From the Ed O'Keefe Time Collapsing Mastermind in San Diego, California on March 9, 2017, these are the slides from my presentation on what's working now and marketing tips for 2017.
There are 3 really big takeaways in this deck. First, the benefits of a "More Than One" funnel. Revenue from offering tripwire buyers the ability to purchase more than one of whatever your product funnel lead item is typically exceeds an additional 50% of sales without offering multiple buy options on the front.
Second, we are using a great new content distribution and monetization tool called Sniply to share other people's content with our list. At the bottom of the content, Sniply provides a place for you to include a message and place a link and call to action related to the content.
Third, either Justin Brooke of IMScalable or Mike Rhodes came up with a super smart idea of how to reduce retargeting costs dramatically, actually by an amount equal to the bounce rate on your site. By delaying the firing of the retargeting pixel on your site for 45 or more seconds, you don't pixel people who are not interested in your site and who bounce. Brilliant.
Lots of other goodies here too. Definitely good actionable items to help you increase conversions, get competitive intelligence, some great MARTECH, marketing tools and more.
Codes and Conventions of Film Magazine Covers.pptx
Time Collapsing Mastermind Marketing Tips Business Strategy
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Time Collapsing
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11. 24% Place Multiple Orders Boosting Revenue By 53%…
Single Product Funnel Multi-Product Funnel
Total
Buyers
1,167
Total
Buyers
1,167
ICV $25 ICV $25
Multiple
Order
Buyers
0
Multiple
Order
Buyers
275
24% Of
Total
Revenue $29,175
53% More
Revenue
Revenue $44,425
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31. Use A“Welcome Mat”To Capture Visitors Entering Your Site
#tcs2017 LinkedIn.com/in/RolandFrasierSource: sumo.com | MorningHealth.com
Welcome Mats
Increased Sign-up
Conversions An
Average Of 70%
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SEO Tools
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Retargeting
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Thank You
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