Write or Read (WoR) is an e-book subscription site that gives metrics and insights to authors, and helps connect writers with readers. Enjoy the slideshow and our new mascot, WoRmy. He's super cute!

1. #MyStartupStory

2. Write or Read started as my NYU thesisWrite or Read started as my NYU thesis

3. Write or Read started as my NYU thesisWrite or Read started as my NYU thesis
Yay! Graduated!Yay! Graduated!

4. It was a combination of
my love of books
It was a combination of
my love of books

5. It was a combination of
my love of books
It was a combination of
my love of books
Here are 853 of my favoritesHere are 853 of my favorites

6. And my fascination with digital publishingAnd my fascination with digital publishing

7. I was an e-book developer for Simon & Schuster, NBC
Publishing, and The Experiment Publishing
I was an e-book developer for Simon & Schuster, NBC
Publishing, and The Experiment Publishing
And my fascination with digital publishingAnd my fascination with digital publishing

8. Then I started self-publishingThen I started self-publishing

9. But I was frustrated with the lack of dataBut I was frustrated with the lack of data

10. But I was frustrated with the lack of dataBut I was frustrated with the lack of data
I only knew about sales, nothing about my readers or if they even finished my bookI only knew about sales, nothing about my readers or if they even finished my book

11. So I decided to combine reading,
analytics, and indie e-book publishing…
So I decided to combine reading,
analytics, and indie e-book publishing…

12. in to Write or Read!in to Write or Read!

13. Authors upload their e-books, and get
insights about their readers and their stories
Authors upload their e-books, and get
insights about their readers and their stories

14. WoR is an HTML5 web app, so readers can
subscribe and access our books anywhere
WoR is an HTML5 web app, so readers can
subscribe and access our books anywhere

15. WoR is an HTML5 web app, so readers can
subscribe and access our books anywhere
WoR is an HTML5 web app, so readers can
subscribe and access our books anywhere
On other sites, readers just buy the right to license the e-books anywayOn other sites, readers just buy the right to license the e-books anyway

16. Bonus!Bonus!
Readers get reader units, which gives them
flexibility to read however many pages
they want, instead of being stuck with a
book they may not like
Readers get reader units, which gives them
flexibility to read however many pages
they want, instead of being stuck with a
book they may not like

17. With Write or Read we can start a
movement, one where authors and
readers have a closer, more direct
connection. We don’t want to simply
collect data, we want to share our
information so we all can learn and use
that knowledge to make better books.
With Write or Read we can start a
movement, one where authors and
readers have a closer, more direct
connection. We don’t want to simply
collect data, we want to share our
information so we all can learn and use
that knowledge to make better books.

18. Write or Read officially started in
NYU-Poly’s DUMBO incubator
Write or Read officially started in
NYU-Poly’s DUMBO incubator

19. The first step was to find a developerThe first step was to find a developer

20. The first step was to find a developerThe first step was to find a developer

21. Then we launched our alpha
and got some feedback
Then we launched our alpha
and got some feedback

22. We started letting people sign up to be
notified of our open beta
We started letting people sign up to be
notified of our open beta

23. We started letting people sign up to be
notified of our open beta
We started letting people sign up to be
notified of our open beta
We got over 2500 sign ups!We got over 2500 sign ups!

24. We got a new
mascot
We got a new
mascot

25. We got a new
mascot
We got a new
mascot
Hi, I’m
WoRmy. Aren’t
I cute?
Hi, I’m
WoRmy. Aren’t
I cute?

26. We exhibited at
New York Tech Day
We exhibited at
New York Tech Day

27. We had way too many stickers and one-sheetsWe had way too many stickers and one-sheets

28. WoR started working
with StartupChicks and
The Social Media
Monthly
WoR started working
with StartupChicks and
The Social Media
Monthly

29. We launched our open beta!We launched our open beta!

30. Then I moved back to CAThen I moved back to CA

31. Then I moved back to CAThen I moved back to CA
I’m from there, and I’m a
Californian at heart
I’m from there, and I’m a
Californian at heart

32. Then I moved back to CAThen I moved back to CA
I’m from there, and I’m a
Californian at heart
I’m from there, and I’m a
Californian at heart
My developer lives in
Oregon, so now we’re in
the same time zone!
My developer lives in
Oregon, so now we’re in
the same time zone!

33. Our next step is to launch
a campaign on RocketHub!
Our next step is to launch
a campaign on RocketHub!

34. We also need more books!We also need more books!
Please sign up at
writeorread.com
Please sign up at
writeorread.com

35. We also need more books!We also need more books!
Please sign up at
writeorread.com
Please sign up at
writeorread.com
You can never have
too many books!