How FinDev Creates Business Advantage in Post-COVID Economy
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The document discusses how businesses can gain a competitive advantage in the post-COVID economy through the use of serverless technologies on AWS. It notes that consumers and businesses will have less revenue due to the pandemic, requiring companies to become more efficient. Serverless computing allows companies to focus on business logic rather than infrastructure management and reduces costs since customers only pay for resources used. This creates an opportunity for new variable cost business models and more agile, competitive companies through the use of serverless technologies like AWS Lambda and API Gateway.
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How FinDev Creates Business Advantage in Post-COVID Economy
- 1. FinDev as a business advantage in the post-COVID19 economy
- 3. @theburningmonk theburningmonk.com Why are you still here?
- 8. @theburningmonk theburningmonk.com In 2019, the tourism industry in the UK generated 9% of its GDP and employed 2.6 million jobs
- 11. @theburningmonk theburningmonk.com consumers have less disposible income B2C businesses have less revenue
- 12. @theburningmonk theburningmonk.com consumers have less disposible income B2C businesses have less revenue B2B businesses have less revenue
- 13. @theburningmonk theburningmonk.com consumers have less disposible income B2C businesses have less revenue B2B businesses have less revenue job losses/furloughed
- 14. @theburningmonk theburningmonk.com consumers have less disposible income B2C businesses have less revenue B2B businesses have less revenue job losses/furloughed
- 16. @theburningmonk theburningmonk.com Businesses have to become more efficient or die
- 17. @theburningmonk theburningmonk.com “get more done with less”
- 20. @theburningmonk theburningmonk.com Gojko Adzic It is serverless the same way WiFi is wireless. http://bit.ly/2yQgwwb
- 21. @theburningmonk theburningmonk.com Serverless means… don’t pay for it if no-one uses it don’t need to worry about scaling don’t need to provision and manage servers
- 22. @theburningmonk theburningmonk.com in other words, it’s a lot like taking a cab
- 23. @theburningmonk theburningmonk.com Ownership Fuel Navigate To get there! Focus on getting there!
- 25. @theburningmonk theburningmonk.com API Gateway IOT Core SNS SQS S3
- 26. @theburningmonk theburningmonk.com HW Ownership OS Runtime & Scale Code Focus on business logic! Physical Servers Virtual Machines Containers Serverless
- 32. @theburningmonk theburningmonk.com scales to zero don’t pay for idle
- 33. @theburningmonk theburningmonk.com Serverless means… don’t pay for it if no-one uses it don’t need to worry about scaling don’t need to provision and manage servers
- 39. @theburningmonk theburningmonk.com idea production choose language + framework master language + framework figure out deployment configure AMI configure ELB configure autoscaling capacity planning over-provision for launch are we doing microservices? configure CI/CD
- 40. @theburningmonk theburningmonk.com idea production choose language + framework master language + framework figure out deployment configure AMI configure ELB configure autoscaling capacity planning over-provision for launch are we doing microservices? configure CI/CD
- 41. @theburningmonk theburningmonk.com idea production greater Velocity from idea to product
- 42. @theburningmonk theburningmonk.com youtube.com/watch?v=evsz__BDprs It used to take me longer to configure infrastructure for my application!
- 48. AWS user for 10 years Yan Cui http://theburningmonk.com @theburningmonk
- 50. Developer Advocate @ Yan Cui http://theburningmonk.com @theburningmonk
- 52. Yan Cui http://theburningmonk.com @theburningmonk Independent Consultant advisetraining delivery
- 55. Simon Wardley https://blog.gardeviance.org/2016/11/why-fuss-about-serverless.html the new business models around worth based development and the collision of finance and development will literally knock your socks off. Which is why the moniker "FinDev". Beyond the initial investment in coding, I can create an almost variable cost business model…
- 56. Simon Wardley https://blog.gardeviance.org/2016/11/why-fuss-about-serverless.html and redirect investment to maximise returns in ways that most of you have never experienced.
- 58. @theburningmonk theburningmonk.com consumers have less disposible income B2C businesses have less revenue B2B businesses have less revenue job losses/furloughed
- 59. @theburningmonk theburningmonk.com How do you survive the post-COVID19 economy as a business?
- 60. @theburningmonk theburningmonk.com “be more agile”
- 63. @theburningmonk theburningmonk.com “be more competitive”
- 64. Simon Wardley https://blog.gardeviance.org/2016/11/why-fuss-about-serverless.html the new business models around worth based development and the collision of finance and development will literally knock your socks off. Which is why the moniker "FinDev". Beyond the initial investment in coding, I can create an almost variable cost business model…
- 65. @theburningmonk theburningmonk.com $5/hr ? TPS serves multiple customers
- 66. @theburningmonk theburningmonk.com $5/hr ? TPS how do you attribute the cost for each customer? serves multiple customers
- 70. @theburningmonk theburningmonk.com £ time your premium what you charge your customer what the customer has cost you
- 72. @theburningmonk theburningmonk.com Factor fixed-cost components into your margin
- 74. @theburningmonk theburningmonk.com Enterprises want predictable pricing
- 75. Simon Wardley https://blog.gardeviance.org/2016/11/why-fuss-about-serverless.html and redirect investment to maximise returns in ways that most of you have never experienced.
- 76. @theburningmonk theburningmonk.com “what’s the ROI for a feature X?”
- 78. @theburningmonk theburningmonk.com how much time does it take to build? how many engineer does it take to build?
- 79. @theburningmonk theburningmonk.com how much does it cost to run it?
- 80. @theburningmonk theburningmonk.com $5/hr $5/hr 1 TPS 1000 TPS $0.00138888888 per transaction $0.00000138888 per transaction actual cost per transaction depends on usage, which is outside your control
- 81. @theburningmonk theburningmonk.com TPS Cost/Transaction add server add server add server add server
- 82. @theburningmonk theburningmonk.com $5/hr ? TPS runs multiple services/features how do you attribute the cost for each feature?
- 83. @theburningmonk theburningmonk.com understanding the operational cost for individual features are very difficult
- 84. @theburningmonk theburningmonk.com unless you know exactly how much each transaction would cost you
- 86. @theburningmonk theburningmonk.com API Gateway Lambda DynamoDB $0.0000035 $0.0000004083 $0.00000125 cost per transaction: $0.0000051583
- 87. @theburningmonk theburningmonk.com Donald Knuth We should forget about small efficiencies, say about 97% of the time: premature optimization is the root of all evil.
- 88. @theburningmonk theburningmonk.com We should forget about small efficiencies, say about 97% of the time: premature optimization is the root of all evil. Yet we should not pass up our opportunities in that critical 3%. Donald Knuth
- 89. @theburningmonk theburningmonk.com input output engineering time lower operational cost to run the feature
- 90. @theburningmonk theburningmonk.com input output engineering time lower operational cost to run the feature this is pretty $$$
- 92. @theburningmonk theburningmonk.com cost of the conversation: ~$50 per dev per hour x 8 = $400 potential saving: $10/month
- 93. @theburningmonk theburningmonk.com cost of the conversation: ~$50 per dev per hour x 8 = $400 potential saving: $10/month break-even time for conversation: $400 ÷ $10/month = 40 months!!!
- 94. @theburningmonk theburningmonk.com Donald Knuth We should forget about small efficiencies, say about 97% of the time: premature optimization is the root of all evil. Yet we should not pass up our opportunities in that critical 3%.
- 95. @theburningmonk theburningmonk.com optimization is as much an engineering decision as it is a financial decision
- 98. https://theburningmonk.com/hire-me AdviseTraining Delivery “Fundamentally, Yan has improved our team by increasing our ability to derive value from AWS and Lambda in particular.” Nick Blair Tech Lead