9. This is because the teacher
cannot “think from the
customers shoes”.
10. Founders have to learn the art of “thinking
from customers shoes” so that you can
convey the “value” of your product in a
language that customers can understand.
18. 1. Who is the customer?
2. How will you find him?
3. What will you tell him?
19. Once you do this thinking, an
Abstract Pattern of thinking from
customer shoes will come to your
head.
20. Now, you will be able to think more
clearly on how to find your own
customers and design your sales
process.
21. Exactly like you can add any
two numbers once you
understand the abstract of
addition.
22. Lessons like Customer Persona, Story Narrative etc will all start making
sense now.
For example - not everyone is a SV.CO customer.
Only students who are able to work in teams and have a developer,
designer and product engineer can join SV.CO
23. The deeper you think about designing the
sales process of SV.CO, the deeper the
abstract thinking pattern will become in
your head.
24. Deeper the pattern, the better
you will be able to use it to solve
your own problem of finding a
customer.
25. Tip: We learn about quadratic
equations, but we never use
them in real life.
26. In real world, every company and successful
startup has a customer. If you learn this
abstract thinking, you will be able to use it all
through your life - whether in your company or
for someone else.
27. If you are successful, you will
go to Step 4 and continue your
journey in 10 steps to ROI
28. Also write down your insight in your
timeline entry as to what you learnt
on designing sales process through
this process of reverse engineering
29. Insight = new learning, action items
or other todo tasks.
All because you
performed this task.
30. Insight pointers: The real understanding of previous
topics will come out clearly as you attempt this task.
1. Customer Persona
2. Growth and Value Hypothesis
3. Story and Narrative