Patty Radford Henderson
1 SlideShare 109 Followers 278 Folgens
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Unternehmen/Arbeitsplatz
Greater Minneapolis-St. Paul Area, MN United States
Beruf
Senior Digital Marketing Consultant with Expertise in Brand Strategy, Content Strategy and Connection Planning
Branche
Advertising / Marketing / PR
Webseite
radfordhenderson.com
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I am a senior digital marketing consultant with a passion for illuminating brand opportunities. Ever since I stepped into my first marketing role, I have strived to anticipate the customer's needs so that I could craft an experience through relevant touch points and content to provide value, foster a relationship and lead the customer through their decision making process. Over the course of my career I have honed my methodology for pulling actionable insight from big data to gain a deep understanding of the consumer's mindset, online habits and influences in order to build relevant personas and customer journey maps. I use these insights as a springboard for brand and marketing strateg...
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Personal Information
Unternehmen/Arbeitsplatz
Greater Minneapolis-St. Paul Area, MN United States
Beruf
Senior Digital Marketing Consultant with Expertise in Brand Strategy, Content Strategy and Connection Planning
Branche
Advertising / Marketing / PR
Webseite
radfordhenderson.com
Info
I am a senior digital marketing consultant with a passion for illuminating brand opportunities. Ever since I stepped into my first marketing role, I have strived to anticipate the customer's needs so that I could craft an experience through relevant touch points and content to provide value, foster a relationship and lead the customer through their decision making process. Over the course of my career I have honed my methodology for pulling actionable insight from big data to gain a deep understanding of the consumer's mindset, online habits and influences in order to build relevant personas and customer journey maps. I use these insights as a springboard for brand and marketing strateg...
Tags
content marketing content strategy keyword research marketing communications strategy content planning mima summit 2010 interactive marketing channel planning integrated marketing social media insights editorial planning
Mehr anzeigen