What is a Startup?

•

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Ricardo Moraes

Definitions about what is a startup based on experts opinions and my own experience working with them.

Kleinunternehmen & Unternehmertum

“A human
institution
designed to deliver
a new product or
service under
conditions of
extreme
uncertainty”

“A temporary
organization used
to search for a
repeatable and
scalable business
model”

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What is a Startup?

1. WHAT IS A STARTUP?

2. “A human institution designed to deliver a new product or service under conditions of extreme uncertainty”

3. “A temporary organization used to search for a repeatable and scalable business model”

5. WHY DO I START A STARTUP?

7. No Way!

9. HOW TO START MY STARTUP?

10. TEAM

11. VALUE & METRICS

12. BUSINESS MODEL

13. SCALABILITY

14. DO THINGS THAT DON´T SCALE

15.

16. Thanks! @oricardomoraes