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3. Topics to Be Covered
• Father of Advertising
• Advertisement
• Pros and cons of Advertisement
• Types of Advertising
• Impact of Advertisement
• Impact of Advertisement on
children
• Impact of Advertisement on
youngster
• Conclusion
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4. Father of Advertising
-David Ogilvy
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5. ADVERTISEMENT
• Advertising is a way of
communication.
• Persuade customers to purchase a
particular brand of product.
• The main purpose of
advertisement is to popular their
name and become a good status in
the world.
• They know more people will eager
to by the product after watching
advertisement. So that they will
get more profit.
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6. PROS OF ADVERTISEMENT
• Advertisements help to increase
the sale of goods, so producers
can sell goods at reasonable
prices.
• They raise the standards of living
of people by drawing attention to
new products and ideas.
• Advertisement can be found in
magazines, radio programs , in the
newspaper, in the streets, or in
kiosks.
• It can be easily understand by
every persons.
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7. Cons of Advertisement
• It make us to buy things whether we
need or not.
• They make us believe that our dreams
will come true if we use their products.
• A lot of advertisements are their that
make people feel depressed with their
ordinary lives, especially those people
who have only a small amount of money
to spend on luxuries.
• But this is obviously not so. we cannot
buy personal good
looks, intelligence, good friendships or a
happy family.
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8. TYPES OF ADVERTISING
• Outdoor advertising
• Broadcast advertising
• Covert advertising
• Surrogate advertising
• Celebrity advertising
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9. IMPACT OF ADVERTISEMENT
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10. IMPACT OF ADVERTISEMENT
• Science has given us a lot and one of the gifts of science is
mass-media which includes television, radio etc.
• Nowadays, we find that children pay more attention
towards television than to study
• Today, advertisement has become a media for making a
product popular in a short period of time and this is the
only reason for the impact of new products in the mind of
children.
• Today, when parents go to market with their children they
ask for those products which have not even reached the
market.
• This shows how eager they are in catching the words of the
people who are advertising the product on T.V.
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11. IMPACT OF ADVERTISEMENT
• Previously, whenever any movie was running there
was a news break in between but now there are
several breaks for the advertisement.
• Today, if any advertisement is shown, then even
before the actor or actress speaks, the child starts
pronouncing the lines of the advertisement much
before the advertises.
• Thus we can see that children know all the names
of the performers, color of their dresses and the
product they advertise.
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12. IMPACT OF ADVERTISEMENT
• Even five years child memory was so sharp to
remember the television programmes. But it
doubtful whether it was the same in regard to
his studies.
• Seven months babies is also interested for
watching T.V that if T.V is switched off, then
they starts crying.
• Today's, the children have developed too
expensive tastes. They always ask their parents
for new products.
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14. CHILDREN BELOW 5
YEARS
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18. NEGATIVE EFFECTS OF
ADVERTISEMENT ON KIDS
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19. ATTRACTED BY CHILDREN
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21. IMPACT OF ADVERTISEMENT
ON YOUNGSTER
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22. YOUNGSTERS
• Every advertisement makes
the adults to attract the
opposite sex.
• Some advertisement makes
people to try the product if it
is bad also.
• Every face cream
advertisement says about
changing the black skin tone
color to white.
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23. ADD SAYS
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24. AXE
• The concept of body spay
is, it will give good smell.
• But, AXE advertisement
shows it is used by the
boy and number of girls is
following that boy.
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25. YOU ADD HERE
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26. T-shirts
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27. BAGES AND CAPS
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29. CONCLUSION
 Children are more get impact
of advertisement than the
adults.
 We should judge the
product, correct captions.
 Without knowing our pocket
will get empty by the impact
of advertisement.
 I don't mean that
advertisements should be
totally banned, but their
impact should be minimized.
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