This conference puts IoT in context for AV professionals, focusing on the potential opportunities in this burgeoning technology field. The conference begins with a session on how digitization and IoT have changed how the world works, leading to endless prospects for AV professionals. Other conference sessions showcase real-world IoT applications, as well as in-depth discussions of critical IoT-related issues, including security and data analysis.

1. © 2017 AVIXA
WELCOME TO IoT INSIGHTS

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CONFERENCE KICK-OFF
Emcee & Presenter: Michael Carter
Senior Consultant, JLL Smart Building Program
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3. © 2017 AVIXA3
Impact of IoT
© 2017 Jones Lang LaSalle IP, Inc. All rights reserved.
The three entities using loT ecosystems include businesses, governments, and consumers.
Consumers Governments
Businesses
5B | devices installed by 2020
$900M | spent (2015-2020)
$400M | ROI (2015-2025)
7.7B | devices installed by 2020
$2.1B | spent (2015-2020)
$4.7B | ROI (2015-2025)
11.2B | devices installed by 2020
$3B | spent (2015-2020)
$7.6B | ROI (2015-2025)

4. © 2017 AVIXA4
IoT and ME
© 2017 Jones Lang LaSalle IP, Inc. All rights reserved.
The Internet of Things (IoT) is the network of physical objects, devices, vehicles, buildings
and other items which are embedded with electronics, software, sensors, and network
connectivity, which enables these objects to collect and exchange data.
Smart factories
Smart homes
Smart cars
Smart buildings
Smart grid

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Digitalization and How the
Internet of Things Changes
Everything
Presenter: Andrew Milne, Ph.D.
Tidebreak
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Digit(al)ization and
How the Internet
Changes Everything
Andrew J. Milne, Ph.D.
CEO - Tidebreak Inc.

7. Source: BITKOM – Bundesverband Informationswirtschaft, Telekommunikation und neue Medien
The Impact the Internet has on Our Lives
• A mobile phone: 97%
% of 14 – 29 year olds
“I cannot imagine a life without…”
• The Internet: 84%
• A car: 64%
• My current partner: 43%

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Objectives for Today

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What is IoT?

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IoT’s Protocol Soup

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Everything Connected

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Evolution of the InternetBusinessandSocietalImpact
Intelligent Connections
• Email
• Web Browser
• Search
Connectivity
Digitize Access to
Information
• Social
• Mobility
• Cloud
• Video
Immersive
Experiences
Digitize Interactions
(Business & Social)
• E-commerce
• Digital Supply Chain
• Collaboration
Networked
Economy
Digitize Business
Process
Connecting:
• People
• Process
• Data
• Things
Digitalization
Digitize
the World

13. CHANGING FAST
Market
Transitions
Economic
Transitions
Technology
Transitions
PACE OF CHANGE

14. MASSIVE WAVE
Private Sector: $14.4T
Public Sector: $4.6T
Machine-to-Machine
(M2M) $7.4T
Machine-to-People
(M2P) $4.6T
People-to-People
(P2P) $7.0T

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Basic IoT Segments

16. IoT is Here Now – and Growing!
7.2
6.8
7.6
Rapid Adoption
Rate of Digital
Infrastructure:
5X Faster Than
Electricity and
Telephony
50 Billion
“Smart Objects”
50
2010 2015 2020
0
40
30
20
10
BILLIONSOFDEVICES
25
12.5
Inflection
Point
TIMELINE
Source: Cisco IBSG, 2011
World Population
The New Essential Infrastructure

17. New to the Internet
Simple, Smart, Value, Cloud Access, Device Agnostic, Big Data
This nest thermostat
learns automatically
Phillips hue LED
internet connected
Connected
Band & Shoe
Soil Sensors
Water, Nutrients
Real-Time Parking
Information For
Residents & Visitors

18. Connected Objects Generate Big Data
å
The World Generates More Than 2 Exabytes of Data Every Day
46 million smart meters in the U.S alone
1.1 billion data points (.5TB) per day
10TB of data for every 30 minutes of flight
With >25,000 flights per day, petabytes daily
A large offshore field produces 0.75TB of data weekly
A large refinery generates 1TB of raw data per day
A single consumer packaged good
manufacturing machine generates 13B data
samples per day
Email/Web
E-commerce
Social
Video
Internet
of
Things
Volume
Present Time
Heritage Operational Data
Projected world population in 2016 is 7.3 Billion, with
10 Billion mobile-connected devices
In 2016, global IP traffic will reach 1.3 zettabytes;
growing 4-fold from 2011 to 2016
In 2016, there will be nearly 19 billion global network
connections (fixed and mobile);
- the equivalent of two and a half
connections for every person on earth

19. Explosion of Data at the Edge for Digital Enterprises
Widely Distributed, Streaming, Short Shelf Life, Too Big to Move
*Source: Cisco Consulting Services Global IoT Study, 2014
Three years from now, where will
most data generated by Internet of
Things solutions be processed?“Most data will be
processed at the edge”*
(mobile devices, appliances, routers)
37%
1230 respondents

20. © 2017 AVIXA
The Era of “Augmented Perception” (Milne)

21. Common IoT Data Types
Source: Opher, A. et al.“The Rise of the Data Economy:
Driving Value through Internet of Things Data Monetization”
Where a particular thing is positioned geospatially.
Based on the measurement of environmental variables
Data automatically created from a computer process, equipment,
application, or other machine without the intervention of a human.
Data collected from sensors that monitor vital signs.
Point at which an action or occurrence transpired.
Characteristic of an object that can be categorized and/or counted
Movement or position of an object or human being.
Relative position of an object .
Visual state of a human face that can indicate their identity,
focus of attention, emotional state, etc.
Utterances made by one or more people, while alone or together.
In a group.

22. The “Data Economy” Framework
Data Presentation
Insight Providers
Platform Owners
z
Data Aggregators
/ Custodians
Data Producers
IoT
Focused
Big Data
Focused
Source: Opher, A. et al.“The Rise of the Data Economy:
Driving Value through Internet of Things Data Monetization”
API’s, Direct Data Sharing
Open Channels, Discovery, Interoperability
Embedded Analytics, Crowd-sourced Algorithms
Interactive UI, Experiences, Data Discovery, Customer Loyalty
Collecting, Accessing & Controlling Large Data Sets

23. © 2017 AVIXA
Costs as a Data Producer
Source: Opher, A. et al.“The Rise of the Data Economy:
Driving Value through Internet of Things Data Monetization”
Opportunities for Data Presentation – e.g. Weather

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The Power of Data Visualization

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The Data Presentation Opportunity
Source: Opher, A. et al.“The Rise of the Data Economy:
Driving Value through Internet of Things Data Monetization”

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The Importance of Good Experience Design
Source: http://www.wsj.com/articles/a-few-ways-to-declutter-your-phone-1456117380

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New Interface Opportunities
360° Cameras w/
Facial Analytics
Wrist-mounted Cellular
Sensor-Enabled Devices
Information Display
& Interactive Controller
Natural Language Processing Units
Google Home
Apple HomePod Amazon Echo
Augmented Reality

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How is IoT impacting
businesses and other organizations?

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Every Business, Country & City is
Becoming Digital
Digital
0100
1011
0100
0100
1011
0100
By 2020,
75%
of businesses
will become
fully digital or
preparing to be.
What is the
#1reason
companies
don’t succeed?
Failure to innovate
and reinvent
themselves.
Only
30%
of these
digitization
efforts will be
successful.

30. © 2017 AVIXASource: Global Center for Digital Business Transformation, 2015
Expected time to disruption*: 3 years
4 out of 10 Displaced Existential Threat
*Disruption = Substantial change in market share among incumbents
The Mighty Will Fall
Disruption to Shake Up all Industries, and Shake Out 4 of 10 Market Leaders

31. © 2017 AVIXA
Digitization is Disrupting Businesses
The world’s largest
taxi company owns no
vehicles.
The world’s most
popular media
company creates no
content.
The world’s most
valuable retailer has
no inventory.
The world’s largest
accommodation
provider owns no real
estate.

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Digitization is Transforming Businesses
UPS My Choice
Delivery Control
Personalized Service
Customer Experience
Physical and Virtual
RFID Content
Use your Imagination
How will you digitize to
create value?
American Express
Personalized Service
Through Mobile
Starbucks Apps
Order Ahead
Skip the Line

33. The Future of the Workspace
“Peopledon’twantcomputers. Theywant
torelate,share,communicate,enjoy,learn,
discover,analyzeandcreate.”
Gartner

34. Transforming Content, Space & Technology
AV is the bridge between:
Physical and virtual, analog & digital, space and cyberspace, human and machine
Audio-visual information is a key element of the user experience
More Important
Less Important
Audio-Visual Experience
Facilities
Information Technology
10101010
10101101
01010101
010

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How can we discover and exploit
new opportunities that IoT creates?

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37. The Possibilities of Sensing
Sensor
Analytics
Algorithm
InsightsActivity

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In Search of Transformational Outcomes…
Source: https://www.i-scoop.eu/internet-of-things-guide/

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Avoiding a Flatland World-View

40. Novel Interfaces: Awareness Portal
Sawhney, N. et al. 2000. Aware Community Portals: Shared
Information Appliances for Transitional Spaces (MIT)
• Familiar components, new combination
• Timing as part of interface algorithm
• No manipulative interface

41. - Steve Jobs

42. © 2017 AVIXA
January, 2007
From a phone to a “breakthrough Internet device”

43. © 2017 AVIXA
September, 2017
From a watch to a “breakthrough personal IoT portal”

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Old Questions: “Re-Wrapping” Business

45. Plant.IO: Digitalizing Agriculture with IoT
Photo Credit: INFOSYS
• Minimize waste
• Maximize yield
• Automated hydroponics
Sensor inputs
• Machine learning
• Iterative prototyping
• 45 days / $40
From the business of molecules to the business of growth

46. © 2017 AVIXA
New Questions: Transforming Business

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Implications Specific to the
AVIXA Community

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Experience Design – Live Events

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Experience Design – Meetings
Presentation Agenda Driven
Meeting
Deliverable
Development
Brainstorming Decision
Analysis
Product Design
From good meeting room technology to good meetings.

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Experience Design – Built Environments
From digital signage to immersive information/communication

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Impact on proAV Constituencies

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Impact on Consultants

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Impact on Integrators

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Impact on Independent Programmers

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Impact on Manufacturers

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Impact on Live Events

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Impact on Technology Managers

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Post-Desktop Interface Examples

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Designing for New Modes of Communication

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Processing Data / Developing Insights

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Achieving Transformation

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Key Takeaways
•IoT and AV connect the unconnected – creating new values
•~85% of the “things” in the world are still unconnected
•Consumption models & expectations are changing
•Digitization is disrupting traditional business models
•Focus shifting to business and mission outcomes
•Technologies are evolving at an exponential pace
•M2M, M2P & P2P communications are interconnecting
•Audio Visual information is at the heart of the user experience

63. © 2017 AVIXA
Andrew J. Milne, Ph.D.
amilne@tidebreak.com
@SparkSpoke
linkedin.com/in/andrew-j-milne
“The End of the Beginning…”

64. © 2017 AVIXA
Networking & Lunch Break
Almo E4 Showfloor
12:00 p.m. – 1:30 p.m.
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IoT In the Real World
Emcee & Presenter: Michael Carter
Senior Consultant, JLL Smart Building Program
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66. © 2017 AVIXA
The value proposition
Building efficiency & energy
management
Smart Buildings
$3/SF $30/SF $300/SF
67
Space utilization & workplace
strategy
Smart Workplace
Employee productivity &
occupant experience
Smart Experience
© 2017 Jones Lang LaSalle IP, Inc. All rights reserved.

67. © 2017 AVIXA
Shade Control
Daylighting
Occupancy
Sensing
Daylighting
Dimmable
lighting
Digital signage &
Wayfinding
White Noise
Control
IAQ controls
Digital signage &
Wayfinding
Conference room
booking
- Conference room booking
- Find my co-worker
Dimmable
lighting
- Security Access
- “Follow Me” printing
- Work Station identification
- Find my co-worker
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IoT in the Workplace
© 2017 Jones Lang LaSalle IP, Inc. All rights reserved.

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Digitization of the Workplace

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© 2017 Jones Lang LaSalle IP, Inc. All rights reserved.
Knowledge is power

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IoT Analytics and Security
Design Engineer
TEECOM
71

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IoT Analytics and Security

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IoT Starts at Sensors
• Bluetooth
• Wi-Fi
• NFC
• Network Connections

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• Fitness trackers
• Connected Cars
• Smart TVs
• Smart appliances
• Connected Homes
• Most Important: That
Device in your pocket:
YOUR PHONE

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IoT Analytics

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IoT Analytics

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IoT Analytics

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IoT Analytics

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IoT Analytics

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IoT Analytics

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IoT Analytics

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IoT Analytics

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IoT Analytics

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IoT Applications

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IoT Applications

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IoT Applications

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IoT Applications

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IoT Applications “The Cloud”

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IoT Applications
AV Control
Processor
HVAC
Shade Control
Occupancy
Sensors
Lighting
AV Systems
User Interface
Building
Management
Signage/Wayfinding

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IoT Analytics

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MORE CONVENIENT
MORE SECURE
Pick Your Point

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IoT Security

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IoT Security

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For each device
you connect to
the network
you are
allowing more
access to your
information.

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IoT Security

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IoT Security

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IoT Security

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IoT Security

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The hack we don’t know about is the
most dangerous of all.
March 2017 - WikiLeaks releases
documents state the CIA has been able to
compromise Apple and Android devices
allowing them to bypass encryption in
applications and retrieve text or audio
before it’s encrypted.

99. © 2017 AVIXA
Will IoT be a big or small
problem in corporate AV?
Count the number of
devices connected to the
network.
1
2
3 4
5
6
7
8
9 10
11 12
13
+7
20

100. © 2017 AVIXA
Will IoT be a big or small
problem in corporate AV?
Each device could be
infected with malware
providing someone direct
access to
• The Network
• Information

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Why would
someone
want to hack
my fitness
tracker?

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Your IoT devices
are just gateways
onto a network.
Hackers are
seeking the
weakest link to
the network.

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Is there security in the IoT
world?
The devices are typically
not secured – but the
network can be.
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The future of IoT and AV comes
down to IT partnership &
understanding.
IT folks know the importance
and practice of data security.
AV Must adopt these practices
when implementing connected
tech.

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IoT Security

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IoT Security

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IoT Security

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Known Issue
Getting
Attention

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Who do you
trust with
your data?
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The more convenience, the less secure.
The more accessible data, the less privacy.

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Security
+
Analytics
=
Future of Internet of Things

112. © 2017 AVIXA
Josh Srago, CTS
TEECOM
Josh.srago@teecom.com
@Jsrago on Twitter
Thank You!

113. © 2017 AVIXA
Michael Carter, Senior Consultant, JLL Smart Building Program
Andrew Milne, Ph.D., CEO, Tidebreak
Josh Srago, CTS, DMC –D-4K, Design Engineer, TEECOM

114. © 2017 AVIXA
IoT Exhibit Hall Tour
3:00 p.m. – 3:30 p.m.
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