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The Surprising Truth
ABOUT HOW TO GET
More Email Subscribers
Created by Sally Ann Miller | www.sallyannmiller.com
Most email
subscription
articles
talk about
opt-in forms…
add one
to your
home page…
your about
page…
the bottom
of your posts.
Yes, this
all helps
but there’s
something
more
important…
Your
WOW STATEMENT
How does a
WOW
statement
get you more
email
subscribers?
It allows
you to
control
how the
market
sees
you
Who
Outcome
Why
Who:
Your target
customer
Outcome:
A positive
outcome
your
customer
wants
Why:
Why you’re
different
from your
competition
Example:
“For upscale American families,
Volvo is the family automobile that
offers maximum safety”
Use your
WOW
statement
ask
yourself…
Does my
website
speak to
my target
customers?
Does it
clearly
state what
outcome my
customers
can expect?
Does it show
how I’m
different
from my
competition?
Websites that get it right
attract loyal followers
and more
email subscribers
What’s Your
WOW Statement?
For complete article visit:
sallyannmiller.com/how-to-get-more-email-subscribers/
Want More?
Sign up for free training and learn the truth about:
 Converting Website Traffic Into Subscribers
 Building your email list: Attract Your Dream Audience
 Convincing Subscribers To Open Your Emails And Take Action
Go here for free training:
sallyannmiller.com/newsletter
Photo Credits
This deck contains images from:
Hubspot
Pixabay
Thank You!

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How to Get More Email Subscribers With a WOW Statement