An Intensive 2-Day hands-On Workshop For Business Owners & Marketing Professionals in Dubai.

1. “More Than 90% Of People Who
Attend Trainings Hardly Implement
Any Of The Teachings Successfully”

2. presents
by Siddharth Rajsekar

3. In India & The Middle East
Trained Over 1000+ Professionals

4. Only 12 Business Owners Will Walk Out
With The ULTIMATE Social Media
Stategy For Their Business!!

5. Most Used Social Media Platforms
Source: SocialMediaExamine

6. Benefits of Social Media Marketing
Source: SocialMediaExamine

7. How Much Time To Spend On Social Media?

9. Example: BUSINESS OBJECTIVE
What % Your Revenues Are
Currently Coming From Social
Media? Where would you like
to take this to, in 2016?

10. Example: MARKETING OBJECTIVE
Attract 10 Qualified Enquiries
Per Day = 300 Per Month

11. Example: MARKETING STRATEGY
Focus On Facebook, Instagram
$1000 Budget - FB Ads
New Landing Page Design
30 Posts Per Month/Platform

12. Example: CONTENT OBJECTIVES
Lead Generation
Increase Engagement
Increase Comments

13. Example: CONTENT OBJECTIVES
Lead Generation
Increase Engagement
Increase Comments

14. Example: CONTENT STRATEGY
# Of Content Pieces To Be
Created Per Month
Writing Voice To Be Used In
Each Social Media Channel

15. Example: CONTENT TACTICS
1 Post + 10 Daily Shares In
Facebook Groups
Connect & Message 5
Influencers Per Day

16. Example: CONTENT METRICS
Cost Per Lead
Cost Per Click
Reach, Buzz, Traffic
& Sentiment Analysis

17. The Big Picture: 4-Step Funnel

18. The Success Formula
Attract Community +
Deliver Awesome Value +
Build Social proof = $$$

19. DAY 1 - Activities
Defining Your Business Objectives
Deriving Your Digital Marketing Strategy
Creating A Detailed Customer Avatar
Shortlisting Top Keywords For Your Business
Creating A Proven Web Content Strategy
LIVE Audit On Your Web & Social Media
Q&A Sessions

20. DAY 2 - Activities
Creating A 6-Month Social Media Plan
Short-Listing Viral Blog Content Topics
Understanding FB, TW, LI & Youtube Ads
How To Setup Teams To Get Work Done
How Allocate The Right Marketing Budgets
HOT SEAT - Live Q & A Interactions
Walk Out With A Crystal Clear Action Plan

21. Day 1 - Minute-To-Minute AGENDA
09:00 - 09:30 - Welcoming Delegates & Introductions
09:30 - 10:30 - How To Create A Digital Strategy
10:30 - 10:45 - Stretch Break (Tea/Coffee)
10:45 - 12:00 - Detailed Customer Avatar Profiling
12:00 - 13:00 - Customised Keyword Research
13:00 - 14:00 - Lunch Break
14:00 - 15:00 - Creating Your WEB Content Strategy
15:00 - 15:15 - Stretch Break (Tea/Coffee)
15:15 - 16:15 - LIVE Audit (Web & Social Media)
16:30 - 17:00 - Q & A Session

22. 09:00 - 09:30 - Welcoming Delegates & Recap
09:30 - 11:00 - Creating a 6-Month Social Media Plan
11:00 - 11:15 - Stretch Break (Tea/Coffee)
11:15 - 13:00 - Creating a 6-Month Social Media Plan
13:00 - 14:00 - Lunch Break
14:00 - 15:00 - Facebook, Twitter, LinkedIn PPC Tips
15:00 - 15:15 - Stretch Break (Tea/Coffee)
15:15 - 16:00 - How To Setup Teams & Budgets
16:00 - 17:00 - Hot-Seat / Q & A Session
17:00 - End Of Session
Day 2 - Minute-To-Minute AGENDA