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Hacking Your Way to a More Adaptive Organization
DISRUPTORS
DON’T FOLLOW
THE RULES
Reuven Gorsht | @reuvengorsht
1925 94Countries
4,278Hotels
708,268Hotel Rooms
Established In
2008
Established In
190Countries
1,000,000Listings
25MGuests to-date
COMING FOR YOU
AT RECORD-BREAKING SPEEDS
Valuation $46.0B
Sector: Consumer Electrics
Headquarters: Beijing
Founded: 2010
Valuation $41.2B
Sector: Transportation
Headquarters: San Francisco
Founded: 2009
Valuation $10.6B
Sector: Internet Retail
Headquarters: Bangalore
Founded: 2007
Valuation $6.0B
Sector: Mobile Payments
Headquarters: San Francisco
Founded: 2009
The Disruptors Are Coming For Us
BUT WE ARE TOO
RIGID AND SLOW
BASED ON A
MILITARY MODEL
Today’s Organizations
Are Still
THE MODERN
ORGANIZATION
“WHY IS IT THAT EVERY TIME I ASK
FOR A PAIR OF HANDS, THEY COME
WITH A BRAIN ATTACHED?”
Henry Ford
WE CAN’T CHANGE
FAST ENOUGH
30%
of employees
are actively
committed to
doing a good job
50%
of employees
merely put their
time in
20%
act out their
discontent in
counterproductive
ways, negatively
influencing their
coworkers
ACCORDING TO GALLUP’S STATE OF
THE AMERICAN WORKPLACE REPORT
TRANSFORMATIONS
TAKE TOO LONG &
OFTEN OUTLAST
LEADERS
EMOTIONAL NON-LINEAR CAN’T BE
FORCED
EMOTIONAL NON-LINEAR CAN’T BE
FORCED
EMOTIONAL NON-LINEAR CAN’T BE
FORCED
HOW ARE THEY SO
DIFFERENT?
OLD
POWER
NEW
POWER
CULTURE
HACKING
SMALL CHANGES
HUGE
IMPACT
EXECUTIVE
TRUST
TRAVEL POLICY
UNLIMITED
VACATION POLICY
CULTURE OF
LEARNING
COLLABORATION
 
	
  	
  	
  	
  	
  
“IF A TEAM CAN’T
BE FED WITH TWO
PIZZAS, IT IS TOO
BIG”
Jeff Bezos
Amazon
THE POWER OF
SMALL TEAMS
IDENTIFY &
RALLY YOUR
CHANGE AGENTS
SEED
LOCALLY
LET IT GROW
HACKING
CULTURE
FIND THE
CRACKS EXPERIMENT
THINK BIG
EXECUTE SMALL
“IF YOU GIVE
PEOPLE
FREEDOM, THEY
WILL AMAZE YOU”
Laszlo Bock
SVP of Google’s People Operations

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Disruptors Don't Play By The Rules