A keynote speech for a technology focused audience exploring lessons from today and some thoughts for tomorrow. With a red thread of the changing nature and role of intellectual property weaved throughout, this draws on examples from both the Innovation Leaders and Future Agenda programmes

1. Innova&on
Today
and
Tomorrow
|
Some
Thoughts
Dr.
Tim
Jones
|
21
May
2014

2. Innova&on
Impact
Most
now
agree
that,
across
many
sectors,
successful
innova?on
is
a
driver
of
sustained
organic
growth
and
hence
increases
corporate
value

3. Innova&on
Focus
The
nature
of
innova?on
has
however
changed
and
in
some
areas
shiBed
from
a
product
/
technology
focus
to
process
/
business
model

4. Focus
for
This
A<ernoon
Today
we
will
look
at
innova?on
changes
through
two
lenses:
Innova&on
Leaders
(What
others
are
doing
well
and
why)
Future
Agenda
(Changes
and
challenges
on
the
horizon)
WWW.INNOVATIONLEADERS.ORG

5. The
Innova&on
Leaders
Research
For
the
past
twelve
years
we
have
analysed
the
innova?on
performance
of
over
2000
firms
and
focused
most
on
a
ra?o
of
innova?on
impact
to
the
resources
being
deployed
Each
sector
algorithm
is
based
on:
Innova?on
Output
Innova?on
Input
Company
Capabili&es
Innova&on
Input
Innova&on
Output
This
provides
what
many
see
to
be
the
most
accurate
assessment
of
current
innova?on
impact

6. Rolls-­‐Royce
Rolls-­‐Royce
manages
deep,
long-­‐term
research
partnerships
and
has
benefited
by
shiBing
from
selling
product
to
leasing
power

7. Narayana
Hrundayalaya
Narayana
Hrundayalaya
leads
the
world
in
hyper-­‐efficient
cardiac
surgery
through
integrated
process
and
business
innova?on

8. LEGO
LEGO
has
grown
to
be
the
global
#2
toy
company
through
a
deep
self-­‐belief
in
a
unique
ability
to
invent
the
future
of
play

9. ARM
ARM
has
become
dominant
in
smart-­‐phone
chip
design
by
building
communi?es
based
on
technology
sharing
and
focusing
on
IP

10. Other
IP
Companies
of
Note
Alongside
the
success
of
ARM’s
licensing
business
model,
many
are
interested
in
other
knowledge
shiBs
such
as
how
Amazon
and
Google
have
built
and
exploited
their
IP
por^olios
over
the
past
decade
#
US
Patents
Granted
(USPTO)
0
200
400
600
800
1000
1200
1400
1600
1800
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
Amazon
Google

11. 1. Clear
Ambi&on
– See
what
is
the
prize,
where
it
is
and
how
to
get
it
2. Dis&nc&ve
Competence
– Know
what
is
the
real,
unique
and
defendable
capability
3. Innova&on
Priority
– Clear
on
where
and
where
not
to
innovate
and
why
4. Unique
Insight
– Place
informed
bets
due
to
non-­‐standard
perspec?ves
5. Organiza&onal
Confidence
– Self
belief
that
they
can
do
it
beger
than
their
peers
Key
Insights
From
these
and
other
examples
we
can
see
the
things
that
make
the
difference
for
successful
and
sustained
growth

12. Confirming
the
Financial
Impact
of
Innova&on
A
por^olio
based
on
the
innova?on
leaders
returned
14.5%
CAGR
over
the
past
decade
and
is
now
also
the
basis
of
a
new
investment
fund

13. Future
Agenda
The
Future
Agenda
is
the
world’s
largest
open
foresight
programme
that
engages
expert
input
from
over
1500
organisa?ons
to
beger
understand
the
next
decade

14. Looking
Forwards
Organisa?ons
increasingly
want
to
iden?fy
and
understand
both
the
an?cipated
and
unexpected
changes
from
within
and
outside
their
sector
so
that
they
can
be
beger
prepared
for
the
future

15. Increased
Environmental
Stresses
In
an
increasingly
resource
constrained
world,
organisa?ons
recognise
the
planetary
stresses
and
seek
to
beger
adapt
to
the
implica?ons
of
climate
change:
Protec?ng
the
wider
ecosystem
becomes
a
priority.

16. Increased
Societal
Stresses
Con?nued
urbanisa?on
and
rising
migra?on
highlight
the
widening
gap
between
rich
and
poor
in
many
communi?es,
while
ageing
popula?ons
and
rising
youth
unemployment
add
extra
demographic
pressures.

17. Changing
Business
Environment
A
more
connected,
networked
economy,
the
needs
of
new
middle
class
consumers
and
regulatory
shiBs
combine
with
the
impact
of
personal
and
country
debt
to
blur
the
boundaries
of
the
organisa?on
and
society.

18. Big
Collabora&on
Addressing
many
of
the
major
future
challenges
relies
on
deeper
and
wider
collabora?on
between
organiza?ons
with
no
lead
company
and
value
crea?on
replaced
by
new
type
of
recogni?on.

19. Innova&on
and
Intellectual
Property
Innova?on
is
increasingly
moving
beyond
the
established
arenas
of
product
and
technology
development
where
IP
has
tradi?onally
had
a
major
role
to
play
-­‐
we
need
to
understand
poten?al
future
impact.

20. Differen&ated
Knowledge
As
informa?on
is
shared
globally
and
insight
is
commodi?zed,
the
best
returns
go
to
those
who
can
produce
non-­‐standard,
differen?ated
knowledge.

21. The
End
of
IP?
Following
change
in
the
music
industry,
technologies
such
as
3D
prin?ng
are
decoupling
the
produc?on
of
content
from
the
original
creator
and,
in
doing
so,
IP
is
becoming
irrelevant.

22. Business
Model
Open
Innova&on
Increasing
sector-­‐to-­‐sector
transfer
of
know-­‐how
independent
of
IP
enables
successful
approaches
to
be
adopted
and
adapted
without
value
transfer
between
par?es.

23. Projects
Worth
Working
For
In
a
world
where
innova?on
talent
is
global,
fluid
and
agracted
by
the
challenge
or
reputa?on
more
than
the
paycheck,
the
winners
will
be
the
organiza?ons
that
provide
the
most
interes?ng
projects.

24.
More
Details
and
Informa&on
Innova?on
Leaders:
www.innova?onleaders.org
Future
Agenda:
www.futureagenda.org
Tim
Jones:
hgp://uk.linkedin.com/in/innova?onstrategy