SíRoundU is a smartphone application that aims to empower customers by providing exclusive offers and information on events from partner businesses. It combines social networking, ecommerce, and online marketing. Key features include a personal assistant, social network, online purchases at local shops, exclusive partner offers, and an SOS alert system for safety. The app covers various sectors and will launch initially in Cochin, India, generating revenue through commissions on sales or fixed fees for partners to showcase their services. The goals are to expand to more cities and develop more advanced features.
2. To provide Technological Solution for the publics day to day life easing their effort
and helping them with more time for themselves.
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To transform the use of smart devices from social networking to utility, by using the
capability of these devices to perform tasks which can benefit the user in a more
creative manner.
COMPANY PURPOSE
3. Today the 90% of the smart devices are used for checking emails, using social
network sites, entertainment and small scale shopping purposes alone.
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The potential of these devices are under utilized and hence a large space for the
exploitation of such a space is wide open for exploration.
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These devices can be used to give the customer more bargain power in their day to
day life by appropriate medium and can result in monetary benefits along with
enlightening the customer with more information.
WHY??
4. SíRoundU is a smartphone application which is hybrid of social network, ecommerce
and online marketing principles.
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The basic idea of SíRoundU is to empower the customer. Via SíRoundU a customer
will be provided information which they can utilize to their on benefit.
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By associating with partners SíRoundU will be providing the users with exclusive
offers, advanced information regarding upcoming promotional events/sale etc at their
locations.
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It will also look into keeping the user updated on the upcoming social events in their
interest fields such as sports, cultural etc.
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It also features a simple chat system for connecting between users of the application
and also features a simple personal assistant which can be personalized to the users
needs up to a certain limit.
SÍROUNDU : EVERYTHING AROUND U
5. User will be enabled to have a detailed look into the service or products of the
clients associated with the app.
For Eg: Consider a Hotel X
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➢Usually in other applications the user will be able to view the Hotel, the location and
general review about the Hotel X. "
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➢With SíRoundU in their application the user will be not only able to access all this
information but also have a peek into each and every cuisine of the hotel along with the
rates of the same and individual reviews about each dish from other users."
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➢Thus helping them to decide which is the best Hotel to Dineout which serves dishes
which probably make dishes to their taste easily."
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The same concept is applied across all the sectors listed with SíRoundU.
6. i. Personal Assistant"
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ii. Social Network Inside SíRoundU."
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iii. Online purchase in Real Shops"
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iv. Optional Home Delivery of Items"
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v. Exclusive Offers from Clients of SíRoundU to Users."
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vi. Red Alert – A feature which will send SOS messages to Selected
numbers via Internet/sms by the user and also to the Police with
location details for the next 45 minutes with a specific time gap
especially meant for lady users.
STANDOUT FEATURES
7. !i. Fashion"
!ii. Educational Services"
!iii. Health Services"
!iv. Dining"
!v. Consumer Goods"
!vi. Recreational Events"
!vii. Travel & Tourism"
!viii. Groceries & other Daily Goods"
!ix. Furniture's"
!x. Automobiles & Accessories"
!xi. Service Industry
SECTORS !
8. The application will be made available for all the major OS platforms thus giving a
market scope of every person with a smartphone device.
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A web version with basic facilities are also planned.
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The application concentrates on the major cities of India alone for the initial phase
starting with Cochin.
MARKET
9. Revenue Model :
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▪ Two Models have been Worked out for the Clients"
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i. Revenue Sharing : 6%-20% of the revenue generated via the application as
commission based on the sector."
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ii. Fixed Charged space for lease in the app. The products/services will be showcased in
the app for a tariff rate.(Pricing varies according to the sector).
BUSINESS MODEL
10. i. Via Telecom Service Providers."
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ii. Via Social Media/Print Media"
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iii. Via Movies"
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iv. Via Educational Institutions"
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v. Radio & Hoardings
MARKETING STRATEGIES
11. Increasing the number of cities included in SíRoundU from Cochin to all Tier I and
Tier II cities of India.
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Developing a full fledged social network into SíRoundU.
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Development and implementation of a much complex Personal Assistant into
SíRoundU.
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By developing apps optimized for other smart devices such as smart TV’s smart
watches which are slowly catching up in the market.
SCALE UP PLANS
12. Lulu Hypermarket"
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Oberon Mall"
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Studio Revive"
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Ming Wong Restaurant"
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Truffles Restaurant"
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Chettinad Kitchen"
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Airtel Store "
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Aditya Ice Cream"
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Focus Computers
SOME CLIENTS !
13. To make SíRoundU the first thing a person sees to in the morning when they get off
bed and to ensure that it’s the last thing they see at the end of the before going to
bed.
OUR GOAL !