideshare
Industry X.0 in Action | SlideshareIndustry X.0 in Action | Slideshare
Industry X.0 in Action | Slideshare
 
Aricent corporate presentation
Aricent corporate presentationAricent corporate presentation
Aricent corporate presentation
 
Scale your business through B2B eCommerce in China
Scale your business through B2B eCommerce in ChinaScale your business through B2B eCommerce in China
Scale your business through B2B eCommerce in China
 
Wipro-Zinnov PLM Assortment Case Study
Wipro-Zinnov PLM Assortment Case StudyWipro-Zinnov PLM Assortment Case Study
Wipro-Zinnov PLM Assortment Case Study
 
Digital Business - Accenture
Digital Business - AccentureDigital Business - Accenture
Digital Business - Accenture
 
Digital SMBs - Key Pillar of India's Economy | Zinnov
Digital SMBs - Key Pillar of India's Economy | ZinnovDigital SMBs - Key Pillar of India's Economy | Zinnov
Digital SMBs - Key Pillar of India's Economy | Zinnov
 
The CPaaS Opportunity for Service Providers
The CPaaS Opportunity for Service ProvidersThe CPaaS Opportunity for Service Providers
The CPaaS Opportunity for Service Providers
 
Transforming the industry that transformed the world
Transforming the industry that transformed the worldTransforming the industry that transformed the world
Transforming the industry that transformed the world
 

Andere mochten auch

Online Housewife reselling of Clothing & Lifestyle in India - A study
Online Housewife reselling of Clothing & Lifestyle in India - A studyOnline Housewife reselling of Clothing & Lifestyle in India - A study
Online Housewife reselling of Clothing & Lifestyle in India - A studyZinnov
 
Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...
Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...
Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...Zinnov
 
Startup Accelerators
Startup AcceleratorsStartup Accelerators
Startup AcceleratorsZinnov
 
Dr David Soldani : Leading the disruptions | Zinnov Confluence '16 Munich
Dr David Soldani : Leading the disruptions | Zinnov Confluence '16 MunichDr David Soldani : Leading the disruptions | Zinnov Confluence '16 Munich
Dr David Soldani : Leading the disruptions | Zinnov Confluence '16 MunichZinnov
 
The AI Spring - Innovations for the next decade
The AI Spring - Innovations for the next decadeThe AI Spring - Innovations for the next decade
The AI Spring - Innovations for the next decadeZinnov
 
Zinnov DRAUP : Automotive - Engineering Services Landscape
Zinnov DRAUP : Automotive - Engineering Services LandscapeZinnov DRAUP : Automotive - Engineering Services Landscape
Zinnov DRAUP : Automotive - Engineering Services LandscapeZinnov
 
Zinnov zones - Digital in Retail
Zinnov zones - Digital in RetailZinnov zones - Digital in Retail
Zinnov zones - Digital in RetailZinnov
 
Engineering case studies
Engineering case studiesEngineering case studies
Engineering case studiesZinnov
 
Technology Smart City Opportunity - India
Technology Smart City Opportunity - IndiaTechnology Smart City Opportunity - India
Technology Smart City Opportunity - IndiaZinnov
 

Andere mochten auch (9)

Online Housewife reselling of Clothing & Lifestyle in India - A study
Online Housewife reselling of Clothing & Lifestyle in India - A studyOnline Housewife reselling of Clothing & Lifestyle in India - A study
Online Housewife reselling of Clothing & Lifestyle in India - A study
 
Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...
Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...
Steffen Schaefer : How Digitalization is enabling new Mobility ecosystems | Z...
 
Startup Accelerators
Startup AcceleratorsStartup Accelerators
Startup Accelerators
 
Dr David Soldani : Leading the disruptions | Zinnov Confluence '16 Munich
Dr David Soldani : Leading the disruptions | Zinnov Confluence '16 MunichDr David Soldani : Leading the disruptions | Zinnov Confluence '16 Munich
Dr David Soldani : Leading the disruptions | Zinnov Confluence '16 Munich
 
The AI Spring - Innovations for the next decade
The AI Spring - Innovations for the next decadeThe AI Spring - Innovations for the next decade
The AI Spring - Innovations for the next decade
 
Zinnov DRAUP : Automotive - Engineering Services Landscape
Zinnov DRAUP : Automotive - Engineering Services LandscapeZinnov DRAUP : Automotive - Engineering Services Landscape
Zinnov DRAUP : Automotive - Engineering Services Landscape
 
Zinnov zones - Digital in Retail
Zinnov zones - Digital in RetailZinnov zones - Digital in Retail
Zinnov zones - Digital in Retail
 
Engineering case studies
Engineering case studiesEngineering case studies
Engineering case studies
 
Technology Smart City Opportunity - India
Technology Smart City Opportunity - IndiaTechnology Smart City Opportunity - India
Technology Smart City Opportunity - India
 

Ähnlich wie Dominique Cerutti : Leading the disruptions | Zinnov Confluence '16 Munich

Technology: High value manufacturing
Technology: High value manufacturingTechnology: High value manufacturing
Technology: High value manufacturingbisgovuk
 
140409 smart industry presentation
140409 smart industry presentation140409 smart industry presentation
140409 smart industry presentationHerm van der Beek
 
LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...
LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...
LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...Fabrizio Cardinali
 
Horizon 2020 - Ruolo di APRE e risultati del primo cut-off
Horizon 2020  - Ruolo di APRE e risultati del primo cut-offHorizon 2020  - Ruolo di APRE e risultati del primo cut-off
Horizon 2020 - Ruolo di APRE e risultati del primo cut-offRomagna Tech
 
Agile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul Jadhav
Agile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul JadhavAgile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul Jadhav
Agile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul JadhavAgileNetwork
 
034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE
034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE 034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE
034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE Dr Fereidoun Dejahang
 
034 innovation & productivity
034 innovation & productivity034 innovation & productivity
034 innovation & productivitydrdej19
 
impact of lean production
impact of lean productionimpact of lean production
impact of lean productionbramyahari
 
Global Lighthouse Network - 2019
Global Lighthouse Network - 2019Global Lighthouse Network - 2019
Global Lighthouse Network - 2019Marcio Venturelli
 
David bott tsb for bbaa
David bott tsb for bbaaDavid bott tsb for bbaa
David bott tsb for bbaaeventsbbaa
 
Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014
Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014
Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014Parma Couture
 
UCA towards I5.0 OECD.pdf
UCA towards I5.0 OECD.pdfUCA towards I5.0 OECD.pdf
UCA towards I5.0 OECD.pdfAPPAU_Ukraine
 
Agenda Take A Breath 2016
Agenda Take A Breath 2016Agenda Take A Breath 2016
Agenda Take A Breath 2016Loccioni Group
 
Ubiquity e Autonomy : the autonomous car and the outcome economy
Ubiquity e Autonomy : the autonomous car and the outcome economyUbiquity e Autonomy : the autonomous car and the outcome economy
Ubiquity e Autonomy : the autonomous car and the outcome economyRoberto Siagri
 

Ähnlich wie Dominique Cerutti : Leading the disruptions | Zinnov Confluence '16 Munich (20)

Technology: High value manufacturing
Technology: High value manufacturingTechnology: High value manufacturing
Technology: High value manufacturing
 
Insights Success The 10 Most Innovative Automotive Tech Solution Provider Com...
Insights Success The 10 Most Innovative Automotive Tech Solution Provider Com...Insights Success The 10 Most Innovative Automotive Tech Solution Provider Com...
Insights Success The 10 Most Innovative Automotive Tech Solution Provider Com...
 
140409 smart industry presentation
140409 smart industry presentation140409 smart industry presentation
140409 smart industry presentation
 
LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...
LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...
LACE Project WP5 - Learning Analytics & Performance Support for Manufacturing...
 
Horizon 2020 - Ruolo di APRE e risultati del primo cut-off
Horizon 2020  - Ruolo di APRE e risultati del primo cut-offHorizon 2020  - Ruolo di APRE e risultati del primo cut-off
Horizon 2020 - Ruolo di APRE e risultati del primo cut-off
 
Agile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul Jadhav
Agile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul JadhavAgile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul Jadhav
Agile Network India | Industry 4.0 - Digital Agility Vade Mecum | Atul Jadhav
 
034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE
034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE 034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE
034 INNOVATION DELAY AND DISRUPTION, WASTE ON SITE
 
034 innovation & productivity
034 innovation & productivity034 innovation & productivity
034 innovation & productivity
 
impact of lean production
impact of lean productionimpact of lean production
impact of lean production
 
Global Lighthouse Network - 2019
Global Lighthouse Network - 2019Global Lighthouse Network - 2019
Global Lighthouse Network - 2019
 
V I D E O C O N
V I D E O C O NV I D E O C O N
V I D E O C O N
 
David bott tsb for bbaa
David bott tsb for bbaaDavid bott tsb for bbaa
David bott tsb for bbaa
 
Videocon
VideoconVideocon
Videocon
 
Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014
Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014
Horizon 2020 - Strumento PMI - Seminario Aster 21/10/2014
 
Forum for innovation 2016
Forum for innovation 2016Forum for innovation 2016
Forum for innovation 2016
 
UCA towards I5.0 OECD.pdf
UCA towards I5.0 OECD.pdfUCA towards I5.0 OECD.pdf
UCA towards I5.0 OECD.pdf
 
Agenda Take A Breath 2016
Agenda Take A Breath 2016Agenda Take A Breath 2016
Agenda Take A Breath 2016
 
MBA Internship Presentation (Comm. Ops.)
MBA Internship Presentation (Comm. Ops.)MBA Internship Presentation (Comm. Ops.)
MBA Internship Presentation (Comm. Ops.)
 
MBA Internship Presentation (Comm. Ops.)
MBA Internship Presentation (Comm. Ops.)MBA Internship Presentation (Comm. Ops.)
MBA Internship Presentation (Comm. Ops.)
 
Ubiquity e Autonomy : the autonomous car and the outcome economy
Ubiquity e Autonomy : the autonomous car and the outcome economyUbiquity e Autonomy : the autonomous car and the outcome economy
Ubiquity e Autonomy : the autonomous car and the outcome economy
 

Mehr von Zinnov

COE Hotspots of the World Report 2021
COE Hotspots of the World Report 2021COE Hotspots of the World Report 2021
COE Hotspots of the World Report 2021Zinnov
 
Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...
Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...
Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...Zinnov
 
202X & Future Growth Possibilities - Navigate at speed of the new reality
202X & Future Growth Possibilities - Navigate at speed of the new reality202X & Future Growth Possibilities - Navigate at speed of the new reality
202X & Future Growth Possibilities - Navigate at speed of the new realityZinnov
 
Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...
Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...
Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...Zinnov
 
Top Enterprise Technology Trends that will Redefine 2021
Top Enterprise Technology Trends that will Redefine 2021Top Enterprise Technology Trends that will Redefine 2021
Top Enterprise Technology Trends that will Redefine 2021Zinnov
 
Location Analysis - CoE Hotspots of the World
Location Analysis - CoE Hotspots of the WorldLocation Analysis - CoE Hotspots of the World
Location Analysis - CoE Hotspots of the WorldZinnov
 
The Future of Internet Content Consumption in India | Zinnov
The Future of Internet Content Consumption in India | Zinnov The Future of Internet Content Consumption in India | Zinnov
The Future of Internet Content Consumption in India | Zinnov Zinnov
 
USA-India-Israel Collaboration Report 2018
USA-India-Israel Collaboration Report 2018USA-India-Israel Collaboration Report 2018
USA-India-Israel Collaboration Report 2018Zinnov
 
Campus Compensation Trends in India - 2017
Campus Compensation Trends in India - 2017Campus Compensation Trends in India - 2017
Campus Compensation Trends in India - 2017Zinnov
 
How to become a Machine Learning Expert
How to become a Machine Learning ExpertHow to become a Machine Learning Expert
How to become a Machine Learning ExpertZinnov
 
How to create an effective Point of View
How to create an effective Point of ViewHow to create an effective Point of View
How to create an effective Point of ViewZinnov
 
How to be an Employer of Choice
How to be an Employer of ChoiceHow to be an Employer of Choice
How to be an Employer of ChoiceZinnov
 
IoT Startup Landscape in India - Part II
IoT Startup Landscape in India - Part IIIoT Startup Landscape in India - Part II
IoT Startup Landscape in India - Part IIZinnov
 
IoT Startup Landscape in India - Part I
IoT Startup Landscape in India - Part IIoT Startup Landscape in India - Part I
IoT Startup Landscape in India - Part IZinnov
 
Changing R&D Structure and Talent redistribution across the Globe
Changing R&D Structure and Talent redistribution across the GlobeChanging R&D Structure and Talent redistribution across the Globe
Changing R&D Structure and Talent redistribution across the GlobeZinnov
 
Engineering R&D landscape across Verticals
Engineering R&D landscape across VerticalsEngineering R&D landscape across Verticals
Engineering R&D landscape across VerticalsZinnov
 
Engineering R&D market opportunity for Service Providers
Engineering R&D market opportunity for Service ProvidersEngineering R&D market opportunity for Service Providers
Engineering R&D market opportunity for Service ProvidersZinnov
 
Key Takeaways from Confluence - Santa Clara
Key Takeaways from Confluence - Santa ClaraKey Takeaways from Confluence - Santa Clara
Key Takeaways from Confluence - Santa ClaraZinnov
 
Growth in R&D Spend in USA
Growth in R&D Spend in USAGrowth in R&D Spend in USA
Growth in R&D Spend in USAZinnov
 
Talent Management in India
Talent Management in IndiaTalent Management in India
Talent Management in IndiaZinnov
 

Mehr von Zinnov (20)

COE Hotspots of the World Report 2021
COE Hotspots of the World Report 2021COE Hotspots of the World Report 2021
COE Hotspots of the World Report 2021
 
Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...
Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...
Chiratae-Zinnov Report 2022 - India SaaS - Punching Through the Global Peckin...
 
202X & Future Growth Possibilities - Navigate at speed of the new reality
202X & Future Growth Possibilities - Navigate at speed of the new reality202X & Future Growth Possibilities - Navigate at speed of the new reality
202X & Future Growth Possibilities - Navigate at speed of the new reality
 
Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...
Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...
Inclusion And Diversity Maturity Benchmark – Creating An Inclusive Workplace ...
 
Top Enterprise Technology Trends that will Redefine 2021
Top Enterprise Technology Trends that will Redefine 2021Top Enterprise Technology Trends that will Redefine 2021
Top Enterprise Technology Trends that will Redefine 2021
 
Location Analysis - CoE Hotspots of the World
Location Analysis - CoE Hotspots of the WorldLocation Analysis - CoE Hotspots of the World
Location Analysis - CoE Hotspots of the World
 
The Future of Internet Content Consumption in India | Zinnov
The Future of Internet Content Consumption in India | Zinnov The Future of Internet Content Consumption in India | Zinnov
The Future of Internet Content Consumption in India | Zinnov
 
USA-India-Israel Collaboration Report 2018
USA-India-Israel Collaboration Report 2018USA-India-Israel Collaboration Report 2018
USA-India-Israel Collaboration Report 2018
 
Campus Compensation Trends in India - 2017
Campus Compensation Trends in India - 2017Campus Compensation Trends in India - 2017
Campus Compensation Trends in India - 2017
 
How to become a Machine Learning Expert
How to become a Machine Learning ExpertHow to become a Machine Learning Expert
How to become a Machine Learning Expert
 
How to create an effective Point of View
How to create an effective Point of ViewHow to create an effective Point of View
How to create an effective Point of View
 
How to be an Employer of Choice
How to be an Employer of ChoiceHow to be an Employer of Choice
How to be an Employer of Choice
 
IoT Startup Landscape in India - Part II
IoT Startup Landscape in India - Part IIIoT Startup Landscape in India - Part II
IoT Startup Landscape in India - Part II
 
IoT Startup Landscape in India - Part I
IoT Startup Landscape in India - Part IIoT Startup Landscape in India - Part I
IoT Startup Landscape in India - Part I
 
Changing R&D Structure and Talent redistribution across the Globe
Changing R&D Structure and Talent redistribution across the GlobeChanging R&D Structure and Talent redistribution across the Globe
Changing R&D Structure and Talent redistribution across the Globe
 
Engineering R&D landscape across Verticals
Engineering R&D landscape across VerticalsEngineering R&D landscape across Verticals
Engineering R&D landscape across Verticals
 
Engineering R&D market opportunity for Service Providers
Engineering R&D market opportunity for Service ProvidersEngineering R&D market opportunity for Service Providers
Engineering R&D market opportunity for Service Providers
 
Key Takeaways from Confluence - Santa Clara
Key Takeaways from Confluence - Santa ClaraKey Takeaways from Confluence - Santa Clara
Key Takeaways from Confluence - Santa Clara
 
Growth in R&D Spend in USA
Growth in R&D Spend in USAGrowth in R&D Spend in USA
Growth in R&D Spend in USA
 
Talent Management in India
Talent Management in IndiaTalent Management in India
Talent Management in India
 

Kürzlich hochgeladen

How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity PlanDatabarracks
 
What is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfWhat is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfMounikaPolabathina
 
Passkey Providers and Enabling Portability: FIDO Paris Seminar.pptx
Passkey Providers and Enabling Portability: FIDO Paris Seminar.pptxPasskey Providers and Enabling Portability: FIDO Paris Seminar.pptx
Passkey Providers and Enabling Portability: FIDO Paris Seminar.pptxLoriGlavin3
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebUiPathCommunity
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsSergiu Bodiu
 
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc
 
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxNavinnSomaal
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
Advanced Computer Architecture – An Introduction
Advanced Computer Architecture – An IntroductionAdvanced Computer Architecture – An Introduction
Advanced Computer Architecture – An IntroductionDilum Bandara
 
DSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine TuningDSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine TuningLars Bell
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr BaganFwdays
 
The State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptxThe State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptxLoriGlavin3
 
unit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptxunit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptxBkGupta21
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLScyllaDB
 
SALESFORCE EDUCATION CLOUD | FEXLE SERVICES
SALESFORCE EDUCATION CLOUD | FEXLE SERVICESSALESFORCE EDUCATION CLOUD | FEXLE SERVICES
SALESFORCE EDUCATION CLOUD | FEXLE SERVICESmohitsingh558521
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Mattias Andersson
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Commit University
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfAddepto
 
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptxThe Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptxLoriGlavin3
 

Kürzlich hochgeladen (20)

How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity Plan
 
What is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdfWhat is DBT - The Ultimate Data Build Tool.pdf
What is DBT - The Ultimate Data Build Tool.pdf
 
Passkey Providers and Enabling Portability: FIDO Paris Seminar.pptx
Passkey Providers and Enabling Portability: FIDO Paris Seminar.pptxPasskey Providers and Enabling Portability: FIDO Paris Seminar.pptx
Passkey Providers and Enabling Portability: FIDO Paris Seminar.pptx
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
 
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
 
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
Advanced Computer Architecture – An Introduction
Advanced Computer Architecture – An IntroductionAdvanced Computer Architecture – An Introduction
Advanced Computer Architecture – An Introduction
 
DSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine TuningDSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine Tuning
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan
 
The State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptxThe State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptx
 
unit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptxunit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptx
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQL
 
SALESFORCE EDUCATION CLOUD | FEXLE SERVICES
SALESFORCE EDUCATION CLOUD | FEXLE SERVICESSALESFORCE EDUCATION CLOUD | FEXLE SERVICES
SALESFORCE EDUCATION CLOUD | FEXLE SERVICES
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
 
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptxThe Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
 

Dominique Cerutti : Leading the disruptions | Zinnov Confluence '16 Munich

  • 1. 1 Leading the Disruptions How to deploy future-proof innovation strategies Confluence - 2016 Dominique Cerutti Altran, Chairman and CEO
  • 2. 2 R&D rules the planet The most powerful engine of economic expansion… …Fueled by Top 500 spenders… 0% 10% 20% 30% 40% 50% 60% 70% 80% 0 1000 2000 3000 500 companies concentrate ~61% of the global R&D spend 100 companies concentrate ~40% of the global R&D spend Tail of top 2500 R&D spenders 2014, % of global R&D spend Average company lifespan in S&P 500 33 years 1995 2015 2025 25 years 15 years …Which are ever more challenged -25% -40% R&D growth: 160% of GDP growth over the period $630B (2,0% of GDP) R&D spend OECD, 1982-2014, $B and in % of GDP $920B (2,1% of GDP) $1 150B (2,4% of GDP) 1994 2004 2014 R&D rules the planet
  • 3. 3 Innovate or abdicate True innovators breaking through to the top… …Creating massive disruptions… $15B R&D investments Focus on autonomous driving and electric mobility …Generating battles of giants Tesla model S market share (US premium market, m/s in volume, 2012-15) Uber market share (North America business taxi market, %, 2014-15) #1 20152012 3% 26% January 2014 March 2015 August 2014 15% 30% 50% Rank 2011 2016 1 2 3 4 5 6 7 8 9 10 New entrants in 2016 top 10 Top 10 market capitalization +23 ppt. $4.5B R&D investments Leading the digital era $12.3B R&D investments Focus on disruptive innovation (e.g. robotics, autonomous car) Innovate or Abdicate
  • 4. 4 Breakthrough technologies Time to market obsession Digital disruption Differentiation for competitive separation Draconian regulations Global or marginal R&D Shift 1 6 35 2 4 The 6 R&D Tyrannies The 6 R&D Tyrannies
  • 5. 5 The 6 R&D Tyrannies: the automotive industry Breakthrough technologies Time to market obsession Digital disruption Competitive separation Draconian regulations Global or marginal 1 6 35 2 4 Internet of Things Modularization Car Sharing Autonomous Cars Industry 4.0 Globalization Disruptive players Zero emission Total safety The 6 R&D Tyrannies: the automotive Industry
  • 6. 6 Core vs. Context: the innovation circle Source: Geoffrey A. Moore, Altran CORE Process creates true differentiation and separation from competition CONTEXT All other processes Mission Critical Process shortfall creates serious and immediate risk Enabling All other processes Differentiation Risk Flowof innovation Deploy differentiation at scale Deploy differentiation at scale Manage Mission-Critical processes at scale Manage Mission-Critical processes at scale Invent differentiated offering Invent differentiated offering Extract resources to repurpose for Core Extract resources to repurpose for Core CORE vs CONTEXT: the innovation cycle
  • 7. 7 …so what?CORE vs CONTEXT: Key takeaways Focus on COMPETITIVE SEPARATION with a deliberate innovation strategy Declare your CORE Leverage a new SOURCING MODEL 1 2 3
  • 8. 8 Altran: sharpened business models to address Core & Context challenges From deep domain expertise… 28 000 Altran experts: engineers & scientists Product & Systems Engineering Complex Systems Engineering Intelligent Systems Mechanical Engineering Advanced Test & Simulation Product Design & Innovation Manufacturing & Operations Supply Chain & Logistics Excellence Manufacturing Techno. & Automation Manufacturing Ops & Optimization Civil Works, Infra. & Environment Network Transformation & Performance Digitization Industrial Big Data Analytics Digital Infra. & Governance Digital Applications & Media Product Lifecycle Management Industrial Enterprise Program Management Security, Safety, Regulation & Risk Enterprise Performance & Quality Technology & Engineering Strategy ALTRAN: Sharpened business models to address CORE/CONTEXT challenges
  • 9. 28 000 Altran experts: engineers & scientists 9 Altran: sharpened business models to address Core & Context challenges … to differentiated business models CORE CONTEXT Critical Enabling Innovative Product Development To access new technologies and explore disruptions World-Class Centers To accelerate, leveraging the best expertise, IP and assets on the most advanced technologies Industrialized GlobalShore® To leverage cost-effective talent pools across the planet ALTRAN: Sharpened business models to address client CORE/CONTEXT challenges
  • 10. 10 Partner to accelerate on Core: next generation E/E architecture WHO: A leading European car OEM WHY: Ambitious growth plans and exponential complexity of automotive features require urgent rethink of traditional E/E architectures to optimise costs and time to market INNOVATION STRATEGY: Partner and co-innovate to accelerate and create disruptive IP Partner to accelerate the CORE: next generation E/E architecture APPROACH: Move from a complex architecture with 100+ dedicated ECU to a centralized domain 25% integration cost savings and 35% less cabin weight Co-investment to develop a new software platform to manage the complexity of embedded systems
  • 11. 11 Transform to optimize Context: full variant application development WHO: A leading European car OEM WHY: Significantly optimize the cost of development and time to market of full variant applications INNOVATION STRATEGY: Leverage outsourcing on CONTEXT activities Transform to optimize CONTEXT: full variant car development Co-construction of a nearshore R&D center to develop full variant applications APPROACH: Greenfield set-up of an ODC for activities related to variant applications development with Altran Strong reduction of TCO and unlocking of critical resources