Integrate Marketing Automation with Your CRM in 40 Characters
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Integrating marketing automation with a CRM allows companies to simplify communications, easily manage contact data, and personalize automated communications. A centralized platform handles contact management, communication tools, web tracking, social media engagement, email newsletters, and automated surveys to maintain relationships and gain valuable customer insights.
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Integrate Marketing Automation with Your CRM in 40 Characters
- 2. Integrate Marketing Automation with a CRM • Marketing and communication automation is the next step to increasing your contact management efficiency. • Simplify your communications with the help of a multi-channel platform with all your tools in one centralized location.
- 3. Easily Manage Contact Information • The platform integrates seamlessly with various CRM solutions. • Contact data collected via signup forms or other online means is automatically sorted into the CRM solution.
- 4. Personalize Communications with Automation • Have automated communications sent out via each client’s preferred contact method. • Communications can easily be sent to lists of contacts in the CRM.
- 5. Gain Valuable Information with Web Tracking • Automatically track email and website links to collect personal data by IP addresses. • This information is stored into unique client profiles in the CRM.
- 6. Engage Through Social Media • Schedule posts to send out automatically on a regular basis to maintain a strong and consistent social media presence. • Clients benefit from receiving the latest news, such as platform updates and tips and tricks, and you establish yourself as an authority in your field.
- 7. Stay in Touch with Email Newsletters • Have customized newsletters sent to clients to update them on new developments. • Use merge tags to automatically pull information from the CRM to personalize the newsletter and only send information the subscriber is interested in.
- 8. Follow Up Automatically with Surveys • Easily maintain client relationships by having a follow up survey sent out following interactions with them. • Information obtained from the survey is presented in easy to read reports and helps you to improve your internal and external processes in the future.