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Designed Futures
in a Non-linear World
Image from chefsteps.com
Andrew Lovett-Barron
@readywater
Before anything else:
Problem Statement
Non-Linear design 07.10.2015@readywater
Poisonous Urbanism
Image from http://www.shanethoms.com/
Food scarcity
Image from REUTERS/Lucy Nicholson
Climate Change
Image from CBS news
Social Justice
Image from blacklivesmatter.com
4th Generational
Warfare
Image from HackCircus/Extinction Symbol
Inter- and intra-
national conflict
(with people caught between)
Image from Alexander Zemlianichenko/AP
Observable outcomes
from infinitely complex
challenges that we
struggle to describe,
diagnose, and act upon.
A humble protagonist
enters the scene
Non-Linear design 07.10.2015@readywater
Designers
Point of Design #1:
Make sense of things
Point of Design #2:
Make a thing
Point of Design #3:
Critical analysis of
outcomes via things
Point of Design #4:
Iterate
We now have lots of
people who do this daily
But we’re getting
harder problems
Image from hbr.org
And we’re asked to
step into new roles
Image from hbr.org
We are in a better place than we
have ever been as designers;
We have never been in a
position of greater liability.
A
Whole
New
You
Non-Linear design 07.10.2015@readywater
And you may ask yourself
“Well...How did I get here?”
Image by Daniel Sieradski/culturebot.org.
We are in
over our heads
Image from The Fall by Tarsem Singh
Designers traditionally
make a thing to fulfill a
need or requirement
Image from Vladimir Vyatkin/AP
And we don’t take
responsibility for the
emergent result
Image from Sebastiano Tomada
We fetishize and lionize
the process of making
But what of the logistics
of design outcomes?
How might we shift
design outcomes
towards a
designed outcome?
Non-Linear design 07.10.2015@readywater
Let’s talk about
non linearity
Systems often sensitive
to initial conditions and
dynamic change
An input disproportional
to its output
Image from Mark P. Thomas
We tend to think
in linear ways
We problem solve
intuitively in a non-
linear world
Thoughtless Acts by Jane Fulton Suri
In analysis, we often
describe non-linear
effects in linear modes
Image by Thomas Homer-Dixon
And we communicate
those linear models
because it’s easier
But when linear analysis
leaves its boundary
conditions, it falls apart
Image from CNN
Too many of our analyses
have broken their
bounding condition
Image from the New Yorker (J. B. Mackinnon/April 21, 2015)
And we need to
change things now
Image from HackCircus/Extinction Symbol
Critical Design
and Responsibility
Non-Linear design 07.10.2015@readywater
A caveat:
Critical Design is not
the solution
Image by Alvaro León
It is a tool to
see the invisible
Faraday Chair
Dunne + Raby
Privacy, Attention, Space,
Community, Opting Out
Soft Suit
Michael-Owen Liston &
H. Lundberg & L.B. Borgersen
Violence, Resistance,
Embodiment, Justice
Image by Whitney Curtis/The New York Times
Clean Air Pod
Ant Farm
Climate, Aesthetics,
Policy, Authority
Image from Rueters/Liu Chang
Plugin City
Archigram (Peter Cook)
Urbanism, Waste,
Transience, Migration
Critical and Speculative
Design provide an early
frame around which to
deconstruct and iterate
on complex problems
Designed Futures
in a non-linear World
Non-Linear design 07.10.2015@readywater
We start by critiquing
our frame of reference
Image from Jorge Silva
San Francisco ≠ world
San Francisco ≠ future
Except where
it’s the worst
Image by Artem Shumnik
Empathy
through action
Our metaphors shape
our creations
Image from Nervous Systems
Make those
metaphors tangible
Image from Joe Linton
Does it penetrate the
meme-brain barrier?
We suck at foresight
In fact, we suck at
hindsight as well
Image from Buck Ennis
We must design the
boundary conditions,
and outcomes follow
Image from HackCircus/Extinction Symbol
We must design our
own metaphors
Image from Eye of Science/Science Source
This allows us to turn
the preferable future
into a set of actions
Image from Stuart Candy
It comes down to
figuring out what kind
of seed to plant
Image from Transition Network
What we use holds
the seed of tomorrow
Image from Paul Mackie
Build the amplifier to
human needs and
behaviours
Image from The Get Set
Help many small actions
create emergent change
Image from Unknown
We are responsible for the
future we are designing
towards.
Design is all about
responsibility:
making decisions for the
users and human collateral.
We must create and use tools that
reveal our roles within systems,
that enable critical analysis of
systems, and that encourage radical
action to enact systems change
We will continue to
discovered how much
we didn’t know
yesterday.
It won’t stop us.
Thanks
alb@ideo.com
@readywater
Non-Linear design 07.2.2015@readywater

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SF Critical Design meetup: Designed Futures in a non-linear world