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NG Digital Signage Tim Harvey Digital Signage Consultant – Dynamax Technologies Ltd.
The Problem that is being Solved ,[object Object],[object Object],[object Object]
Mass Communication: Traditional Methods ,[object Object]
[object Object],Mass Communication: Traditional Methods
[object Object],Mass Communication: Traditional Methods
Mass Communication: Modern Methods ,[object Object]
Mass Communication: Modern Methods ,[object Object]
[object Object],Mass Communication: Modern Methods
Mass Communication: Modern Methods ,[object Object]
Mass Communication: The New Problem
Mass Communication: The New Problem ,[object Object],[object Object],[object Object]
A solution needed.....
Requirement: A New Visual Communication Tool ,[object Object],[object Object]
The Method ,[object Object],Compact, Schedule & Deliver to Right Place &Time Word of Mouth Graphics Movies Live TV Internet Messaging
Digital Signage
Does it Work?  Source: Digital Out-of-Home Media Awareness & Attitude Study 2007, OTX 2007  Eye Catching
Does it Work?  Source: Digital Out-of-Home Media Awareness & Attitude Study 2007, OTX 2007  Non-Intrusive
Does it Work?  Source: Digital Out-of-Home Media Awareness & Attitude Study 2007, OTX 2007  GenY Friendly
It’s Green! ,[object Object],[object Object],Source: Dr Joyce Tsoi, Brunel University, April 2009
Does it Work? – Advertising World Best Practice ,[object Object],[object Object],Source: Kinetic Poster Study, February 2009
Does it Work? – Retail Best Practice Source: POPAIdigital Guide to Digital Media in Retail (DMiR) Report, 2009
Example LED Deployments – Titan UK
Example LED Deployments – Clear Channel UK
Example LED Deployments – Clear Channel Spain
Example Deployments - Spain
Example Deployments - Norway
Example Deployments - Norway
Example Deployments - Norway
Example Deployments - Norway
Example Deployments - Norway
Example Deployments - Finland
Example Deployments - Finland
+ Many More
The 4 Basic Rules for Digital Signage ,[object Object],[object Object],[object Object],[object Object]
Top Tips ,[object Object],[object Object],[object Object],[object Object]
A Reseller Solution
Example: Day in the Life
Work Flow: Basic User Template File Movies Images Login as Mr Red
Admin User: More Functionality
Live TV or Video Live Video Feed Live TV
Live TV or Video :ScreenShot
Dynamic Data Internet Messaging
Dynamic Data: Active Layout Playlist Content Here
Dynamic Data: Castrol Sept09
Dynamic Data: Castrol Sept09 Castrol Database ANPR Camera Agency Artwork Custom Flash Template
Dynamic Data: MySpace/Titan Oct09
Dynamic Data: MySpace/Titan Oct09 MySpace Page XML File & Agency Artwork Custom Flash Template Screens in UK &USA
Dynamic Data: Seiko Nov09
Dynamic Data: Example
Dynamic Data: Example
Trigger Annoucnements
Trigger Annoucnements
Trigger Example
Trigger Example – Nearest Exit
Trigger Example – IF Exit Blocked
Trigger: Stock
Trigger: Stock – End of Line
Trigger: Stock – Target Flights
Screens: Any Shape/Size
Screens: Any Shape/Size
System Set-Up
System: Network Set-Up
System: Advanced Network Set-Up
System: Software Summary Your Content Here .jpg .bmp .swf .ppt .mov .wmv .mpg .vob http:// rss, ticker, clock, TV Scene Playblock Daypart Node(s) Campaign Element Scene #1 Scene #2 Scene #3 Scene #4 Scene #5 Duration
System Monitoring: Live Network Health
System Monitoring: Web Reporting Tool 1. Select Date Ranges 2. Select Description (Scene, Playlist etc.) 4. Select Node(s) (Groups of Media Players) 3. Filter by Record Type 6.Results 5. Export to pdf, Excel, csv or tiff format
To Conclude....
Digital Signage = Focal Point
The Benefit of Digital Signage ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Benefits of a Dynamax Solution ,[object Object],[object Object],[object Object]

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Digital Signage Explained