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How Did We Get Here?
SAMUEL SCOTT
COLUMNIST – THE DRUM
GLOBAL MARKETING SPEAKER
@samueljscott
An Introduction
Question the Gurus
When it Began
When it Began
How it Began
Most Digital is Only Direct Response
The Benefits of Advertising
TV is Alive
“Content” Spam
Most “Content” is Just Direct Response
Marketing
The Reality of HubSpot
The Reality of HubSpot
HubSpot & Tech Labor
Dank Je!
Samuel Scott
Keynote Marketing Speaker
Columnist at The Drum
sjscott80@gmail.com
@samueljscott
LinkedIn, RSS and e-mail list
@samueljscott

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How Did We Get Here? My talk at Eat Your Greens