The document discusses whether the analytics software company SAS can become the top player in social media. It outlines the case for SAS expanding into social media by providing examples of how other companies have benefitted from social media. It also acknowledges hurdles SAS would need to overcome and steps it could take to achieve a leading position in social media, such as leveraging analytics to improve its social strategies.

1. Text
Wayne Sutton (@WayneSutton)
Business Development /
Marketing Strategist, TriOut
Partner, OurHashtag
Blog: SocialWayne.com
LBS: TriOutNC.com
Can
be #1 in Social Media?

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With great analytics software,
also comes great social media

3. Introduction

4. The Case for Social Media

5. Can SAS Be #1 in Social Media?

6. Examples

7. Examples

8. Examples

9. Examples

10. What’s Next?

11. Overcoming Hurdles

12. Being #1

13. Wayne Sutton
Wayne@socialwayne.com
Blog: SocialWayne.com
Twitter: @WayneSutton
Phone: 919-816-2230
Contact Information