How many customers do you want to win this year? By using a sales performance calculator, CEOs can clearly define and monitor the business goals. Check out our other infographics too - http://www.sales-i.com/learn/infographics.

1. = 203 Consultations
5% Consultation to sale rate
A CEO’s guide
Creating a sales performance calculator and
increasing customer growth
13,500 Calls
*15% Call to conversation rate
= 2,025 Conversations
10% Conversation to consultation rate
= 10 New customers a year
How many customers do you
want to win this year?
Using a sales performance calculator can clearly outline your business goals. It can
be used to monitor yearly progress to ensure your sales team are on track with clearly
defined expectations. Use the example below to see how effective performance
targeting can be for your business.
Once you have tailored your calculator to your exact goals, you can use your figures to
create a scoring system for your sales team.
• 13,500 yearly
• 1,125 monthly
• 281 weekly
• 56 daily
• 2,025 yearly
• 169 monthly
• 42 weekly
• 8 daily
• 203 yearly
• 17 monthly
• 4 weekly
• 1 daily
• 10 yearly
• 1 monthly
• 0 weekly
• 0 daily
Divide your daily and
weekly conversation and
consultation calculations ...
... by the amount of
salespeople on your team to
achieve clear targets.
You can even weight these calculations if necessary
to reflect performance expectations based on
seniority or experience.
*Base your conversion rates on historical data to achieve tailored results.