Personal Information
Unternehmen/Arbeitsplatz
Greater Boston Area United States
Beruf
Software CMO and Startup Advisor
Branche
Advertising / Marketing / PR
Webseite
www.tangyslice.com
Info
Marketing Leader
I am a strategic thinker with hands on experience driving growth for emerging technology brands. I have embraced my techie side (an MIT-Sloan grad) while marketing complex products to geeks, but also enjoy the creative challenge of designing and executing fresh, innovative campaigns. My greatest successes have come from rebuilding struggling or nascent marketing teams and transforming them into high-performing growth engines.
Results:
- Managed marketing team at Ipswitch through a period of hypergrowth from $6M to $20M in less than three years.
- Revamped messaging and positioning for TwinStrata prior to its sale to EMC
- Restructured marketing team at Experian Data Qua...
Tags
agile marketing
marketing
agile
social media
cmo
boss
funny
entrepreneurial marketing
mit
scrum
content marketing
social media marketing
lean marketing
mobile marketing
inbound marketing
lead nurturing
small business marketing
marketing profs
lead scoring
marketing automation
oredev
digital marketing
startup marketing
portugal
paid search
seo
agile marketing social media
marketing technologist
hubspot
forrester
real-time marketing
marketing agile
brand management
b2b magazine
b2b marketing
technology marketing
idc
massachusetts
masstlc
boston
social
media
measurement
measurement#smb11
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