At the 12th Annual Second Street Awards we recognized excellence across more than 4,000 media partners. With 28 categories, we shared the top promotions and email stories of 2020. This year was challenging to say the least, but the successes were bigger than ever!
3. First things first…
Liz Huff
Director of Customer
Success
Julie Foley
Senior Customer Success
Manager
Julia Miller
Customer Success
Representative
Tim D’Avis
Senior Digital Strategy
Consultant
5. The Categories
Purpose Awards
Best Advertiser Lead-Gen Campaign
Best ‘Best Of’ Ballot
Best Branded Content Campaign
Best COVID-Inspired Campaign
Best Editorial & Programming Campaign
Best Email Newsletter Campaign
Best List-Builder Campaign
Best National Sweepstakes Campaign
Best Recurring Revenue Campaign
Best Sponsored Campaign
Technical Awards
Best Advertiser Showcase
Best Birthday Campaign
Best Email Campaign
Best Event Sign-Up
Best Niche Ballot
Best Photo Contest
Best Poll
Best Quiz
Best Sweepstakes
Best Video Contest
Best Voting Bracket
Program Awards
Best Advertiser Program
Best Email Program
Best Small Market Program
Best Mid-Size Market Program
Best Large Market Program
Best Groupwide Strategy
Campaign of the Year
6. Do you have
questions?
Ask in the GoToWebinar
Panel during the webinar,
and we will answer them at
the end!
17. Win a Free AC Unit with Installation
WBYR-FM
225 Acadian House $10K Kitchen Giveaway
225 Magazine
Michigan Wildlife Council Fishing Photo Contest
Detroit Free Press
Backyard Makeover & Miracle on Your Street
The Daily News
secondstreet.com/2021photos
18. And the winner is…
Military Photo
Contest Projects
Pittsburgh Post-Gazette
Pittsburgh, PA
25. Wild & Wonderful Summer Getaway Giveaway
New South Media
2020 Blue Water Spa Refresh & Restore
WRAL-TV
The FUGE Wedding Reception Sweepstakes
Bucks County Courier Times
Mr. Electric LED Landscape Lighting Giveaway
WMEE-FM
secondstreet.com/2021sweepstakes
26. And the winner is…
Traeger Grill
Giveaway
Citrus County Chronicle
Crystal River, FL
28. Who’s Your Dave & Chuck Lockdown Twin?
WRIF-FM
Test Your Medicare Knowledge
Palm Beach Post
Summer of Gordon – Name the Ingredient
WFXG-TV
Financial Preparedness Quiz
syracuse.com
secondstreet.com/2021quizzes
29. And the winner is…
Test Your Home
Buying IQ
KLQQ-FM
Clearmont, WY
37. Salute to Nurses
The Oklahoman
Best in Business 2020
Colorado Springs Business Journal
Hannaford Recipe Contest
Keene Sentinel
HighSchoolOT Honors
WRAL-TV
secondstreet.com/2021nicheballots
38. And the winner is…
Best Wedding Services
in Calgary
Avenue Calgary
Calgary, AB
46. Community Marketing Grant Email
The Taos News
Enter to Win: Bob Seger Prize Pack
WCSX-FM
Warehouse Liquidation Sale
KY3-TV
secondstreet.com/2021emails
47. And the winner is…
Country 102.5 Artist
Targeted Emails
WKLB-FM
Boston, MA
55. Teddy Bear Clinic
Fredericksburg Parent and Family
Be Well 2020 Campaign
St. Louis Magazine
Back to School: Coping with Anxiety
KPRC-TV
Voters’ Choice Awards Virtual Event
WRAL-TV
secondstreet.com/2021events
56. And the winner is…
Women’s Virtual
Expo
News Tribune
La Salle, IL
64. ROH Bracket of Honor
Ring of Honor
Card of the Month Bracket
Creative Scrapbooker
STL Sports Showdown
St. Louis Post-Dispatch
Christmas Movie Bracket
WDIV-TV
secondstreet.com/2021brackets
65. And the winner is…
Mutt Madness
WKML-FM
Fayetteville, NC
73. Hurricane Expo
Sun Coast Media Group
12 Days of Christmas Giveaways
WILX-TV
Now Hiring – Job Fair
Chattanooga Times Free Press
secondstreet.com/2021showcases
74. And the winner is…
Virtual Home and
Garden Show
Leighton Alexandria
Alexandria, MN
76. Blitz Game of the Week Polls
WOI-TV
Drag Queens Reading at the Library Poll
Idaho State Journal
The Fluoride Poll
KXLY-TV
Hash House A-Go-Go | Offensive Lineman of the Year
KHKR-AM
secondstreet.com/2021polls
77. And the winner is…
Editorial Polls
Series
Chattanooga Times Free
Press
Chattanooga, TN
85. WGN-TV
Chicago, IL
Distinctly Montana Magazine
Bozeman, MT
Beasley Philadelphia
Philadelphia, PA
Daily Herald
Chicago, IL
secondstreet.com/2021birthday
93. Battle of the Bands
Folio Weekly
Rockin’ Wars 2020
WCSX-FM
My Kids Got Talent
Daily Journal
Thank a Nurse
Austin American Statesman
secondstreet.com/2021videos
94. And the winner is…
Oh Say Can You
Sing
WJXT-TV
Jacksonville, FL