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Søren Ejlersen, CoFounder
30 minutes - 3 directions of farming



              Aarstiderne a/s boxscheme history




              80/20 thinking - Future farming & future diet




              Gardens to Bellies (Haver til Maver)
Our maindrivers



                  Environmental concerns

                Human health & lifequality

How come human amputation to nature have gone so far?? - !

 To work and develop a reconnection, solving the challenges
Aarstiderne - A box scheme

                    Founded in 1999 by a chef and a farmer

                               35.000 customers

We grow and sell Organic and Biodynamic produce, directly to endusers/ families

    Healthy, enviromental and climate act, in our daily focus and operations

                         Future farming & future retail
Vegetableboxes, fruitboxes, mealboxes etc.




40 different boxes & mealsolutions inspiring families to eat what´s in season,
                     more healthy and climatefriendly
Own emmision neutral Power Plant
on one of the farms

Quarterly emission reports since 2006

Enviromental strategy that gives
the compagny and the
products direction
A retailer that grows soil

”We reconnect the close links between the work of the organic
farmer and the work in the kitchens – transforming the bounties
of the land into feast of honest, nutritious and inspired food.”
Future farming & future diet
More raw Less cooked
More whole grains Less white
   More plants Less meat
  More farm Less industry
Industrial Agriculture
and modern technology are
not good at delivering plant
productivity.

But it is rather good at substituting
Labour energy with fossil fuels.

9 billion workers wanted!!
Who says that´s the way forward??




             We are running out of oil & soil.

The population is growing rapidly, in numbers & weight and
       nature is suffering – emissions are growing.
Global situation

57 mio km2 of cultivated agricultural land
We are loosing/ converting 40.000 km2 p.a.
That´s round 50 NYC per year.!!    Source: FAO 2000




At the same time population is growing to 9 billion in 2050

Erosion is one of the biggest challenges on the planet –
How to deal with that.
Solution
One solution may be a local 80:20
thinking in a social and cultural
integration model.

80 % plant output

20 % animal output

A closed circuit where the consumers live
close by, seeing themselves as part of the
idea. This creates learning, social
integration, reduced use of fossil energy
and reduced CO2 emissions.

The closed circuit have huge amount of
positive output.
Social integration is threatened


OBESITY is one of the simplest characters


Lack in understanding the problem is the result
NNA 2004                                         Energy in 80/20 menu, week 47 in
Nordic nutrient recommendations                  Aarstiderne menuplan

              2,4
                                                             3,9
                     15                                            15,5




   52,6                                           50,1
                           30                                             30,5


                                                                                 Protein, %
                                Protein, %
                                                                                 Fedt, total, %
                                Fedt, total, %
                                                                                 Kulhydrat tilgængelig, %
                                Kulhydrater,
                                tilgængelig, %                                   Kostfibre, %
How to get it done   Take a farm (do I really need to say it´s Organic/Biodynamic)

                     Connect two families per hectare = 6-8 people

                     Grow a large number of products in a biodiverse model

                     Make sure that in a calculated model, they maximum have an
                     intake of 20% animal energy

                     Let life quality be a driving factor through the social integration

                     …The village hall is back
It is the social integration that are crucial
Gardens to bellies – Like 80/20 concept for kids
               (social integration as main driver)

 Children growing meals on a farm – they grow, harvest and cook

We conceptuated the idea and exported it to several municipalities

   This year – more than 2000 kids have gardens in the concept
Evaluation shows positive learning benefits
in the outdoor education.

Positive learning benefits at both academic
and personal level.
Moreover,
    the number of the competencies they develop
  relates directly to school subjets as math, science,
history, gym and environmental and health education.

           Unique supplement to regular
                 school teaching.
So…
      Lets integrate & recconect to nature
Lets act local and reduce foodmiles & packaging
               Simply eat more plats
                      Reduce
THANK YOU!




        Søren Ejlersen


Aarstiderne.com   Havertilmaver.dk

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Future farming in our 80/20 thinking -

  • 1.
  • 3. 30 minutes - 3 directions of farming Aarstiderne a/s boxscheme history 80/20 thinking - Future farming & future diet Gardens to Bellies (Haver til Maver)
  • 4. Our maindrivers Environmental concerns Human health & lifequality How come human amputation to nature have gone so far?? - ! To work and develop a reconnection, solving the challenges
  • 5.
  • 6. Aarstiderne - A box scheme Founded in 1999 by a chef and a farmer 35.000 customers We grow and sell Organic and Biodynamic produce, directly to endusers/ families Healthy, enviromental and climate act, in our daily focus and operations Future farming & future retail
  • 7. Vegetableboxes, fruitboxes, mealboxes etc. 40 different boxes & mealsolutions inspiring families to eat what´s in season, more healthy and climatefriendly
  • 8.
  • 9. Own emmision neutral Power Plant on one of the farms Quarterly emission reports since 2006 Enviromental strategy that gives the compagny and the products direction
  • 10. A retailer that grows soil ”We reconnect the close links between the work of the organic farmer and the work in the kitchens – transforming the bounties of the land into feast of honest, nutritious and inspired food.”
  • 11. Future farming & future diet
  • 12.
  • 13. More raw Less cooked More whole grains Less white More plants Less meat More farm Less industry
  • 14. Industrial Agriculture and modern technology are not good at delivering plant productivity. But it is rather good at substituting Labour energy with fossil fuels. 9 billion workers wanted!!
  • 15. Who says that´s the way forward?? We are running out of oil & soil. The population is growing rapidly, in numbers & weight and nature is suffering – emissions are growing.
  • 16.
  • 17. Global situation 57 mio km2 of cultivated agricultural land We are loosing/ converting 40.000 km2 p.a. That´s round 50 NYC per year.!! Source: FAO 2000 At the same time population is growing to 9 billion in 2050 Erosion is one of the biggest challenges on the planet – How to deal with that.
  • 18. Solution One solution may be a local 80:20 thinking in a social and cultural integration model. 80 % plant output 20 % animal output A closed circuit where the consumers live close by, seeing themselves as part of the idea. This creates learning, social integration, reduced use of fossil energy and reduced CO2 emissions. The closed circuit have huge amount of positive output.
  • 19. Social integration is threatened OBESITY is one of the simplest characters Lack in understanding the problem is the result
  • 20.
  • 21. NNA 2004 Energy in 80/20 menu, week 47 in Nordic nutrient recommendations Aarstiderne menuplan 2,4 3,9 15 15,5 52,6 50,1 30 30,5 Protein, % Protein, % Fedt, total, % Fedt, total, % Kulhydrat tilgængelig, % Kulhydrater, tilgængelig, % Kostfibre, %
  • 22. How to get it done Take a farm (do I really need to say it´s Organic/Biodynamic) Connect two families per hectare = 6-8 people Grow a large number of products in a biodiverse model Make sure that in a calculated model, they maximum have an intake of 20% animal energy Let life quality be a driving factor through the social integration …The village hall is back
  • 23. It is the social integration that are crucial
  • 24. Gardens to bellies – Like 80/20 concept for kids (social integration as main driver) Children growing meals on a farm – they grow, harvest and cook We conceptuated the idea and exported it to several municipalities This year – more than 2000 kids have gardens in the concept
  • 25.
  • 26. Evaluation shows positive learning benefits in the outdoor education. Positive learning benefits at both academic and personal level.
  • 27.
  • 28. Moreover, the number of the competencies they develop relates directly to school subjets as math, science, history, gym and environmental and health education. Unique supplement to regular school teaching.
  • 29. So… Lets integrate & recconect to nature Lets act local and reduce foodmiles & packaging Simply eat more plats Reduce
  • 30. THANK YOU! Søren Ejlersen Aarstiderne.com Havertilmaver.dk