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What is attitude???
We youngsters relate attitude with
ARROGANCE
But in business world Attitude is more
expressing
of favor or
disfavor
towards a
place,
person,
thing
views of a
person
whether
positive or
negative
manner of
thinking,
feeling, or
behaving
that reflects
a state of
mind or
disposition
TYPES OF ATTITUDE
NEGATIVE
ATTITUDE
NEUTRAL
ATTITUDE
POSITIVE
ATTITUDE
POSITIVE ATTITUDE
Brings more happiness into your life
Helps you achieve success
Encounter fewer obstacles and difficulties in
your daily life
Get more respect and love from other people
Believing in yourself and in your abilities
TIPS TO DEVELOP POSITIVE ATTITUDE
Surround yourself
with positive
people
Start believing in
what you really
want
Create and
maintain positive
thoughts
Read inspiring
stories and quotes
Use positive
language
Stop comparing
yourself with
other people
NEGATIVE ATTITUDE
Negative
environment
Unsatisfying
circumstance
s/life
Negative
family/friends
Limiting
beliefs
HOW TO CHANGE NEGATIVE
ATTITUDE
Get good
rest
manage
negativity
cleanse
negative
attitude
honest
with
yourself
NEUTRAL ATTITUDE
Thoughts of a “spectator” with
neutral attitude
The situation or the other person is
unimportant
Change is unnecessary
Someone else will solve the problem
The future will come and go with or
without me
Feeling of a “spectator” with neutral
attitude
Tired
Unemotional
Detached
Indifferent
Attitude
Function
Value-
expressive
Ego-
defensive
Knowledge Utilitarian
Value-expressive
used to express central values or beliefs
Knowledge:
help people organize and interpret
new information
Ego-defensive:
attitudes can help people protect their
self-esteem
Utilitarian:
provides us with general approach or
avoidance tendencies
Attitude
Attitude
Affective Behavioral Cognitive
Components of Attitude:
Attitude
Affective Component:
The emotional or feeling segment of an attitude.
Affective = Emotions
Affective = Emotions
Behavioral Component:
 An intention to behave in a certain way towards
someone or something.
Cognitive Component:
 The opinion or belief of an attitude.
Attitude
Results of Attitude
Creation of friendly
atmosphere
Establishment of
mutual trust
Can create
favorable outcome
even in a bad-news
situation
Thomas Jefferson said,
Everyone is different from each other by
ATTITUDE.
Your life is 10% what happens with you
and remaining 90% how you react to it.
Hard work makes anyone success but
attitude makes successful.
Don’t expect the
benefit of life
if you don’t
have
GOOD ATTITUDE.
Attitude is the main thing that is
going to define you and your
company.

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Attitude