2. Life.SREDA I Life.SREDA II Asia
Moscow Singapore
2012 20152014
13 investments
(US, UK, Germany, CIS) 7 successful exits 8 investments
(South East Asia)
Research & Vision
Influelce on the whole infustry trough
own blogs fintechranking.com and
semi-anual Fintech research “Money of the Future”
www.www.
fintech-research
.com .com
Bank-as-a-srevice and open API playAccelerator in Singapore
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First BaaS-platform for Asia
is very necessary for the future
fintech development
Life.SREDA is supporting a strategic fintech
project: open API Pan-Asian platform BAASIS
Life.SREDA VC Executive summary
3. This time has come:
Asia become
the largest fintech market in the world
in 2016
9. Investments in fintech annually ($B) Region distribution of funding (%)
47
38
USA
Asia
Other
8
8
2,5 2,9
4,4
12,3
20,3
23,6
19,1
0,3 0,4
2,2 2,5
1,5
2,9
5,5
6,8
5,8
14,5
6,1
13,0
VC Backed fintech investments
Other fintech investment
+16%
-6%
2011 2012 2013 2014 2015 2016
4,5
Ant Financial
Asia is driving the growth of Fintech market worldwide
accounting to almost 50% of global volume
EU
Amount of financing deals (#)
+36% +7%
2015Q1
Q2
Q3
Q4
Q1
Q2
Q3
Q4
2016
308
366
410
398
442 428
378
343
10. Asian market is the main driver for the growth
of global Fintech industry in 2016
Note/source: Source: Mattermark, Dow Jones, Life.SREDA VC analysis
The total invested capital
in Asian Fintech
continued to grow in 2016,
despite few mega deals
that made >60% of the 2016
total;
In Asia, almost 70% of dollar
investments in 2016 went to
Chinese companies;
257 deals are counted by
Life.SREDA
0,5
1,5
6,3
9,8
2013 2014 2015 2016
Investments in Asian Fintech by year ($B)
257
DEALS
221
DEALS
156
DEALS
Ant Financial
$4,5B
Zhong An
$0,92B
11. Fintech unicorns: 4 Chinese giants are in TOP5 in 2016
25 fintech unicorns globally valued at $150B in aggregate value
Fintech Unicorns Valuation
2015
24 unicorns
$112B Total valuation
2016
$150B Total valuation [+$38B]
25 unicorns
USA AsiaEurope
ZhongAn
Online
8,0
Kabbage
1
FundingCircle
1
Jimubox
1
Gusto
1
ChinaRapidFinance
1
Lakala.com
1,6
Rong360
1,6
Prosper
Marketplace
1,9
Avant
2,0
GreenSky
2,0
3,6
PayTM
1,9
4,8
Adyen
2,3
Mozido
2,4
CreditKarma
3,5
SoFi
4,0
Transferwise
1,1
new
Lufax
18,5
10,0
AntFinancial
60,0
45,0
Zenefits
4,5
2,0
JD.com
7,4
Stripe
9,2
5,0
Qufenqi
1
5,9
Klarna
1,4
2,3
Oscar
1,4
2,7
123456789101112131415161719212224 2325 20 18
Disclaimer: Public companies are not included; only $1B>;
no SaaS, Cloud, enterprise software, hardware etc; only FinTech
accordiing to Life.SREDA
$B
12. Payments and deposits
What is Fintech
Online payments
Processing / acquiring
Recurring
International P2P
Merchant acquiring
B2B
Main Categories:
13. p2p lending
Loan Marketplace
SMB Lending
Supply Chain finance
Student Lending
Real Estate and industry
specific originators
Marketplaces
Main Categories:
Lending / Deposits
What is Fintech
14. Number of rounds (#) and amount of capital
invested in Insurance quarterly ($B)
78 82
125
157
Insurtech market decreased by 34%
in 2016, while the number of deals
increased by 25%
Q1
78 37
110 56 114
311
1727
198
124
189
384
210
390
190
280
790
Q2 Q3
2013 2014 2015 2016
Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
Today, the market consists of <1400
insurance tech companies, the launching
tendency is decreasing, almost 300 companies
founded in 2015, 40% less in 2016
In 2015, the pike was mainly because of a large
Chinese deal – Zhong An, that made almost
40% of the whole year’s funding amount
There is an increase in investment rounds:
in 2014 – 54 rounds;
in 2015 – 125 rounds;
in 2016 – 157 rounds.
-31% +165%
-34%+236%
747
281
1650
2510
Zhong An
$981M
15. Credit scoring
Big Data
Risk management
Regtech
Machine learning and AI
Security
Main Categories:
Big Data & Scoring
What is Fintech
16. Asian (Chinese) mega deals dominate
the global fintech market
Payments
Lending
Insurance
Fintech
for SME
Banking
Big Data
Financial
management
North America
14 companies
$2.25B
Europe
3 companies
$648M
South America
2 companies
$262M
Asia
11 companies
$8.7B
Top 30 companies made
>50%
of all fintech funding
Lending
prevailed in 2016
with 12 deals out of 30
gone to this field
While North America saw
the biggest number of deals,
Asia leads
a total funding volume
Blockchain
has not entered the TOP-30
largest deals list yet
– looking for 2017
Ant Financial $4,5B B
Lu.com $1,2B B
JD Finance $1B n/a
Qufenqi $449M Late
Oscar Insurance $400M C
Ion Investment $400M PE
U51 $310M C
China UnionPay $296M n/a
CommonBond $275M Late
Fenqile $235M D
Mosaic $220M Seed
HeTai Insurance $218M Seed
Payoneer $180M n/a
WeLab $160M B
Clover Health $160M C
Weidai $153M C
Lendup $150M B
Stripe $150M n/a
Hero FinCorp $150M n/a
EDM Group $145M n/a
Nubank $132M C-D
XP Investimos $130M PE
PaySimple $115M n/a
MetroMile $103M D
Kreditech $103M C
Betterment $100M E
Fractal Analyst $100M n/a
Affirm $100M D
Avalara $96M n/a
Ygrene Fund $95M n/a
Wealth
management
18. M-DAQ
Singapore
$82,5M
MatchMove
Singapore
$30M
GroupLease
Thailand
$30M
ItBit
Singapore
$25M
Fastacash
Singapore
$15M
Investments in SEA Fintech dropped by 36%
Total investments and deals number
TOP 5 DEALS
2015 2016
$245M
$157M
deals57 58
20162015
Despite the decline in
funding amount, the
amount of deals remained
on the same level;
Singapore leads in invest-
ment and deals amounts,
remains to be a region’s
leader;
Philippines and Indonesia
are following the trend,
together hold 1/5 of all
companies funded;
Cheques are down in 2016
– growth barriers; investors
are being careful with
targets.
By geography, number of companies funded
Indonesia
Thailand
Vietnam
Others
60
9
9
4
9
62%
12%
8%
6%
4%
8%
11
Philippines
Singapore
2015
2016
Momo
Vietnam
$28M
Quoine
Singapore
$20M
Omise
Thailand $17.5M
Funding Societies
Singapore
$12.6M
MC Payment
Singapore
$8M
19. However all FinTech startups in SE Asia
are very early-stage and not growing fast
400+ fintechs
in South East Asia
early stage
(seed and Series A)
will not reach
even Series B round
because they can’t scale
and show the real results
98% 95%
21. Challenges for Fintech evolution in Asia
Difficulty to launch financial services and products in cooperation
with traditional banks
Negotiations with banks to be
licenced and integrated to back-end
Direct integration
to the banking back-end (pain!)
For banks:
- not main KPI’s
- not safe & secure
- not fast & cheap & easy
- do not have ability to work
with many startups
Going to BaaS platform
or using open APIs 80%to business
development
in tne
US/UK
80% 20%In Asia In the US/UK
1+ year 3-6 month
Spend 80% of their
resources to be launched
Spend only 20% of their
resources to be launched
Asia
US / UK
In developed markets, fintech
innovations are primarily aimed
at improving the user experience
for tech- and financial literacy
advanced people. But, for the
billions around the world with-
out access to traditional financial
services, fintech innovations
go well beyond convenience.
Fintech could be their ticket to
financial inclusiveness and
membership in the global digital
economy.
“
22. Challenges for Fintech evolution in Asia
Difficulty to scale geographically due to differences in regulations and infrastructure
In each country you have to
start from scratch:
1. New regulation
2. New integrations
In Asia In the US/UK
1. Easy regulation
2. Easy integrations
EUROPE
US
Unbanked markets always
loose competition for attraction
of attention of the best talents &
startups to deploy their cutting
edge technologies for somebody
who really need it
“
Recognizing the importance
of financial inclusion for
the global population, various
international structures are
investing efforts into developing
strategies for facilitating
financial inclusion
23. There are more than 20 verticals in Fintech
and more than 20 leaders in each vertical
(about 5K fintechs total)
How to connect?
Price
comparison
Remittances
Wealth
management
Trading
Online
scoring
SMELending
P2Ploans
Onlinelending
forindividuals
Crowdinvesting
Crowdfunding
E-wallets
Cashregister
POSsolutions
Online
acquiring
mPOS
Neobanks
RegTech
Acounting
InsurTech
PFM/PFP
Blockchain
Bitcoin
Banks’ pain: With whom to work?
24. Operation
Who will control and develop?
How to integrate? How to invite foreign projects?
E-wallets
Neobanks
mPOS
Onlineacquiring
Cashregister/POSsolutions
Crowdfunding
Crowdinvesting
Onlinelendingforindividuals
P2Ploans
SMELending
Onlinescoring
Trading
Wealthmanagement
Remittances
Pricecomparison
PFM/PFP
InsurTech
RegTech
Acounting
Blockchain
Business
Who will possess clients / startups?
Value
How to help partners to expand
to other markets?
Fintechs
forretailforSME
it is expensive it takes time it is not main business / KPI
Banks’ pain
25. Who needs banking infrastructure in Asia?
(top-down calculation)
The best and the biggest
fintech services,
Fintech startups Telecoms Large e-commerce,
retail corporates
Messengers
and social
networks
which want to expound to Asia which want to launch & scale which wants to deliver fintech services
for their customer base
50+ 1000 + 30+ + +300 5
USA Europe Asia Pacific
Currently existing demand from non-banks for banking infrastructure
in Asia Pacific is estimated at $1-1.5B USD in 2016
Market size and opportunity:
27. EMEA
Regulation activities in Europe
Most of activities are focused on controlling
and regulation of existing regimes
UK sets out open banking API
framework
Aimed for the creation of an open banking standard
that makes it easy to share and use financial data,
arguing that the move would improve choice for
customers, promote competition;
#regulation #bank #UK
OpenBankingThe cohort of the regulatory
sandbox closed
69 firms from a diverse range of sectors, geogra-
phies and sizes have been accepted. 24 applications
met the sandbox eligibility criteria and were
accepted to develop towards testing
#regulation #opportunities #UK
Sandbox
A specially created
“Fintech” licence
Plans to encourage crowdfunding and the market
testing of new technologies. FinTech firms, with a
minimum of $300k in capital, are allowed to accept
funds from clients, up to $99m, which remain
outside the depositor protection scheme and are
not subject to the same regulations, auditing and the
capital requirements applied to banks.
#Implementation #Switzerland #EU #2016
Banking
Standardized mobile and
internet payments (PSD2) in EU
PSD2 enables bank customers, both consumers and
businesses, to use third-party providers to manage
their finances. In the near future, customers may be
using Facebook or Google to pay bills, making P2P
transfers and analyse spending, while still having
money their safely placed in current bank account.
#Announcement #Payments #Global #2017
Payments
Solvency II is a programme
for insurance regime
It introduced a new, harmonised EU-wide insurance
regulatory regime. The Solvency II programme is
divided into three areas, known as pillars: Financial
Requirements (Capital Requirement and etc),
Governance & Supervision (Own Risk & Solvency
Assessment) and Reporting & Disclosure (Insurers
required to publish details of the risks facing them).
#Implementation #Insurance #EU #2016
Insurance
Controlling & Regulation
Source:Fintechranking.com
Introducing a European
Standard for e-Invoicing
The European Commission announced the
e-invoicing directive require all 28 EU member
states to use specific e-invoicing standards for all
B2G e-invoices by November 27, 2018. Europe’s
current e-invoicing adoption rate of 24 percent is
expected to rise to 95 percent by 2024 and accrue
savings of approximately 64.5 billion euros ($72
billion) per year for businesses.
#Announcement #e-invoicing #EU #2018
e-Invoicing
Key message
28. ~30% banks
invested via their own
venture instruments
– VCs, accelerators, incubators
Banks are getting more and more active in FinTech
Barclays, Goldman, CITI, Santander and BBVA are leading the show
Major Bank Investments to VC-backed Fintech Companies
-2015 -2016
more companies
funded by banks
in 2016
+61%
Top South-Asian banks are starting to follow
Chinese/HK/Japanese/Korean megabanks
with playing active role in FinTech: DBS, OCBC, UOB, Siam Commer-
cial Bank, Mandiri, RHB, MayBank, CIMB, KasikornBank and others
laucnehd a bunch of initiatives related to fintech
Leaders are
mainly from developed
fintech regions
US, UK, Europe.
Note/source:Source:Mattermark,
Life.SREDAVCanalysis,Crunchb
23
15
13
8
3 3 3 3 3
2 2
1 1 1 1 1 1 1
17
9
7
6
4
6 6
5 5 5
4 4 4 4 4
3 3 3
2
1 1
2
1 1 1 1
2
Barclays
GoldmanSachs
CitiGroup
Santander
BBVA
WellsFargo
Commerzbank
MorganStanley
HSBC
CreditSuisse
BNPParibas
MitsubishiUFJ
Mizuho
JPMorgan
CapitalOne
China
DevelopmentBank
UBS
Sberbank
China
ConstructionBank
CreditAgricole
SocieteGenerale
ICICI
SiamCommercialBank
OCBC
MandiriBank
29. however partnerships in 2016 seemed to be safer
and more convenient for banks
Banks’ partnerships with financial technology start-ups
are developing,
Enable Citi card members to use their
Citi Cards with PayPal online, in-app
and in stores
P2P payments, provides making
payments via the social networks
Offering investing advice and
data-driven recommendations
P2P-lending. Enables local SMEs to
borrow short-term business loans
Study and test blockchain technology
to enable payment transactions
Provides direct financing to SMEs
To contribute to the acceleration of
the rollout of its digital strategy
Online wealth management
platform
Automotive pricing and information
website for car buyers and dealers
Offering its clients access to equity
crowdfunding opportunities
Use Fincast to advise customers on
the types of financial products they
need to meet their investment goals
To offer a TD and Westpac
branded spending app
An extensive interest was shown
by banks and financial institutions
partnering with robo-advisors,
digital wealth managers;
In addition, there is a growing
tendency by banks to partner with
crowdfunding companies
(Santander, UOB, Belfius Bank, Alfa
Bank, etc);
Asian banks are widely partnering
with Fintech accelerators in order
to pilot new products with fintechs
residents;
Many pilots were initiated in 2016
between blockchain companies
and banks worldwide
(SG, SCB, Barclays, etc)
30. Venture/debt investments and acquisitions from banks
Q4 D N/A
Q4 A $8,3M
Q3 A $8,3M
Q3 undisclosed
Q2 A $14M
Q3 $19.67M
Q2 $33MD
Q2 $56M
Q2 D $75M
As mentioned earlier,
partnerships and investments are
closely linked, however,
investments primarily focused on
realizing returns;
Investments generally go from
venture instruments of banks:
VCs, accelerators, debts financing;
Asian banks are getting involved
and investing through
the partnerships with accelerators
(StartupBootCamp Fintech, Nest, etc.)
Q4 $100M
31. was all about
blockchain
saw an explosion of interest in
machine learning
and artificial intelligence.
2015
2016
2017
will be the year of
open marketplaces and platforms.
Platforms support the rapid cycle deployment
of micro services into a financial marketplace...
As the financial world is rapidly moving to open, loosely coupled marketplaces,
any bank with old legacy technology will start to look like a dinosaur
32. APIs and Open Banking will start to shift the banking landscape with more traction in Europe and
Asia, but we’re likely to start seeing the gap between leaders and laggards widen
William Sullivan, Head of Global Financial Services Intelligence for CapGemini
The hype around banking APIs will increase, even overtaking cryptocurrencies.
Major banks will launch public API platforms.
APIs are arguably one of the biggest topics in the industry.
The business model for profiting as a platform is key here, and many are still struggling with it
Global regulators will embrace fintech competition and regulatory concessions …
Africa will embrace APIs … financial inclusion will become a mainstream and actionable topic …
and the US will embrace change in the regulatory and political system
2017 will be the year of open marketplaces and platforms
Shamir Karkal, Head of Open APIs at BBVA
David Brear, CEO and Founder of 11:FS
Chris Skinner, Author and CEO of The Finanser Ltd
Open Banking and APIs – What else …
Simon Taylor, Co-Founder of 11:FS
33. Bank-as-a-service is a
technological platform
with a suite of APIs, that
integrates seamlessly with
any existing back-office
of traditional banks and
provides for non-banks
a cost-effective, easy
and fast way to launch
various financial products.
Bank-as-a-Service do not
compete either with banks
or fintech, instead it’s a
ecosystem builder that
connects all players
of financial indsutry,
provide them new
revenue streams
and products for their
customers.
Bank-as-a-Service (BaaS): solution to
address Fintech challenges in Asia
Chris Skinner
one of the TOP5 fintech-influencers
and predictors, author of bestsellers
“Digital Bank” and “Value Web”,
managing partner of the
BB Fund in London
”
You’re probably all familiar with SaaS –
it’s basically paying for applications as you
use them, rather than buying them.
These services used to cost you a fortune,
but are now free or near enough. That’s
where banking is going. Banking
becomes plug and play apps you stitch
together to suit your business or lifestyle.
There’s no logical reason why Banking
shouldn’t be delivered as SaaS.
”
This is the future bank, and old banks will
need to reconsider their services to compete
with this zero margin model.
”
...anyone in the near future would be
able to build their own bank through
apps, APIs and analytics.
34. Banks
Licensed and regulated
banking back-ends (belongs to banks
in each country in Asia-Pacific region)
based on 40+ universal APIs
100+ fintech-startups
Middleware
provide for them
universal APIs
Fintech-startups do not
need to spend time,
money and human
resources to be integrated
in each Asian country
Banks do not need to
spend their time and
money to create new
APIs and to communicate
with all startups all over
the world
Bank-as-a-service
Ecosystem
Layers of BaaS platform
“
The real impact of fintech in developed countries will be felt in the
back office, where new efficiencies and technologies, and improve-
ments to know-your-customer processes, have the potential
to transform some banking operations for the better.
35. Integration of web based Fintech
Widgets and native Fintech Apps through
multi-layer Digital Banking Hub
A holistic, digital marketplace
banking ecosystem with a set of services
for Fintech companies to connect to and
integrate into the platform
Required audit logging, user tracking,
statistics and appropriate administration
tool functionalities
Appropriate subset of APIs and common
data used by Fintech
Orchestration API for collaboration and
communication with Fintech
Connecting Blockchain application securely
to the platform
Sustainable and extendable platform,
easy to connected to different bank’s
core systems
Billing and charging engine
Widget based
FinTech
Native FinTech
Apps
Banking API‘s and overall concept delivery
36. Successful
Partnership
Clearly, not all of today’s banks will survive. The survivors will be those that reimagine
relationships with their customers and partners.
Fintech offers banks access to technologies, brings new ideas to market at speed,
enables to add value from bank’s data and changes bank’s culture
Why banks need FinTech?
Acces to ideas
Acces to new technology
Acces to agility: speed to market
Acces to expertise around data
Exposure to different culture
Acces to customers - trust, inertia
Acces to clearing and Central Bank
settlement
Acces to in-depth payments expertise
Acces to data
Avoidance of regulation
Why FinTech need banks?
Banks and Fintech. For what reason?
37. Key initiatives in bank-as-a-service
and open banking areas
BAASIS, launched in 2016 in Singapore, is
an open-API Bank-as-a-Service platform,
aimed to connect banks and FinTech
startups across Asia Pacific region. Currently
is in integration phase with several banks on
different markets.
In 1H 2016 was launched solarisBank,
banking-as-a-platform startup with a full
banking license in Germany. It provides
account and transaction services, compli-
ance and trust solutions, working capital
financing, and online loans for fintech
startups.
Bancorp – industry leading US-based
largest bank-as-a-service platform, hosting
100+ non-banks with processing volume of
$200+ billion USD annually. Different
clients of different size, including google
wallet, PayPal, T-Mobile, yodlee and others
In 4Q 2016 Citi launched global API
Developer Portal aimed to open architec-
ture to facilitate collaboration with FinTech
companies. APIs includes account
management, p2p payments, money
transfer, rewards, investment purchases
and account authorization.
Otkritie, the biggest privately-owned bank
in Russia, through the process of integrat-
ing with leading digital bank for SMEs
Tochka, developed its own modern
API-platform, that was later used to
integrate with fintech startups, including
mobile bank for retail clients Rocketbank.
In 2H 2016 BBVA launched its API market-
place, aimed to offer other companies a
way to leverage BBVA’s capabilities to build
their services. Fintech startups has an
access to such APIs as PayStats, Connect,
Accounts and Cards
The UK government in 2016 has set up the
Open Banking Working Group (OBWG) in
order to create an open banking standard
that makes it easy to share and use financial
data. It includes development of open API to
enable services to be built using bank and
customer data
In Q4 2016 the Korean Government
launched an open banking platform for
financial institutions (16 banks) that will allow
them to build services that automatically
populate financial information for new
customers. The platform will essentially serve
as database of consumer financial informa-
tion that is accessible via API.
In 4Q 2016 The Monetary Authority of
Singapore (MAS) published 12 sets of data
from MAS’ Monthly Statistical Bulletin as APIs.
MAS is encouraging financial industry players
to publish open APIs on their datasets, to
allow users to connect information and offer
innovative solutions
Startups and tech companies Banks Government initiatives
38. Business/Operating Model: The BBVA Story
BBVA’s leadership has reiterated its commitment to digital since 2015
But BBVA cannot simply embark on a complete redesign of its business — especially when the ideal
target operating model is not clear
A good way forward in this type of scenario is to run experiments — they have invested in “beta banks”
across the globe in markets not primary to them
Aimed to find the optimal operating model that could potentially be at the core of the new BBVA
Following the investment in Simple in 2014 they have invested in Atom in the UK and Holvi in Finland
They are all very innovative approach — superb CX focus, based in markets where they
do not compete with an established BBVA entity
For BBVA this is a well-hedged gamble: invest a few hundred million dollars to get a well-tested,
blueprint of the bank of the future
40. APAC
South Korea permits for
banks to invest in Fintechs
Currently financial laws, financial institutions are
allowed to buy stakes only from companies in the
same business sector. The FSC have included
fintech companies in the scope of the financial
industry.
#banks #2016
SouthKorea
MAS establishes
a dedicated Fintech Office
MAS and the National Research Foundation opened
a dedicated FinTech Office to serve as a one-stop
virtual entity for all FinTech matters and to promote
Singapore as a FinTech hub.
#opportunity
Singapore
MAS established
a regulatory sandbox.
To allow more flexible application of the regula-
tions, while maintaining safeguards to protect
consumers and the wider financial system.
Singapore
Financial Sector Technology
& Innovation scheme
MAS committed $225M ($166.48M USD) under the
“FSTI” scheme to provide support for the creation of
a vibrant ecosystem for innovation.
Singapore
6 P2P Lending Licenses
Granted in Malaysia
Six P2P lending licenses were granted in Malaysia
recently, making them the first authorized platforms
in the ASEAN region.
#p2p lending #license #2016
SouthKoreaMalaysia
Korea has launched
a platform for banks
The platform allows financial institutions to build
services that automatically populate financial
information for new customers.
#banking #2016
HongKong
Hong Kong to launch
banking fintech 'sandbox'
HongKong
Hong Kong establishes
a Facilitation Office
HK Monetary Authority established the FinTech
Facilitation Office to facilitate the healthy develop-
ment of the FinTech ecosystem in Hong Kong and
to promote Hong Kong as a FinTech hub in Asia.
#opportunity #2016
P2P Firms Regulation
in Indonesia
The draft regulation proposed that a Fintech
company is required to have Rp. 2 billion in working
capital and is required to show Rp. 2.5 billion
applying for a business license.
To help maintain Hong Kong's competitiveness as
a financial hub by supporting the development of
fintech in the banking sector
Indonesia
Malaysia issues the Fintech
Regulatory Sandbox
To experiment with FinTech solutions in a live
controlled environment which is accompanied by
the appropriate safeguards
#opportunity
Malaysia
Establishing an infrastructure
Regulation activities in the APAC and Asia
Most of activities are focused on establishing
an early stage infrastructure and development
Source:Fintechranking.com
Key message
41. Traditional
bank
Servers
IT-guys to support
and manage servers
- complience
- processing center
- card issuing
- money storage
You may write off infrastructure investments or use them as new revenue streams
human resources
support
marketing
product
customers
Amazon’s profit
comes from AWS!
67%
2015
Creation
of AWS for
new players
2006
License
New fintech
players
To fight with
or to earn with
?
BaaS for banks as Amazon Web Services for e-commerce