3. What would you do…!?
When someone in a remote rural area in India has got a medical
complication and can only be treated by doctors in New York?
When you want to see your friend in Tokyo not just in voice and not
just in video but at a hand-shake distance
When you want your car do identify the friend travelling on the
same road but 2 KM behind you
When you want to access internet in any remotest place in the
globe
When you want to just tap and order any product
When you want your refrigerator to advice on dinner based on
vegetables stored in it
7. SMAC – The Third Platform
IDC believes that by 2020, 40 percent of the US$5 trillion IT spending will be driven by third-platform
technologies
Gartner claims that these interdependent trends are "transforming the way people and businesses relate to
technology”
First Platform
Mainframe
Late 1950s
Second
Platform
Client / Server
From mid 1980s
Third
Platform
SMAC
From early
2010s
Fourth
Platform
9. IDC Predictions 2020
25% of food and consumer packaged goods retail shopping will be
conducted in omni-channel commerce marketplaces
40% of security revenues become tied to predictive capabilities,
protecting the mobile cloud accounts for 35% of enterprise security
products sold
IoT security budgets shift from today's 80% spent on perceived
terrorism threats to 80% from actual threats of unfair economic
advantage
Additive manufacturing technologies enable "produce on demand"
scenarios for over 10% of purchases. More than a 1/3 of these
products are customized through cognitive understanding of the
buyer's needs
It will be a DX Economy Digital Transformation Economy
11. Social Technology
Gartner defines social technology as, “Any technology that
facilitates social interactions and is enabled by a
communications capability, such as the Internet or a mobile
device.”
Companies, big and small, inject a social element into every
product and service (Ex. Car launch, Movie launch, Online Shop
etc.)
Governments are strongly moving into Social Media for direct
feedback (Ex. Twitter for complaints / feedback)
Organizations customizing Corporate Social Media for in-house
interactions
Hiring is decided based on Social Media profiles
Social Media influences the Society on critical decisions
14. Mobile Technology
Access to data ‘anywhere’ and ‘anytime’ is the theme of Third
Platform
What all does Mobile do for us: -
Remote working – Email / Chat / Video Conferencing etc
Travel Assistant – Ixigo Travel App
Social Engagement – Context Aware Recommendations – Zomato / Amazon
Instant Information – Wiki / Google Goggles
Health Monitor – Pedometer / Heart Rate Measurement
Education – Educational Tablet
Challenges – Access Points / Data Volume / Security
18. Big Data – Analytics
There is a deluge of information available for Corporates through various
channels
Corporates wants to make some sense using these data
Mass Customization is done based on customer preferences
Key data sources used to make decisions
Demographic Data of Customer
Social Data of Customer
Data related to Customer Mobile
World generates 8 Zeta Bytes of data annually that needs 2 trillion DVDs to
store…!
19. Walmart – Big Data Case Study
Walmart does ‘real-time’ semantic analysis of various social
media streams
These Social metadata contains customers, topics, products,
locations and events information
Walmart combines these data streams with customer data,
sales data, financial data and mobile data to obtain a
complete overview of their customers
Walmart Social Genome is a massive, constantly-changing,
knowledge base with hundreds of millions of entities and
relationships
Walmart focusses on individual users and gives customized
experience
20. Walmart – Big Data Case Study (contd.)
Genome Architecture Walmart Achievements
Walmart changes prices 50000
times in a month
Walmart online sales grew 30%
Walmart sends personalized
messages based on customer
profiles
Walmart does ‘Dynamic Pricing’
based on customer priority
23. Cloud Technology
Cloud is the Heart of Third Platform
While Big Data and Mobile provides and analyzes data, cloud is needed to
make it accessible
Without Cloud, data can be accessed only in office environments
Cloud Computing depicts five essential characteristics: -
On-Demand Self Service
Broad Network Access from any channel viz. Mobile, Laptop, Workstation
Resource Pooling – Easy allocation of resources to multiple customers
Rapid Elasticity – Easily scale upward or downward based on demand
Measure Service – Easy to measure the usage based on the type of service
25. Infrastructure as a Service (IaaS)
The basic cloud service model
Offers virtual machines, storage, security
Ability to scale up or down based on customer’s requirements
26. Platform as a Service
Provides development environment to Developers
This computing platform includes Programming Language, Executing
Environment, Database and Web Server
Developers can run software solutions on cloud without buying and managing
the underlying hardware and software layers
27. Software as a Service
Software applications are provided with metered usage
The software application could be Email, ERP, CRM, Games etc
In this model, cloud providers install and operate application software and
users access the software from cloud clients
29. Case Study – Internet of Things
An electrical appliances producing organization would like to adapt to latest
technology. It would like to incorporate IoT (Internet of Things) in its appliances.
The end goal is to engage the customer and provide an experience that is based
on their taste. How do you think IoT can be deployed effectively here?
Design a business solution of harnessing the power of IoT
31. How do we meet again?
My LinkedIn Profile
All my knowledge is like open source, you can take it and extend it and return it…!