2. Understanding Strategic Management is like pealing an onion

3. A Visual Model Business Ecosystem New Paradigm Consulting The environment International law Governments Standards bodies Stakeholders Supplier’s suppliers Customer’s customers New entrants Customers Suppliers Competitors Substitutes Organisation

4. Business Ecosystem: A more granular view Mbam619 framework models

5. Firm's Resources-Tangible and Intangible Assets

6. Aligning Organization, Systems and Processes to Goals and Strategy to create sustainable Competitive Advantage Adapted from: www.buildingbrands.com/didyouknow/14_7s_mckinsey Mckinsey 7-S Framework Structure: The basic organization of the company, its departments, reporting lines, areas of expertise, and responsibility (and how they inter-relate Systems: Formal and informal procedures that govern everyday activity, covering everything from management information systems, through to the systems at the point of contact with the customer (retail systems, call centre systems, online systems, etc). Skills: The capabilities and competencies that exist within the company. What it does best. Shared values: The values and beliefs of the company. Ultimately they guide employees towards 'valued' behavior. Staff: The company's people resources and how they are developed, trained, and motivated. Style: The leadership approach of top management and the company's overall operating approach. Hardware S Software Strategy: The direction and scope of the company over the long term. •

7. Designing Firm's ARC to align with Strategy

8. Transforming Resources to Capabilities Advantage

9. Firm's Resources

10. Key functions and activities within a firm Suppliers Manufacturers Distributors Retailers Consumers Adapted from: http://faculty.msb.edu/homak/HomaHelpSite/WebHelp/HomaHelp.htm Key Operational Issues

11. Activity Based View of Value Creation Process Infrastructure Human Resources Technology Development Procurement Inbound Logistics Operations Outbound Logistics Marketing and Sales Service Profit Margin Profit Margin Support Activities Primary Activities Sequence of Activities

14. Walmart's Value Creating Activities Infrastructure HR Technology Procurement

17. Firm's Architecture Geography

18. Leader on a pedestal

19. ARCHITECTURE: Functional

20. ARCHITECTURE: By Product

21. ARCHITECTURE: Matrix

22. ARCHITECTURE: By Geography

26. Components of Culture

30. Process for Creating sustainable competitive advantage through ARC

32. Aligning Resources to Market Opportunities and Threats to create sustainable competitive advantage Opportunities Threats $ Strengths + + Weaknesses - -

33. SWOT Analysis

34. Nappies 15-17 ARc Analysis Transforming resources to capabilities through firm's ARC Strategic SWOT Analysis

35. Mnemonic 8 Transforming Resources to Capabilities Advantage

36. Mnemonic 9 Process for Creating sustainable competitive advantage through ARC

37. Mnemonic 10 Aligning Resources to Market Opportunities and Threats to create sustainable competitive advantage Opportunities Threats $ Strengths + + Weaknesses - -

38. Mnemonic 11 Strategic SWOT Analysis

40. ARC for Product Innovation