How to make the most out of networking opportunities

1. 4. What can they do for you?
As networking is a mutual relationship, identify what the
other person’s business/service can do for your
business. Think of areas where they can provide a
solution and voice it.
6 Highly Effective Business Networking Tactics for Women
2. Identify your common ground
6. Practice your pitch
Identify three sentences that summarize your business and
practice them. If you had 30 seconds to pitch your business,
what would you say? Before you go out for a networking
event practice those few lines and perfect them
5. Be confident
Confidence is key in networking. Pick 2 elements of your
business that you regard as your competitive advantage
and highlight them in your conversations. You need to be
sure about your business and what you can offer the
people you are networking with.
1. Understand the networking event
Do your background research before going for a
networking event. Get details about the organizers, the
theme, the aim and the attendees so that you can know
how you fit in. When you know what kind of event it is
and why you are there, you will be more at ease with your
interactions.
As you do your research, identify common areas of interest
with the other attendees that you can use to initiate
conversation. Pick three common areas to break the ground
when talking to different people e.g same industry, the
economy, relationship with the event organizer etc
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How to make the most out of networking opportunities
3. What can you do for them?
When you are networking, give the other person a
chance to tell you about their business. Listen for areas
of convergence. Pick two things from the conversation
that you believe you can do for them.