Stefano Maria De' Rossi

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I’m a 51 yo solid data-driven manager with more than 20 years of experience in the conventional business such as Marketing & Sales,Customer Operation,Risk & Fraud Management bringing a long term operational management experience that also involves P&L responsabilities, topped with a sound experience in the world of digital marketing, technology, e-commerce & business strategy. I have managed complex business processes including service & product development, marketing, CRM, retention & loyalty programs, sales & channel management and new business development. I also have also an good knowledge of advertising dynamics (ATL, BTL, branding, media strategy and planning, digital channel

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Stefano Maria De' Rossi

Tecniche di Data Mining a supporto del fraud management

Data mining in support of fraud management

Using business intelligence for competitive advantage

Competitive intelligence overview

Studio Labsus v2009

E Fraud And Predictive Forensic Profiling Reducing Losses By Combining Science With A Crystal Ball

Customer Profiling & Predictive Analysis