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How To
Trick Your Brain
Into Being More Creative
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Pablo Picasso
“All children are artists.
The problem is
how to remain an artist
once (s)he grows up.”
You Gotta
Work
It
TRICK #1
The Daily Storm
5 Ways To…
Exercise With A Lampshade
The Daily Storm
5 Ways To…
Exercise With A Lampshade
New names for Google
The Daily Storm
5 Ways To…
Exercise With A Lampshade
New names for Google
Titles of your own reality show
The Daily Storm
5 Ways To…
Exercise With A Lampshade
New names for Google
Titles of your own reality show
Ways to eat pizza w/o hands
Crush The Critic
TRICK #2
Daily Brainstorm
Word Association
One Word Story
Happy A-Z
TRICK #3
Expand
Then
Contrast
Creator
come up with a ton of ideas
explore imagine
go big
generate
Yes And…
The Alien
Went To
The
Beach…
Yes and…
Karen
Tilstra
Creator
come up with a ton of ideas
explore imagine
go big
generate
Critic
narrow down your list
reduce refine
clarify
decrease
select
Idea
Dating
TRICK #4
Jason Silva
5 Ways to Exercise With A Lampshade
Idea 1 + Idea 1 = New Idea
5 Ways to Exercise With A Lampshade
Idea 2 + Idea 2 = New Idea
5 Ways to Exercise With A Lampshade
Steve Jobs
“Crea&vity is just
connec&ng things.”
Set It & Forget It
TRICK #5
“Those whose entered REM sleep did 40% beBer on the
test than nappers who didn’t get any REM sleep and
non-nappers.
REM sleep allowed the brain to work crea&vely on the
problems that had been posed before sleep.”
Forget It
Set It
Define Parameters Forget It
Research
Create An Ugly Duckling
Perfect It
Forget It
Forget It
DO IT
Tom@SwiftKickHQ.com
@TomKrieglstein
“You can be crea&ve in anything -
in math, science, engineering,
philosophy - as much as you can in
music or in pain&ng or in dance.”
Sir Ken Robinson
How To
Trick Your Brain
Into Being More Creative

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5 Tricks To Unlocking You & Your Team’s Creative Genius