Digital experience (DX) is a buzzword we all know. But let's be real. From a brand’s perspective, the world of digital experience is complex and it requires a lot of moving parts working together and managed by many different teams within an organization.
Crafting a quality digital experience is similar to playing a team sport, but it’s crucial that your brand ensures that everyone is playing on the same field and aiming for the same goal.
8. Traditional Platform DXP
Enterprise Multisite Multilingual
Content Management
All in one platform with extend DXP
capabilities
Fully customizable platform
Fewer vendor relationships
Business
Business
Leaders
Marketers
Developers
Digital
Leaders
Builders
Industry Trends
9. Traditional Platform DXP
Significant time to value
Often led to scenarios where you’d
buy more than you need
Costly to upgrade
Required relatively expensive
developer resources
Enterprise Multisite Multilingual
Content Management
All in one platform with extend DXP
capabilities
Fully customizable platform
Fewer vendor relationships
Business
Business
Leaders
Marketers
Developers
Digital
Leaders
Builders
Industry Trends
10. Headless CMS
Pureplay content management and delivery
Fit for purpose for omnichannel
Focus on modern FE web developer
community
SaaS delivery model
Business
Business
Leaders
Marketers
Developers
Digital
Leaders
Builders
Industry Trends
11. Headless CMS
Lack of marketer tools
Presentation needs management elsewhere
Carries hidden costs
Multiple vendor relationships
Business
Business
Leaders
Marketers
Developers
Digital
Leaders
Builders
Industry Trends
Pureplay content management and delivery
Fit for purpose for omnichannel
Focus on modern FE web developer
community
SaaS delivery model
12. Best of both worlds
SaaS Enterprise CMS (continues
updates)
Agility of headless content delivery
Fast modern Deployments
Freedom of technology
Industry standard extension and
integration options
Developers
Digital
Leaders
Builders Business
Business
Leaders
Marketers
13. SaaS Enterprise governance
No hosting efforts and responsibility
Seamless experience across tools (SSO)
World class page and component
building capabilities for Marketers
Embedded site and page analytics
Embedded personalization
Customization and integration options
to fit business needs
Best of both worlds
Developers
Digital
Leaders
Builders Business
Business
Leaders
Marketers
SaaS Enterprise CMS (continues
updates)
Agility of headless content delivery
Fast modern Deployments
Freedom of technology
Industry standard extension and
integration options
14. XM Cloud designed for blended teams
Business Leaders Developers
Marketers Digital Leaders
Business Builders
15. XM Cloud designed for blended teams
Business Leaders
Business
• Drive business value
• Ability to innovate fast
• Flexibility to meet unique requirements
22. XM Cloud designed for blended teams
Business Leaders Developers
Marketers Digital Leaders
Business Builders
23. XM Cloud designed for blended teams
Marketers
Business
• Efficiency in day-to-day work
• Empowered to build new personalized
experiences OnDemand
• Insights on site performance
24. XM Cloud designed for blended teams
Marketers
Business
• Efficiency in day-to-day work
• Empowered to build new personalized
experiences OnDemand
• Insights on site performance
DEMO
25. XM Cloud designed for blended teams
Marketers
Business
• Efficiency in day-to-day work
• Empowered to build new personalized
experiences OnDemand
• Insights on site performance
DEMO
27. XM Cloud designed for blended teams
Marketers
Business
• Efficiency in day-to-day work
• Empowered to build new personalized
experiences OnDemand
• Insights on site performance
DEMO
28. XM Cloud designed for blended teams
Business Leaders Developers
Marketers Digital Leaders
Business Builders
29. XM Cloud designed for blended teams
Digital Leaders
Builders
• Low management overhead
• Compliance confidence of the solution
• Stable and fast experience across the
globe
34. XM Cloud designed for blended teams
Business Leaders Developers
Marketers Digital Leaders
Business Builders
35. XM Cloud designed for blended teams
Developers
Builders
• Fast and efficient development with
freedom of choice of frameworks and
tools
• Deploy fast with modern DevOps tooling
• Fast time to productivity enabled by
industry standards
36. Freedom of choice of
frameworks and tools
Jamstack ready
Supports popular frameworks
and more!
Edge Hosting
+
Supports popular providers
and more!
41. Fast time to productivity
enabled by industry standards
42. XM Cloud designed for blended teams
Business Leaders
• Drive business value
• Ability to innovate fast
• Flexibility
Developers
• Free choice of frameworks
• Fast and easy deployment
• Fast time to productivity
Marketers
• Efficiency in day-to-day work
• Empowered
• Insights on site performance
Digital Leaders
• Low management overhead
• Compliance
• Stable and fast experiences
Business Builders