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Releasing Films Across Platforms: The Auteurs - Efe Cakarel



Efe Cakarel's presentation from Power to the Pixel's Cross-Media Film Forum in London, October 2009.

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Releasing Films Across Platforms: The Auteurs - Efe Cakarel

  1. 3. Power to the Pixel Oct 14 2009 <ul><li>your online cinema </li></ul><ul><li>anytime, anywhere </li></ul>
  2. 4. Martin Scorsese and Yuko
  3. 5. Where we are <ul><ul><li>Launched on 25th November 2008. </li></ul></ul><ul><ul><li>Since then grown at a rate of over 25% a month to 450,000 monthly visits from 300,000 unique visitors. </li></ul></ul><ul><ul><li>Over 1,000,000 friends of members receiving personal film recommendations every month through Facebook and Twitter integration </li></ul></ul><ul><ul><li>Over 880 of the finest independent, foreign and classic films available to watch. </li></ul></ul>
  4. 7. Partners and stakeholders The biggest distributor of classic and independent film Martin Scorsese’s Foundation for the restoration of classic films. Exclusively available (for free) on Strategic partner in acquiring and distributing films in Latin America. Founded by Eduardo Costantini One of the leading independent production, distribution and sales companies in the World. Founded by Hengameh Panahi. An advertising agency that is part of Publicis, long known for creative market campaigns. Fallon is working with The Auteurs to design innovative marketing campaigns to reach the best audience around the world.
  5. 8. so what?
  6. 19. Thank you

Editor's Notes

  • What does Martin Scorsese have in common with a Kubrick fan in Tokyo? They’re both members of The Auteurs. It’s impossible to talk about The Auteurs without talking about its community. It is the fastest growing online destination for lovers of independent, foreign and classic film; an online cinema, anytime, anywhere.  With the latest buzz from the Cannes Film Festival and a restored masterpiece personally chosen by Mr Scorsese himself. A visual gem that will never find its way to a multiplex, a social network that will have you rubbing shoulders with the famous faces from Cannes (and Yuke). We are The Auteurs and we invite you to watch, discover and discuss visionary films from all over the world.
  • Watch the best independent, foreign and classic films
  • Distributor partnerships in UK include: Celluloid Dreams, Soda Pictures, Metrodome, Verve, New Wave, Content Republic
  • How can we help promote your film?
  • We have a global community of 130,000 cinephiles sharing film recommendations on facebook and twitter with over 1 million of their friends
  • Festival partnerships .. if your film is playing in LFF it is already in our database
  • Promote your film page on the auteurs - sign up, connect to facebook, and become a fan - encourage your friends to do the same
  • Any activities related to your film will be shared with your followers in their newsfeeds...
  • on their profile pages...
  • on Facebook...
  • and twitter.
  • The films on the site that get the most user activity rise up the charts of our ‘most wanted films’ page where they will be rapidly discovered by the community
  • Director Q&amp;A - if things really take off we host regular online Q&amp;As for our members with the directors of our most popular films
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