SlideShare ist ein Scribd-Unternehmen logo
1 von 27
Downloaden Sie, um offline zu lesen
25 Tweetable Truths About #HESM
Social media is a two-way street,
not merely a giant megaphone.
Don’t forget to listen.
Adding a photo
doubles the
engagement
on a tweet.
So says
@marksluckie,
former manager
of journalism
and news
@Twitter.
You must own your “brand.”
Claim your university page
as new platforms emerge.
(Grab your own handle, too!)
New social channels/apps/
platforms require additional
time & energy. Be strategic.
Don’t start something you
can’t continue.
LinkedIn isn’t just about
career development. It’s
a key tool for recruitment,
engagement & support!
If it matters, measure it.
Check analytics through each
platform or track your school's
overall influence on Klout.
“Rules” only take you so far. You
can succeed with long videos,
Facebook posts without pix,
tweets without hashtags.
We’re all part of a team.
(Do you really need a separate
Facebook page or Twitter
handle?)
Spelling counts! Craft your social
media posts ahead of time, and
give yourself time to edit them.
Brevity is the soul of wit.
Find ways to save
characters on Twitter &
elsewhere!
Strong images and good graphic
design elevate your message.
Top apps for researching
college: Facebook (67%),
YouTube (62%), Instagram
(48%), according to the 2015
Social Admissions Report.
No one likes a robotic
retweeter: Curate content! Tag
boards, RebelMouse and Storify
are tools to consider.
Channels like Snapchat and
Yik Yak offer insights into the
mood of your group. It’s OK
to listen.
77.6M Americans access their
Instagram accounts at least
monthly, eMarketer says. That's
27.6% of the population.
You’re probably
not using the
full breadth of
the tools at your
fingertips.
You’re competing for people’s
most precious resource:
Attention. You must surprise,
delight, be authentic.
Humans are wired to tell (and
retell!) stories. Think of them as
the ultimate “social proof.”
Trending topic + your campus
expert = media exposure!
Most people will miss most of
what you do on social media,
says @sree. It's OK to repeat
yourself.
Pinterest is full of possibilities.
What about a board highlighting
faculty authors with links to
Amazon?
When it comes to hashtags, the
simplest path is often the best.
Keep a list & promote it on
campus & beyond!
If you want to get better at
social media, you can go back
to school on YouTube!
Social media can take over your
life. Smart users find ways to
schedule posts!
Participation counts! Everyone
can have a role in social media.
25 Tweetable Truths About #HESM

Weitere ähnliche Inhalte

Was ist angesagt?

Social strategy: Thinking beyond today’s posts
Social strategy: Thinking beyond today’s postsSocial strategy: Thinking beyond today’s posts
Social strategy: Thinking beyond today’s postsMike Petroff
 
Social Media Tools for Learning: DC Chapter ASTD
Social Media Tools for Learning: DC Chapter ASTDSocial Media Tools for Learning: DC Chapter ASTD
Social Media Tools for Learning: DC Chapter ASTDLearning Rebels LLC
 
How to create content that people will LOVE to share?
How to create content that people will LOVE to share?How to create content that people will LOVE to share?
How to create content that people will LOVE to share?Jane Sheeba
 
Catching the Next Generation with Twitter - Social E Conference
Catching the Next Generation with Twitter - Social E ConferenceCatching the Next Generation with Twitter - Social E Conference
Catching the Next Generation with Twitter - Social E ConferenceLane Sutton
 
Metric Maze Case Study
Metric Maze Case StudyMetric Maze Case Study
Metric Maze Case StudyRiley Cavanagh
 
Maximizing your Social Media Tips
Maximizing your Social Media TipsMaximizing your Social Media Tips
Maximizing your Social Media TipsMandy Jenkins
 
Social media boot camp: "HeyCori"'s tips for successful engagement online
Social media boot camp: "HeyCori"'s tips for successful engagement onlineSocial media boot camp: "HeyCori"'s tips for successful engagement online
Social media boot camp: "HeyCori"'s tips for successful engagement onlineCori Faklaris
 
Instagram or Pinterest: Where should your college start sharing visual content?
Instagram or Pinterest: Where should your college start sharing visual content?Instagram or Pinterest: Where should your college start sharing visual content?
Instagram or Pinterest: Where should your college start sharing visual content?Higher Education Marketing
 
Twitter For CEOs and Business Leaders
Twitter For CEOs and Business LeadersTwitter For CEOs and Business Leaders
Twitter For CEOs and Business LeadersKumar Manish
 
Personal Brand Project
Personal Brand ProjectPersonal Brand Project
Personal Brand ProjectEmily Spears
 
Social Media Basic & Future givecamp
Social Media Basic & Future givecampSocial Media Basic & Future givecamp
Social Media Basic & Future givecampLITBeL
 
Social Media Strategy & Tactics for ECHO Meetup
Social Media Strategy & Tactics for ECHO MeetupSocial Media Strategy & Tactics for ECHO Meetup
Social Media Strategy & Tactics for ECHO MeetupLITBeL
 
How to execute a trending campaign on twitter
How to execute a trending campaign on twitterHow to execute a trending campaign on twitter
How to execute a trending campaign on twitterAravind Balakrishnan
 
How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...
How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...
How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...Semrush
 
MMC Social Media Recom. Final
MMC Social Media Recom. FinalMMC Social Media Recom. Final
MMC Social Media Recom. FinalLeticia Madrigal
 
Social media strategy
Social media strategySocial media strategy
Social media strategyIsmail Chalil
 
3 Common Social Media Marketing Mistakes to Avoid
3 Common Social Media Marketing Mistakes to Avoid3 Common Social Media Marketing Mistakes to Avoid
3 Common Social Media Marketing Mistakes to AvoidMike Takahashi
 
Twitter Analytics & Visualization Tools
Twitter Analytics & Visualization ToolsTwitter Analytics & Visualization Tools
Twitter Analytics & Visualization ToolsCristiano Ribeiro
 

Was ist angesagt? (20)

Social strategy: Thinking beyond today’s posts
Social strategy: Thinking beyond today’s postsSocial strategy: Thinking beyond today’s posts
Social strategy: Thinking beyond today’s posts
 
Social Media Tools for Learning: DC Chapter ASTD
Social Media Tools for Learning: DC Chapter ASTDSocial Media Tools for Learning: DC Chapter ASTD
Social Media Tools for Learning: DC Chapter ASTD
 
How to create content that people will LOVE to share?
How to create content that people will LOVE to share?How to create content that people will LOVE to share?
How to create content that people will LOVE to share?
 
Catching the Next Generation with Twitter - Social E Conference
Catching the Next Generation with Twitter - Social E ConferenceCatching the Next Generation with Twitter - Social E Conference
Catching the Next Generation with Twitter - Social E Conference
 
Metric Maze Case Study
Metric Maze Case StudyMetric Maze Case Study
Metric Maze Case Study
 
Maximizing your Social Media Tips
Maximizing your Social Media TipsMaximizing your Social Media Tips
Maximizing your Social Media Tips
 
Some useful twitter tips and tricks
Some useful twitter tips and tricksSome useful twitter tips and tricks
Some useful twitter tips and tricks
 
Social media boot camp: "HeyCori"'s tips for successful engagement online
Social media boot camp: "HeyCori"'s tips for successful engagement onlineSocial media boot camp: "HeyCori"'s tips for successful engagement online
Social media boot camp: "HeyCori"'s tips for successful engagement online
 
Instagram or Pinterest: Where should your college start sharing visual content?
Instagram or Pinterest: Where should your college start sharing visual content?Instagram or Pinterest: Where should your college start sharing visual content?
Instagram or Pinterest: Where should your college start sharing visual content?
 
Twitter For CEOs and Business Leaders
Twitter For CEOs and Business LeadersTwitter For CEOs and Business Leaders
Twitter For CEOs and Business Leaders
 
Personal Brand Project
Personal Brand ProjectPersonal Brand Project
Personal Brand Project
 
The Power and Use of Hashtags
The Power and Use of HashtagsThe Power and Use of Hashtags
The Power and Use of Hashtags
 
Social Media Basic & Future givecamp
Social Media Basic & Future givecampSocial Media Basic & Future givecamp
Social Media Basic & Future givecamp
 
Social Media Strategy & Tactics for ECHO Meetup
Social Media Strategy & Tactics for ECHO MeetupSocial Media Strategy & Tactics for ECHO Meetup
Social Media Strategy & Tactics for ECHO Meetup
 
How to execute a trending campaign on twitter
How to execute a trending campaign on twitterHow to execute a trending campaign on twitter
How to execute a trending campaign on twitter
 
How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...
How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...
How to Measure Your Social Media Success - Metrics and Tools: Secrets reveale...
 
MMC Social Media Recom. Final
MMC Social Media Recom. FinalMMC Social Media Recom. Final
MMC Social Media Recom. Final
 
Social media strategy
Social media strategySocial media strategy
Social media strategy
 
3 Common Social Media Marketing Mistakes to Avoid
3 Common Social Media Marketing Mistakes to Avoid3 Common Social Media Marketing Mistakes to Avoid
3 Common Social Media Marketing Mistakes to Avoid
 
Twitter Analytics & Visualization Tools
Twitter Analytics & Visualization ToolsTwitter Analytics & Visualization Tools
Twitter Analytics & Visualization Tools
 

Ähnlich wie 25 Tweetable Truths About #HESM

Social Media Skills to Set You Apart | Lia Haberman
Social Media Skills to Set You Apart | Lia HabermanSocial Media Skills to Set You Apart | Lia Haberman
Social Media Skills to Set You Apart | Lia HabermanLia Haberman
 
ICCSAA Social Media Conversation & Share
ICCSAA Social Media Conversation & ShareICCSAA Social Media Conversation & Share
ICCSAA Social Media Conversation & ShareCollege of DuPage
 
Student Affairs Leadership Social Media Presentation
Student Affairs Leadership Social Media PresentationStudent Affairs Leadership Social Media Presentation
Student Affairs Leadership Social Media PresentationCollege of DuPage
 
PCWC Social Media in Education
PCWC Social Media in EducationPCWC Social Media in Education
PCWC Social Media in EducationStephen Bornheimer
 
Use and Applications of Social Media in Research
Use and Applications of Social Media in ResearchUse and Applications of Social Media in Research
Use and Applications of Social Media in ResearchHarris Lygidakis
 
Online Communication Tools.pptx
 Online Communication Tools.pptx Online Communication Tools.pptx
Online Communication Tools.pptxCalvinKisku1
 
A library social media manifesto | #VALA2022
A library social media manifesto | #VALA2022A library social media manifesto | #VALA2022
A library social media manifesto | #VALA2022Ned Potter
 
Social Media for School Chapters
Social Media for School ChaptersSocial Media for School Chapters
Social Media for School ChaptersJustine Abigail
 
Social media for science writers
Social media for science writersSocial media for science writers
Social media for science writersphysicsdavid
 
Likes, Hearts & Tweets
Likes, Hearts & TweetsLikes, Hearts & Tweets
Likes, Hearts & TweetsApril Holder
 
The entrepreneurial science writer
The entrepreneurial science writerThe entrepreneurial science writer
The entrepreneurial science writerphysicsdavid
 
Social Media & Your Career: Realities?
Social Media & Your Career: Realities?Social Media & Your Career: Realities?
Social Media & Your Career: Realities?MattYoungquist
 
SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...
SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...
SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...techsytalk
 
Have your exercise science message go faster and further with social media
Have your exercise science message go faster and further with social mediaHave your exercise science message go faster and further with social media
Have your exercise science message go faster and further with social mediaStan Skrabut, Ed.D.
 
How to become a Social Media Rock Star
How to become a Social Media Rock StarHow to become a Social Media Rock Star
How to become a Social Media Rock Staravakon+
 
Social Media - Goldmine or Landmine
Social Media - Goldmine or LandmineSocial Media - Goldmine or Landmine
Social Media - Goldmine or LandmineSteve Lowisz
 
Social Media: Research Communicators
Social Media: Research CommunicatorsSocial Media: Research Communicators
Social Media: Research Communicatorsnilamapatel
 
Social Media for Charities in Ireland
Social Media for Charities in IrelandSocial Media for Charities in Ireland
Social Media for Charities in IrelandNathalie McDermott
 

Ähnlich wie 25 Tweetable Truths About #HESM (20)

Social Media In Education
Social Media In EducationSocial Media In Education
Social Media In Education
 
Social Media Skills to Set You Apart | Lia Haberman
Social Media Skills to Set You Apart | Lia HabermanSocial Media Skills to Set You Apart | Lia Haberman
Social Media Skills to Set You Apart | Lia Haberman
 
ICCSAA Social Media Conversation & Share
ICCSAA Social Media Conversation & ShareICCSAA Social Media Conversation & Share
ICCSAA Social Media Conversation & Share
 
Student Affairs Leadership Social Media Presentation
Student Affairs Leadership Social Media PresentationStudent Affairs Leadership Social Media Presentation
Student Affairs Leadership Social Media Presentation
 
PCWC Social Media in Education
PCWC Social Media in EducationPCWC Social Media in Education
PCWC Social Media in Education
 
Social Media Deck
Social Media DeckSocial Media Deck
Social Media Deck
 
Use and Applications of Social Media in Research
Use and Applications of Social Media in ResearchUse and Applications of Social Media in Research
Use and Applications of Social Media in Research
 
Online Communication Tools.pptx
 Online Communication Tools.pptx Online Communication Tools.pptx
Online Communication Tools.pptx
 
A library social media manifesto | #VALA2022
A library social media manifesto | #VALA2022A library social media manifesto | #VALA2022
A library social media manifesto | #VALA2022
 
Social Media for School Chapters
Social Media for School ChaptersSocial Media for School Chapters
Social Media for School Chapters
 
Social media for science writers
Social media for science writersSocial media for science writers
Social media for science writers
 
Likes, Hearts & Tweets
Likes, Hearts & TweetsLikes, Hearts & Tweets
Likes, Hearts & Tweets
 
The entrepreneurial science writer
The entrepreneurial science writerThe entrepreneurial science writer
The entrepreneurial science writer
 
Social Media & Your Career: Realities?
Social Media & Your Career: Realities?Social Media & Your Career: Realities?
Social Media & Your Career: Realities?
 
SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...
SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...
SREE SREENIVASAN: Fostering Brand Loyalty Through High-Trust Social Media Eng...
 
Have your exercise science message go faster and further with social media
Have your exercise science message go faster and further with social mediaHave your exercise science message go faster and further with social media
Have your exercise science message go faster and further with social media
 
How to become a Social Media Rock Star
How to become a Social Media Rock StarHow to become a Social Media Rock Star
How to become a Social Media Rock Star
 
Social Media - Goldmine or Landmine
Social Media - Goldmine or LandmineSocial Media - Goldmine or Landmine
Social Media - Goldmine or Landmine
 
Social Media: Research Communicators
Social Media: Research CommunicatorsSocial Media: Research Communicators
Social Media: Research Communicators
 
Social Media for Charities in Ireland
Social Media for Charities in IrelandSocial Media for Charities in Ireland
Social Media for Charities in Ireland
 

Mehr von Rachel Coker

Tweet, tweet: How live-tweeting events can build buzz and create community
Tweet, tweet: How live-tweeting events canbuild buzz and create communityTweet, tweet: How live-tweeting events canbuild buzz and create community
Tweet, tweet: How live-tweeting events can build buzz and create communityRachel Coker
 
9 Things You Didn't Know About Binghamton University Research
9 Things You Didn't Know About Binghamton University Research9 Things You Didn't Know About Binghamton University Research
9 Things You Didn't Know About Binghamton University ResearchRachel Coker
 
Science communications
Science communicationsScience communications
Science communicationsRachel Coker
 
Neil Caudle on starting a research magazine
Neil Caudle on starting a research magazineNeil Caudle on starting a research magazine
Neil Caudle on starting a research magazineRachel Coker
 
Online Publishing Panel
Online Publishing PanelOnline Publishing Panel
Online Publishing PanelRachel Coker
 
CASE Venture Capital Fund
CASE Venture Capital FundCASE Venture Capital Fund
CASE Venture Capital FundRachel Coker
 
An introduction to S3IP
An introduction to S3IPAn introduction to S3IP
An introduction to S3IPRachel Coker
 
Social Media: Beyond the Basics
Social Media: Beyond the BasicsSocial Media: Beyond the Basics
Social Media: Beyond the BasicsRachel Coker
 
Starting Over: Giving Your Magazine an Online Makeover
Starting Over: Giving Your Magazine an Online MakeoverStarting Over: Giving Your Magazine an Online Makeover
Starting Over: Giving Your Magazine an Online MakeoverRachel Coker
 
Binghamton Research
Binghamton ResearchBinghamton Research
Binghamton ResearchRachel Coker
 
Research Magazine 2009
Research Magazine 2009Research Magazine 2009
Research Magazine 2009Rachel Coker
 

Mehr von Rachel Coker (13)

Virtues of VR
Virtues of VRVirtues of VR
Virtues of VR
 
Profile Writing
Profile WritingProfile Writing
Profile Writing
 
Tweet, tweet: How live-tweeting events can build buzz and create community
Tweet, tweet: How live-tweeting events canbuild buzz and create communityTweet, tweet: How live-tweeting events canbuild buzz and create community
Tweet, tweet: How live-tweeting events can build buzz and create community
 
9 Things You Didn't Know About Binghamton University Research
9 Things You Didn't Know About Binghamton University Research9 Things You Didn't Know About Binghamton University Research
9 Things You Didn't Know About Binghamton University Research
 
Science communications
Science communicationsScience communications
Science communications
 
Neil Caudle on starting a research magazine
Neil Caudle on starting a research magazineNeil Caudle on starting a research magazine
Neil Caudle on starting a research magazine
 
Online Publishing Panel
Online Publishing PanelOnline Publishing Panel
Online Publishing Panel
 
CASE Venture Capital Fund
CASE Venture Capital FundCASE Venture Capital Fund
CASE Venture Capital Fund
 
An introduction to S3IP
An introduction to S3IPAn introduction to S3IP
An introduction to S3IP
 
Social Media: Beyond the Basics
Social Media: Beyond the BasicsSocial Media: Beyond the Basics
Social Media: Beyond the Basics
 
Starting Over: Giving Your Magazine an Online Makeover
Starting Over: Giving Your Magazine an Online MakeoverStarting Over: Giving Your Magazine an Online Makeover
Starting Over: Giving Your Magazine an Online Makeover
 
Binghamton Research
Binghamton ResearchBinghamton Research
Binghamton Research
 
Research Magazine 2009
Research Magazine 2009Research Magazine 2009
Research Magazine 2009
 

Kürzlich hochgeladen

CapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptxCapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptxCapitolTechU
 
What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?TechSoup
 
Quality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICEQuality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICESayali Powar
 
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...Nguyen Thanh Tu Collection
 
Philosophy of Education and Educational Philosophy
Philosophy of Education  and Educational PhilosophyPhilosophy of Education  and Educational Philosophy
Philosophy of Education and Educational PhilosophyShuvankar Madhu
 
Diploma in Nursing Admission Test Question Solution 2023.pdf
Diploma in Nursing Admission Test Question Solution 2023.pdfDiploma in Nursing Admission Test Question Solution 2023.pdf
Diploma in Nursing Admission Test Question Solution 2023.pdfMohonDas
 
UKCGE Parental Leave Discussion March 2024
UKCGE Parental Leave Discussion March 2024UKCGE Parental Leave Discussion March 2024
UKCGE Parental Leave Discussion March 2024UKCGE
 
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdfMaximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdfTechSoup
 
How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17Celine George
 
How to Manage Cross-Selling in Odoo 17 Sales
How to Manage Cross-Selling in Odoo 17 SalesHow to Manage Cross-Selling in Odoo 17 Sales
How to Manage Cross-Selling in Odoo 17 SalesCeline George
 
2024.03.23 What do successful readers do - Sandy Millin for PARK.pptx
2024.03.23 What do successful readers do - Sandy Millin for PARK.pptx2024.03.23 What do successful readers do - Sandy Millin for PARK.pptx
2024.03.23 What do successful readers do - Sandy Millin for PARK.pptxSandy Millin
 
Human-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesHuman-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesMohammad Hassany
 
The Singapore Teaching Practice document
The Singapore Teaching Practice documentThe Singapore Teaching Practice document
The Singapore Teaching Practice documentXsasf Sfdfasd
 
The basics of sentences session 10pptx.pptx
The basics of sentences session 10pptx.pptxThe basics of sentences session 10pptx.pptx
The basics of sentences session 10pptx.pptxheathfieldcps1
 
How to Add a New Field in Existing Kanban View in Odoo 17
How to Add a New Field in Existing Kanban View in Odoo 17How to Add a New Field in Existing Kanban View in Odoo 17
How to Add a New Field in Existing Kanban View in Odoo 17Celine George
 
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptxClinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptxraviapr7
 
CAULIFLOWER BREEDING 1 Parmar pptx
CAULIFLOWER BREEDING 1 Parmar pptxCAULIFLOWER BREEDING 1 Parmar pptx
CAULIFLOWER BREEDING 1 Parmar pptxSaurabhParmar42
 
Presentation on the Basics of Writing. Writing a Paragraph
Presentation on the Basics of Writing. Writing a ParagraphPresentation on the Basics of Writing. Writing a Paragraph
Presentation on the Basics of Writing. Writing a ParagraphNetziValdelomar1
 

Kürzlich hochgeladen (20)

CapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptxCapTechU Doctoral Presentation -March 2024 slides.pptx
CapTechU Doctoral Presentation -March 2024 slides.pptx
 
What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?
 
Quality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICEQuality Assurance_GOOD LABORATORY PRACTICE
Quality Assurance_GOOD LABORATORY PRACTICE
 
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
CHUYÊN ĐỀ DẠY THÊM TIẾNG ANH LỚP 11 - GLOBAL SUCCESS - NĂM HỌC 2023-2024 - HK...
 
Philosophy of Education and Educational Philosophy
Philosophy of Education  and Educational PhilosophyPhilosophy of Education  and Educational Philosophy
Philosophy of Education and Educational Philosophy
 
Personal Resilience in Project Management 2 - TV Edit 1a.pdf
Personal Resilience in Project Management 2 - TV Edit 1a.pdfPersonal Resilience in Project Management 2 - TV Edit 1a.pdf
Personal Resilience in Project Management 2 - TV Edit 1a.pdf
 
Diploma in Nursing Admission Test Question Solution 2023.pdf
Diploma in Nursing Admission Test Question Solution 2023.pdfDiploma in Nursing Admission Test Question Solution 2023.pdf
Diploma in Nursing Admission Test Question Solution 2023.pdf
 
UKCGE Parental Leave Discussion March 2024
UKCGE Parental Leave Discussion March 2024UKCGE Parental Leave Discussion March 2024
UKCGE Parental Leave Discussion March 2024
 
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdfMaximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
 
How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17How to Add a many2many Relational Field in Odoo 17
How to Add a many2many Relational Field in Odoo 17
 
Finals of Kant get Marx 2.0 : a general politics quiz
Finals of Kant get Marx 2.0 : a general politics quizFinals of Kant get Marx 2.0 : a general politics quiz
Finals of Kant get Marx 2.0 : a general politics quiz
 
How to Manage Cross-Selling in Odoo 17 Sales
How to Manage Cross-Selling in Odoo 17 SalesHow to Manage Cross-Selling in Odoo 17 Sales
How to Manage Cross-Selling in Odoo 17 Sales
 
2024.03.23 What do successful readers do - Sandy Millin for PARK.pptx
2024.03.23 What do successful readers do - Sandy Millin for PARK.pptx2024.03.23 What do successful readers do - Sandy Millin for PARK.pptx
2024.03.23 What do successful readers do - Sandy Millin for PARK.pptx
 
Human-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming ClassesHuman-AI Co-Creation of Worked Examples for Programming Classes
Human-AI Co-Creation of Worked Examples for Programming Classes
 
The Singapore Teaching Practice document
The Singapore Teaching Practice documentThe Singapore Teaching Practice document
The Singapore Teaching Practice document
 
The basics of sentences session 10pptx.pptx
The basics of sentences session 10pptx.pptxThe basics of sentences session 10pptx.pptx
The basics of sentences session 10pptx.pptx
 
How to Add a New Field in Existing Kanban View in Odoo 17
How to Add a New Field in Existing Kanban View in Odoo 17How to Add a New Field in Existing Kanban View in Odoo 17
How to Add a New Field in Existing Kanban View in Odoo 17
 
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptxClinical Pharmacy  Introduction to Clinical Pharmacy, Concept of clinical pptx
Clinical Pharmacy Introduction to Clinical Pharmacy, Concept of clinical pptx
 
CAULIFLOWER BREEDING 1 Parmar pptx
CAULIFLOWER BREEDING 1 Parmar pptxCAULIFLOWER BREEDING 1 Parmar pptx
CAULIFLOWER BREEDING 1 Parmar pptx
 
Presentation on the Basics of Writing. Writing a Paragraph
Presentation on the Basics of Writing. Writing a ParagraphPresentation on the Basics of Writing. Writing a Paragraph
Presentation on the Basics of Writing. Writing a Paragraph
 

25 Tweetable Truths About #HESM

  • 2. Social media is a two-way street, not merely a giant megaphone. Don’t forget to listen.
  • 3. Adding a photo doubles the engagement on a tweet. So says @marksluckie, former manager of journalism and news @Twitter.
  • 4. You must own your “brand.” Claim your university page as new platforms emerge. (Grab your own handle, too!)
  • 5. New social channels/apps/ platforms require additional time & energy. Be strategic. Don’t start something you can’t continue.
  • 6. LinkedIn isn’t just about career development. It’s a key tool for recruitment, engagement & support!
  • 7. If it matters, measure it. Check analytics through each platform or track your school's overall influence on Klout.
  • 8. “Rules” only take you so far. You can succeed with long videos, Facebook posts without pix, tweets without hashtags.
  • 9. We’re all part of a team. (Do you really need a separate Facebook page or Twitter handle?)
  • 10. Spelling counts! Craft your social media posts ahead of time, and give yourself time to edit them.
  • 11. Brevity is the soul of wit. Find ways to save characters on Twitter & elsewhere!
  • 12. Strong images and good graphic design elevate your message.
  • 13. Top apps for researching college: Facebook (67%), YouTube (62%), Instagram (48%), according to the 2015 Social Admissions Report.
  • 14. No one likes a robotic retweeter: Curate content! Tag boards, RebelMouse and Storify are tools to consider.
  • 15. Channels like Snapchat and Yik Yak offer insights into the mood of your group. It’s OK to listen.
  • 16. 77.6M Americans access their Instagram accounts at least monthly, eMarketer says. That's 27.6% of the population.
  • 17. You’re probably not using the full breadth of the tools at your fingertips.
  • 18. You’re competing for people’s most precious resource: Attention. You must surprise, delight, be authentic.
  • 19. Humans are wired to tell (and retell!) stories. Think of them as the ultimate “social proof.”
  • 20. Trending topic + your campus expert = media exposure!
  • 21. Most people will miss most of what you do on social media, says @sree. It's OK to repeat yourself.
  • 22. Pinterest is full of possibilities. What about a board highlighting faculty authors with links to Amazon?
  • 23. When it comes to hashtags, the simplest path is often the best. Keep a list & promote it on campus & beyond!
  • 24. If you want to get better at social media, you can go back to school on YouTube!
  • 25. Social media can take over your life. Smart users find ways to schedule posts!
  • 26. Participation counts! Everyone can have a role in social media.