1) How to think in the age of Dataism with LEO CDP ?
2) Why is Dataism for human, business and society ?
3) How should LEO Customer Data Platform (LEO CDP) work ?
4) How to use LEO CDP for your business ?
1. From Dataism to
Customer Data Platform
How to think in the age of Dataism with LEO CDP ?
Presented by Trieu Nguyen (Thomas)
LinkedIn: https://www.linkedin.com/in/tantrieuf31
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2. Have you seen “The Great Hack” ?
An awesome movie about Dataism and its dark side
3. Key questions
Why is Dataism for human, business and society ?
How should LEO Customer Data Platform (LEO CDP) work ?
In the mindset of U. S. P. A Technology
How to use LEO CDP for your business ?
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4. The first question
Why is Dataism for human, business and society ?
How should LEO Customer Data Platform (LEO CDP) work ?
In the mindset of U. S. P. A Technology
How to use LEO CDP for your business ?
1.
2.
3.
5. So what is Dataism ?
Source: https://www.theguardian.com/books/2016/aug/24/homo-deus-by-yuval-noah-harari-review
12. The second question
Why is Dataism for human, business and society ?
How should LEO Customer Data Platform (LEO CDP) work ?
in the mindset of U. S. P. A Technology
How to use LEO CDP for your business ?
1.
2.
3.
14. CRM can manage lower funnel only (Action,Loyalty and Advocacy)
CDP can manage the whole data funnel (Awareness to Advocacy)
Customer Data Funnel and its solutions
25. The third question
Why is Dataism for human, business and society ?
How should LEO Customer Data Platform (LEO CDP) work ?
In the mindset of U. S. P. A Technology
How to use LEO CDP for your business ?
1.
2.
3.