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Through the Lens of Cultural Awareness: Planning Requirements in Wielding the Instruments of National Power  William Wunderle LTC, Infantry Middle East Foreign Area Officer Middle East Division, Political-Military Affairs, J5 [email_address] [email_address]
Bottom Line Up Front ,[object Object],[object Object],[object Object],“ There are no true Middle East ‘experts,’ only varying degrees of ignorance”
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Need for Cultural Understanding  Continues to Be Recognized by Our National Leaders ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who Cares? “ I have been driving in Baghdad for the last 4 days.  Whoever thought to call this place the Paris of the Middle East should have their head examined.  It's filthy - and not just due to war damage.  The people are devious and shifty and you cannot trust them a second; not even the translators…” SFC U.S. Army,  Psychological Operations Battalion
“…  if we had better understood the Iraqi culture and mindset, our war plans would have been even better than they were, [and] the plan for the post-war period and all of its challenges would have been far better…we must improve our cultural awareness…to inform the policy process.  Our policies would benefit from this not only in Iraq, but…elsewhere, where we will have long-term strategic relationships and potential military challenges for many years to come.” Ike Skelton, in a letter to Donald Rumsfeld, October 23, 2003
“ Those who can win a war well can rarely make good peace, and those who could make good peace would have never won the war.” Winston Churchill
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
Typical Cultural Briefs Are Simplistic ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],BOTTOM LINE: You’re so worried about offending, you can’t focus on mission.
What Can We Do About This? You Won’t Find Answers In Doctrine ,[object Object],[object Object],Doctrine provides guidance and methodology for completing the deliberate planning process.
What We Really Need to Know… ,[object Object],[object Object],[object Object],[object Object],[object Object],BOTTOM LINE: Cultural niceties are important but do not “check the box.”
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Do We Mean By Culture? ,[object Object],“ Culture is the ‘human terrain’ of warfare.  Human terrain is key terrain.”  MG(Ret) Jeff Lambert The totality of socially transmitted behavior patterns, arts, beliefs, institutions, and all other products of human work and thought. The American Heritage Dictionary of the English Language, Fourth Edition
A Taxonomy Of Culture Adapted from Solberg, Carl Arthur,  Culture and Industrial Buyer Behavior: The Arab Experience , Dijon, France, September 2002. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The What ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Why
Cultural Influences ,[object Object],[object Object],[object Object],[object Object],[object Object]
Views of Religion ,[object Object],[object Object],[object Object],[object Object],"Islam is not so much a religion as a form of life, not so much a theological system as a pattern for personal and social conduct based on an active consciousness of God."
Role of Religion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
” لا تحقرن صغيراً في رثاثته،   فلربما البعوضة تدمي مقلة الأسد .“  “ Don’t  despise  those who are unfortunate in threadbare clothes, for even a mosquito can make a lion’s eye bleed.”   AL Motanabi, famous Arab Poet Views of Warfare…   Traditional…
…And Islamic  “ So when you meet in battle those who disbelieve, then smite the necks until when you have overcome them, then make prisoners, and afterwards either set them free as a favor or let them ransom themselves until the war terminates” Qur’an 47:4 فإذا لقيتم الذين كفروا فضرب الرقاب حيى إذا أثخنتمو هم فشدوا الوثاق فإما منا بعد وإما فداء حتى تضع الرحب أوزارها
Leadership Sets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
أنا و أخي على ابن عمي و أنا و ابن عمي على الغريب“   ” Tribal System ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Abu Tribe Sub-Tribe Family Branch Clan Saeed Hamad Khazzal
Name Structure Great Grandfather's Name First Name Father’s Name   Grandfather’s Name   Main Tribe Name HASSAN BASSAM MOHAMMAD RAZAN HASSAN QASIM ALI ABDO AL – MAQTARI Power MANAR
Religious Versus Tribal and Civil Structures President Township Director (Head of a Small Town) Civil Structure Sheik of Sheiks (Head of Major Tribe) Sheikh (Head of Sub-Tribe) Head of Clan Tribal Structure Governor (Head of a Governorate) Mayor (Head of A District)
Language ,[object Object],[object Object],[object Object],[object Object]
Cultural Variations
Behaviors ,[object Object],[object Object],[object Object],[object Object],The outward, observable artifacts (including structures and institutions of a culture)
Context Sensitivity High Context: Meaning Implicit  Languages Low Context: Meaning Explicit in Language Surrounding Information Necessary for Understanding Swiss Germans Scandinavians North Americans Arabs French Italians Latin Americans British Japanese Surrounding Information Necessary for Understanding
Nonverbal Communications and Personal Space ,[object Object],[object Object]
Values The base judgments of good and bad common to a culture. Data Events Cues Insight Power Distance  Uncertainty Avoidance  Long-term Orientation Time Orientation Individualism Relationship/Deal Focus  Formality
Power Distance ,[object Object],[object Object],[object Object],The acceptable difference of power between a superior and a subordinate
Uncertainty Avoidance ,[object Object],[object Object],[object Object],[object Object],[object Object],The value an individual attaches to a perceived risk - how much an individual experiences uncertainty as stressful, and how much they avoid it.
Long-Term Orientation ,[object Object],[object Object]
Time Orientation ,[object Object],[object Object],[object Object],[object Object],[object Object],Whether the individual is focused on the past, present, or future in making decisions.
Individualism vs. Collectivism ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Cultures in which people see themselves first as individuals and believe that their own interests take priority.
لا يسلم الشرف الرفيع من الأذى حتى يراق على جوانبه الدم Honor cannot be returned from harm until blood is spilled from its sides.
Relationship vs. Deal Focus ,[object Object],[object Object],[object Object],[object Object],Refers to the importance of personal relationships in conducting business and negotiations.
Formality ,[object Object],[object Object],[object Object],[object Object],Cultures that attach considerable importance to tradition, ceremony, social rules, and rank.
Cognition ,[object Object],[object Object],[object Object],[object Object],[object Object],The preference based strategies used in decision-making, perception, and knowledge representation
Cultural Manifestations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Negotiation Styles… U.S. Negotiators Global Report Card ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Adapted from Acuff, F.L.,  How to Negotiate with Anyone, Anywhere Around the World , New York: AMACOM, 1993.
Cultural Competence Is Needed  Across All Levels of War
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Achieving Cultural Competence “ Cultural and religious ignorance of allies and enemies negatively impact coalition coherence, mask enemy and expose friendly centers of gravity, delay or deter operational success, and influence conflict termination…”  Calvin F. Swain Jr.
Cultural Awareness and Expectation Management ,[object Object],[object Object],[object Object],[object Object],Deploy Half-Way Re-deploy Expectations Exuberance / Idealism / Mirror Imaging Cultural Understanding Cultural Awareness No Cultural Training Disappointment/ Confusion Frustration/ Anger Mission Failure? Coping/ Learning Awareness / Understanding
“ An army of strangers in the midst of strangers.” LTG David Petraeus Commander, Multinational  Security Transition Command This cultural wall must be torn down. Lives depend on it.
We Recognized The Challenges… …But Did We See Them As Cultural? Iraq’s  Security Environment – “A Cultural Fog of War.” Perception Humanitarian Relief and Assistance Arab Street Governance and Administration Infrastructure Recovery Rule of Law  Localized Regime Resistance Tribal and Cultural Influences Crime External Fighters Arms Caches Security Lines Of Operation Based on Situational Understanding U n e m p l o y m e n t
Evaluating Intelligence Support ,[object Object],[object Object],[object Object],[object Object],FM 2-0 INTELLIGENCE – STATES “INTELLIGENCE PRODUCTS MUST BE TIMELY, RELEVANT, ACCURATE, AND PREDICTIVE.” INCREASING COMPLEXITY AND DIFFICULTY
Situational Awareness…But Of The Wrong Enemy ,[object Object],Brigade Commander 3 rd  Infantry Division Enroute to Baghdad ,[object Object]
Evaluating Intelligence Support To IO During OIF MCO UNIVERSAL TASK LIST OF INTEL SUPPORT TO INFO OPNS SASO WHY EFFECTIVE ACCURACY ACCURACY ACCURACY ACCURACY PREDICTIVE EFFECTIVE PREDICTIVE PREDICTIVE EFFECTIVE IDENTIFY LOCATION AND BIASES OF NATIONAL AND INTERNATIONAL MEDIA IDENTIFY POPULATION DEMOGRAPHICS, ATTITUDES, AND BEHAVIORS IDENTIFY THE ADVERSARY PERCEPTION OF THE MILITARY SITUATION DESCRIBE ADVERSARY DECISION MAKING PROCESSES AND BIASES IDENTIFY PROFILES OF KEY ADVERSARY LEADERS PROVIDE INTELLIGENCE SUPPORT TO PSYOPS IDENTIFY TARGETS FOR ELECTRONIC ATTACK IDENTIFY ENEMY COMPUTER SYSTEMS IDENTIFY ENEMY COMMUNICATION SYSTEMS IDENTIFY ENEMY C2 NODES
The Information Gap WHY WAS INTELLIGENCE EFFECTIVE ON THESE TASKS, BUT NOT OTHERS?  WHY DID INTELLIGENCE STRUGGLE TO PERFORM THESE TASKS?  WHY DID EFFECTIVENESS  DECREASE ACROSS THE BOARD DURING PHASE 4?
Information Gap ,[object Object],[object Object],[object Object]
Shortfalls Particularly Pronounced in Phase IV Administration, information operations, and conventional military operations Conventional military operations Social and Cognitive Sciences Civil Collection, Sensing Perception ID, Tracking Cognitive Situational Awareness Physical Sciences Physical Sensing Target ID, Tracking Physical Situational Awareness Locating, tracking, identifying, and influencing minds (reason) and hearts (emotions) Locating, tracking, identifying, targeting and killing physical objects (C4ISR) Targets: Hearts and Minds or Gov’t, Tribal and Religious Leaders Targets: Humans and Machines Management of Perception of Civil Government, Population - Stability Attrition of fighting power of Military Units – Decisive Action Stability Operations Warfighting Operations
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Closing the Information Gap:  Effects-Based Operations and Cultural Intelligence “ Know your enemy and know yourself and in a hundred battles you will never be in peril.” Sun Tzu
Training and Doctrinal Requirements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Achieving Cultural Competence Requires Changes in Both Training and Doctrine Doctrine Training & Education Culture Factored-In to Decision-Making for Effects-Based Operations Culture Factored IPB Collecting Cultural Information  Culture in All-Source Analysis  Incorporate into Unit Training  Incorporate into Staff Planning AOR Specific Cultural Studies Cultural Support to Commander  Train to Study Culture / PME  Focused Intel Training  Cultural Awareness  Cultural Intelligence  Cultural Considerations for Military Operations
Peacetime Training and Education will Establish Foundations for Cultural Competence Decision-Making and Cultural Intelligence Advanced Training Specific Training Competence Decision Makers Understanding Key Personnel Awareness Focused or Pre-Deployment Consideration All personnel “ How and Why” +PLUS +PLUS +PLUS Timeline ONGOING TRNG DEPLOYMENT OPERATIONS
By Adding or Expanding the IPB Process We Can Incorporate the Enemy’s Decision-Making System Into Our Threat Evaluation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Recommended Additions to  Current Intelligence IPB Doctrine
Cultural Intelligence Categories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],6. External 5. Media 4. Economic 3. Socio-Cultural 2. Political 1. Physical Setting Intelligence derived from all sources regarding the social, political, and economic aspects of governments and civil populations, their demographics, structures, capabilities, organizations, people, and events .
Cultural Intelligence Factors That Should Be Better Addressed In Both Training and Doctrine ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Many of these important factors are not specified in FM 2-01.3 IPB
Modified IPB Cultural Intelligence Traditional IPB Analytic  Elements Terrain  Analysis Enemy Force Infrastructure Analysis Population  Analysis Administrative  Operations Information  Operations Security  Operations Operation  Elements Objects of  Analysis Natural  Terrain Enemy Force Structures (physical  and informational) Civil  Populations,  Institutions Civil  Populations,  Institutions Information  Flows, and  Content Civil  Populations,  Opposition Object of  Operations Example  Components Topography  Hydrography  Vegetation  Barriers Force Structure  Order of Battle  Intent Capabilities Timing Buildings  LOC's  Information channels,  nodes - telecom, media Demography  Populations  Perceptions  Norms  Decision- making Style Policy,  laws, reg's  News  Security  PA,  CA PSYOP  CNO  EW  Physical Patrols  Searches  Raids  Direct Action Example  Components Battlefield (IPB) Preparation of the Effects-based Operations (EBO) Intelligence Operations Intelligence Modified IPB Equipment
MDMP Should Be Modified to Better Consider Role the of Cultural Factors Mission Analysis IPB Wargame Friendly COAs COA Comparison Process Products Decision / COA Selection ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Develop Friendly COAs ,[object Object],[object Object],[object Object],[object Object],[object Object],Consider During COA Development Consider throughout analysis / wargaming ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Consider consequences of each COA Analysis of COAs Consider During COA Development Cultural Impacts / Issues ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Iraq Situation and Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
There is a Cultural Gulf Between Iraq and The U.S. United States Iraq Context Sensitivity : Cultures that emphasize the surrounding circumstances (or context), make extensive use of body language, and take the time to build relationships and establish trust. United States Iraq Formality : Cultures that attach considerable importance to tradition, ceremony, social rules, and rank. Iraq United States Time Orientation : Cultures that perceive time as a scarce resource and that tend to be impatient. Iraq United States Long-Term Orientation : Cultures that maintain a long-term perspective. United States Iraq Uncertainty Avoidance : Cultures in which people want predictable and certain futures. United States Iraq Relationship Focus vs. Deal Focus : Refers to the importance of personal relationships in conducting business and negotiations.  Iraq United States Individualism : Cultures in which people see themselves first as individuals and believe that their own interests take priority. United States Iraq Power Distance : Cultures in which decisions are made by the boss simply because he or she is the boss. Lower Higher Value
Self Identification ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Religion
Power Distance ,[object Object],[object Object],[object Object]
Counterfactual Thinking ,[object Object]
Family-Tribe Centered ,[object Object],[object Object]
Fatalism and Collectivism  ,[object Object],[object Object]
Competition ,[object Object],[object Object]
Religion ,[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object]
“ They taught me that no man could be their leader except he who ate the rank’s food, wore their clothes, lived with them and yet appeared better in himself.” T.E. Lawrence
Conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
اي سؤال؟ Questions “ All men dream: but not equally.  Those who dream by night in the dusty recesses of their minds wake in the day to find that it was vanity: but the dreamers of the day are dangerous men, for they may act their dream with open eyes, to make it possible.” T.E. Lawrence
Back-Up Slides
Users of and Contributors to this Brief ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
References ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Doctrinal References ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
References: On-line ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
LTC William Wunderle Scout Platoon Leader CO XO Aide-de-Camp Honduras FUTURE:  Middle East Branch Chief - G3 Assistant S3 Company CDR Plans officer Panama Desert Shield Desert Storm Haiti Chief Strategic Plans  J3 JTF-Safe Haven USARSO JTF-Panama Strategic Plans Counter-Drug JTF Safe Haven CGSC SAMS MBA MMAS Chief of Plans BN S3 TF Hawk Kosovo DROC Advisor KSA ME FAO DLI -Arabic Pol-Mil Southern  Watch OEF OIF

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Through The Lens Of Cultural Awareness

  • 1. Through the Lens of Cultural Awareness: Planning Requirements in Wielding the Instruments of National Power William Wunderle LTC, Infantry Middle East Foreign Area Officer Middle East Division, Political-Military Affairs, J5 [email_address] [email_address]
  • 2.
  • 3.
  • 4.
  • 5. Who Cares? “ I have been driving in Baghdad for the last 4 days. Whoever thought to call this place the Paris of the Middle East should have their head examined. It's filthy - and not just due to war damage. The people are devious and shifty and you cannot trust them a second; not even the translators…” SFC U.S. Army, Psychological Operations Battalion
  • 6. “… if we had better understood the Iraqi culture and mindset, our war plans would have been even better than they were, [and] the plan for the post-war period and all of its challenges would have been far better…we must improve our cultural awareness…to inform the policy process. Our policies would benefit from this not only in Iraq, but…elsewhere, where we will have long-term strategic relationships and potential military challenges for many years to come.” Ike Skelton, in a letter to Donald Rumsfeld, October 23, 2003
  • 7. “ Those who can win a war well can rarely make good peace, and those who could make good peace would have never won the war.” Winston Churchill
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. ” لا تحقرن صغيراً في رثاثته، فلربما البعوضة تدمي مقلة الأسد .“ “ Don’t despise those who are unfortunate in threadbare clothes, for even a mosquito can make a lion’s eye bleed.” AL Motanabi, famous Arab Poet Views of Warfare… Traditional…
  • 19. …And Islamic “ So when you meet in battle those who disbelieve, then smite the necks until when you have overcome them, then make prisoners, and afterwards either set them free as a favor or let them ransom themselves until the war terminates” Qur’an 47:4 فإذا لقيتم الذين كفروا فضرب الرقاب حيى إذا أثخنتمو هم فشدوا الوثاق فإما منا بعد وإما فداء حتى تضع الرحب أوزارها
  • 20.
  • 21.
  • 22. Name Structure Great Grandfather's Name First Name Father’s Name Grandfather’s Name Main Tribe Name HASSAN BASSAM MOHAMMAD RAZAN HASSAN QASIM ALI ABDO AL – MAQTARI Power MANAR
  • 23. Religious Versus Tribal and Civil Structures President Township Director (Head of a Small Town) Civil Structure Sheik of Sheiks (Head of Major Tribe) Sheikh (Head of Sub-Tribe) Head of Clan Tribal Structure Governor (Head of a Governorate) Mayor (Head of A District)
  • 24.
  • 26.
  • 27. Context Sensitivity High Context: Meaning Implicit Languages Low Context: Meaning Explicit in Language Surrounding Information Necessary for Understanding Swiss Germans Scandinavians North Americans Arabs French Italians Latin Americans British Japanese Surrounding Information Necessary for Understanding
  • 28.
  • 29. Values The base judgments of good and bad common to a culture. Data Events Cues Insight Power Distance Uncertainty Avoidance Long-term Orientation Time Orientation Individualism Relationship/Deal Focus Formality
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35. لا يسلم الشرف الرفيع من الأذى حتى يراق على جوانبه الدم Honor cannot be returned from harm until blood is spilled from its sides.
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41. Cultural Competence Is Needed Across All Levels of War
  • 42.
  • 43. Achieving Cultural Competence “ Cultural and religious ignorance of allies and enemies negatively impact coalition coherence, mask enemy and expose friendly centers of gravity, delay or deter operational success, and influence conflict termination…” Calvin F. Swain Jr.
  • 44.
  • 45. “ An army of strangers in the midst of strangers.” LTG David Petraeus Commander, Multinational Security Transition Command This cultural wall must be torn down. Lives depend on it.
  • 46. We Recognized The Challenges… …But Did We See Them As Cultural? Iraq’s Security Environment – “A Cultural Fog of War.” Perception Humanitarian Relief and Assistance Arab Street Governance and Administration Infrastructure Recovery Rule of Law Localized Regime Resistance Tribal and Cultural Influences Crime External Fighters Arms Caches Security Lines Of Operation Based on Situational Understanding U n e m p l o y m e n t
  • 47.
  • 48.
  • 49. Evaluating Intelligence Support To IO During OIF MCO UNIVERSAL TASK LIST OF INTEL SUPPORT TO INFO OPNS SASO WHY EFFECTIVE ACCURACY ACCURACY ACCURACY ACCURACY PREDICTIVE EFFECTIVE PREDICTIVE PREDICTIVE EFFECTIVE IDENTIFY LOCATION AND BIASES OF NATIONAL AND INTERNATIONAL MEDIA IDENTIFY POPULATION DEMOGRAPHICS, ATTITUDES, AND BEHAVIORS IDENTIFY THE ADVERSARY PERCEPTION OF THE MILITARY SITUATION DESCRIBE ADVERSARY DECISION MAKING PROCESSES AND BIASES IDENTIFY PROFILES OF KEY ADVERSARY LEADERS PROVIDE INTELLIGENCE SUPPORT TO PSYOPS IDENTIFY TARGETS FOR ELECTRONIC ATTACK IDENTIFY ENEMY COMPUTER SYSTEMS IDENTIFY ENEMY COMMUNICATION SYSTEMS IDENTIFY ENEMY C2 NODES
  • 50. The Information Gap WHY WAS INTELLIGENCE EFFECTIVE ON THESE TASKS, BUT NOT OTHERS? WHY DID INTELLIGENCE STRUGGLE TO PERFORM THESE TASKS? WHY DID EFFECTIVENESS DECREASE ACROSS THE BOARD DURING PHASE 4?
  • 51.
  • 52. Shortfalls Particularly Pronounced in Phase IV Administration, information operations, and conventional military operations Conventional military operations Social and Cognitive Sciences Civil Collection, Sensing Perception ID, Tracking Cognitive Situational Awareness Physical Sciences Physical Sensing Target ID, Tracking Physical Situational Awareness Locating, tracking, identifying, and influencing minds (reason) and hearts (emotions) Locating, tracking, identifying, targeting and killing physical objects (C4ISR) Targets: Hearts and Minds or Gov’t, Tribal and Religious Leaders Targets: Humans and Machines Management of Perception of Civil Government, Population - Stability Attrition of fighting power of Military Units – Decisive Action Stability Operations Warfighting Operations
  • 53.
  • 54. Closing the Information Gap: Effects-Based Operations and Cultural Intelligence “ Know your enemy and know yourself and in a hundred battles you will never be in peril.” Sun Tzu
  • 55.
  • 56. Achieving Cultural Competence Requires Changes in Both Training and Doctrine Doctrine Training & Education Culture Factored-In to Decision-Making for Effects-Based Operations Culture Factored IPB Collecting Cultural Information Culture in All-Source Analysis Incorporate into Unit Training Incorporate into Staff Planning AOR Specific Cultural Studies Cultural Support to Commander Train to Study Culture / PME Focused Intel Training Cultural Awareness Cultural Intelligence Cultural Considerations for Military Operations
  • 57. Peacetime Training and Education will Establish Foundations for Cultural Competence Decision-Making and Cultural Intelligence Advanced Training Specific Training Competence Decision Makers Understanding Key Personnel Awareness Focused or Pre-Deployment Consideration All personnel “ How and Why” +PLUS +PLUS +PLUS Timeline ONGOING TRNG DEPLOYMENT OPERATIONS
  • 58.
  • 59.
  • 60.
  • 61. Modified IPB Cultural Intelligence Traditional IPB Analytic Elements Terrain Analysis Enemy Force Infrastructure Analysis Population Analysis Administrative Operations Information Operations Security Operations Operation Elements Objects of Analysis Natural Terrain Enemy Force Structures (physical and informational) Civil Populations, Institutions Civil Populations, Institutions Information Flows, and Content Civil Populations, Opposition Object of Operations Example Components Topography Hydrography Vegetation Barriers Force Structure Order of Battle Intent Capabilities Timing Buildings LOC's Information channels, nodes - telecom, media Demography Populations Perceptions Norms Decision- making Style Policy, laws, reg's News Security PA, CA PSYOP CNO EW Physical Patrols Searches Raids Direct Action Example Components Battlefield (IPB) Preparation of the Effects-based Operations (EBO) Intelligence Operations Intelligence Modified IPB Equipment
  • 62.
  • 63.
  • 64.
  • 65.  
  • 66. There is a Cultural Gulf Between Iraq and The U.S. United States Iraq Context Sensitivity : Cultures that emphasize the surrounding circumstances (or context), make extensive use of body language, and take the time to build relationships and establish trust. United States Iraq Formality : Cultures that attach considerable importance to tradition, ceremony, social rules, and rank. Iraq United States Time Orientation : Cultures that perceive time as a scarce resource and that tend to be impatient. Iraq United States Long-Term Orientation : Cultures that maintain a long-term perspective. United States Iraq Uncertainty Avoidance : Cultures in which people want predictable and certain futures. United States Iraq Relationship Focus vs. Deal Focus : Refers to the importance of personal relationships in conducting business and negotiations. Iraq United States Individualism : Cultures in which people see themselves first as individuals and believe that their own interests take priority. United States Iraq Power Distance : Cultures in which decisions are made by the boss simply because he or she is the boss. Lower Higher Value
  • 67.
  • 68.
  • 69.
  • 70.
  • 71.
  • 72.
  • 73.
  • 74.
  • 75. “ They taught me that no man could be their leader except he who ate the rank’s food, wore their clothes, lived with them and yet appeared better in himself.” T.E. Lawrence
  • 76.
  • 77. اي سؤال؟ Questions “ All men dream: but not equally. Those who dream by night in the dusty recesses of their minds wake in the day to find that it was vanity: but the dreamers of the day are dangerous men, for they may act their dream with open eyes, to make it possible.” T.E. Lawrence
  • 79.
  • 80.
  • 81.
  • 82.
  • 83.  
  • 84. LTC William Wunderle Scout Platoon Leader CO XO Aide-de-Camp Honduras FUTURE: Middle East Branch Chief - G3 Assistant S3 Company CDR Plans officer Panama Desert Shield Desert Storm Haiti Chief Strategic Plans J3 JTF-Safe Haven USARSO JTF-Panama Strategic Plans Counter-Drug JTF Safe Haven CGSC SAMS MBA MMAS Chief of Plans BN S3 TF Hawk Kosovo DROC Advisor KSA ME FAO DLI -Arabic Pol-Mil Southern Watch OEF OIF