SlideShare ist ein Scribd-Unternehmen logo
1 von 35
Downloaden Sie, um offline zu lesen
BeDistinctive,Not
Different
Brandsunlockvaluable
creativitywhenthey
haveasystem.
Weusedhardscienceto
seehowthissystemcan
besuccessful.
Check out our blog post here.
We’llbebreakingdownthe
differencebetween
differentiationand
distinctiveness.
Whichofthetwounlocks
thepotentialfortrue
brandinnovation?
Let’sbegin.
DIFFERENTIATION
VS.
DISTINCTIVENESS
a brand’s ability to stand out so that buyers can easily identify it
(a brand looking like itself)
DIFFERENTIATION DISTINCTIVENESS
Whatisbranddifferentiationandbranddistinctiveness?
there is a different perceived meaning behind every brand
(the “reason to buy” for the consumer)
DISTINCTIVENESS
MarketX
DIFFERENTIATION
MarketX
Shouldbrandsaimtobedifferentordistinctive?
Foryears,marketershave
beentoldtodifferentiate
themselves,lesttheirbrand
faceeternaldoom.
However,researchhasshown
thatbrandperceptionscores
actuallytendtobequitesimilar.
“Consumerssimplydon’tperceive
brandswithinacategoryasbeing
particularlydifferent.”
— Byron Sharp, How Brands Grow
Sowhatdoesthat
meanforbrands?
Brands shouldn’t pour
money into appearing
different, or creating a
category apart from their
competitors, as customers
don’t need to see
differentiation to buy into
a brand.
BE DISTINCTIVE
Distinctivenessisfarmorecritical
forbrands,astheyneedcustomersto
quicklynotice,recognize,andrecall
theirbrandoverothers.
Howcanabrandbedistinctive?
Distinctiveelementsshow
customerswhatbrand
somethingis.
DistinctiveBrandElements
COLORS TAGLINES
CELEBRITIES
LOGOS
SYMBOLS ADVERTISING STYLES
Theseelementsarecritical,as
theyplaytotheneuroscience
thathelpsconstructand
reinforcememories.
UNIQUENESS
AND
PREVALENCE
the majority of customers link your
brand to your brand element
UNIQUENESS PREVALENCE
Inestablishingbrandelements,brandsshouldaimfor:
customers don’t associate a brand’s assets
with those of a competitor
Moreon
uniqueness
If a brand element is unique to
your brand, every time a customer
sees it, they can strengthen the
memory structure linking that
element to your brand, increasing
likelihood of buying in the future.
Uniqueness simply makes your
brand more identifiable.
Uniqueness
Moreon
prevalence
Prevalence can’t be built
overnight, or with one single
instance. The element-to-brand
link, which signals a brand to a
consumer, is built through
consistency over time.
Prevalence
Uniquenessandprevalence
togetherhelpestablish
branddistinctiveness.
Distinctivebrands,inturn,
arethoughtofmoreoften
andareabletoachieve
greatermarketshare.
Ultimately,then,such
positioningcanhelpbrands
growtheircustomerbases
inthelongrun.
THE WRAP-UP
Whathavewelearned?
1. Brands should aim to be distinctive, rather than different
Brands must establish distinct brand elements in order to win in the marketplace.
Whathavewelearned?
1. Brands should aim to be distinctive, rather than different
Brands must establish distinct brand elements in order to win in the marketplace.
2. Uniqueness and prevalence help establish distinctiveness
Brands must consistently and relentlessly uphold those brand elements over time,
in order to create a retrievable impression in consumer’s memory.
Youcanreadthefullstoryonhowto
growyourbrandonthePercolateblog:
Be Distinctive, Not Different
Percolate is The System of Record for Marketing. 

Our technology helps the world's largest and fastest-growing
brands at every step of the marketing process.
Want to learn more?
Contact learn@percolate.com for more information
or request a demo today at percolate.com/request-demo
Kat Gebert
Kat Gebert is on the Product Marketing team
at Percolate.

Weitere ähnliche Inhalte

Was ist angesagt?

Steal This Idea: Brand Messaging
Steal This Idea: Brand Messaging Steal This Idea: Brand Messaging
Steal This Idea: Brand Messaging Liquid Agency
 
Strategic Planning & the Importance of Consumer insights
Strategic Planning & the Importance of Consumer insightsStrategic Planning & the Importance of Consumer insights
Strategic Planning & the Importance of Consumer insightsKaren Saba
 
Why Mass Marketing Wins Over Targeted Efforts
Why Mass Marketing Wins Over Targeted EffortsWhy Mass Marketing Wins Over Targeted Efforts
Why Mass Marketing Wins Over Targeted EffortsPercolate
 
50 planners to watch in 2014 - The Planning Salon
50 planners to watch in 2014 - The Planning Salon50 planners to watch in 2014 - The Planning Salon
50 planners to watch in 2014 - The Planning SalonJulian Cole
 
How to write a killer agency creative brief
How to write a killer agency creative briefHow to write a killer agency creative brief
How to write a killer agency creative briefDavid Bell
 
Brand Planning for Clients
Brand Planning for ClientsBrand Planning for Clients
Brand Planning for ClientsGriffin Farley
 
Building A Brand Foundation
Building A Brand FoundationBuilding A Brand Foundation
Building A Brand FoundationMM Brand Agency
 
What is an insight?
What is an insight?What is an insight?
What is an insight?Umar Ghumman
 
How brands grow quick reference guide
How brands grow quick reference guide   How brands grow quick reference guide
How brands grow quick reference guide Shane Skillen
 
How Brands Grow : A summary of Byron Sharp's book on what marketers don't know
How Brands Grow : A summary of Byron Sharp's book on what marketers don't knowHow Brands Grow : A summary of Byron Sharp's book on what marketers don't know
How Brands Grow : A summary of Byron Sharp's book on what marketers don't knowAmie Weller
 
Intro to (Brand) Strategy by Mariana Cotlear Vega
Intro to (Brand) Strategy by Mariana Cotlear VegaIntro to (Brand) Strategy by Mariana Cotlear Vega
Intro to (Brand) Strategy by Mariana Cotlear VegaMariana Cotlear Vega
 
Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)Idris Mootee
 
Digital Strategy Toolbox 2014
Digital Strategy Toolbox 2014Digital Strategy Toolbox 2014
Digital Strategy Toolbox 2014Julian Cole
 
Brand Masterclass Week One
Brand Masterclass Week OneBrand Masterclass Week One
Brand Masterclass Week OneIdris Mootee
 
Rick James Model for selling innovative ideas
Rick James Model for selling innovative ideasRick James Model for selling innovative ideas
Rick James Model for selling innovative ideasJulian Cole
 
The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015
The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015
The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015Michael Goldstein
 
Disruption® visma solutions_tbwa_kallekanerva
Disruption® visma solutions_tbwa_kallekanervaDisruption® visma solutions_tbwa_kallekanerva
Disruption® visma solutions_tbwa_kallekanervaio_Works
 

Was ist angesagt? (20)

Steal This Idea: Brand Messaging
Steal This Idea: Brand Messaging Steal This Idea: Brand Messaging
Steal This Idea: Brand Messaging
 
Consumers insights
Consumers insightsConsumers insights
Consumers insights
 
Strategic Planning & the Importance of Consumer insights
Strategic Planning & the Importance of Consumer insightsStrategic Planning & the Importance of Consumer insights
Strategic Planning & the Importance of Consumer insights
 
Why Mass Marketing Wins Over Targeted Efforts
Why Mass Marketing Wins Over Targeted EffortsWhy Mass Marketing Wins Over Targeted Efforts
Why Mass Marketing Wins Over Targeted Efforts
 
50 planners to watch in 2014 - The Planning Salon
50 planners to watch in 2014 - The Planning Salon50 planners to watch in 2014 - The Planning Salon
50 planners to watch in 2014 - The Planning Salon
 
How to write a killer agency creative brief
How to write a killer agency creative briefHow to write a killer agency creative brief
How to write a killer agency creative brief
 
Brand Planning for Clients
Brand Planning for ClientsBrand Planning for Clients
Brand Planning for Clients
 
Building A Brand Foundation
Building A Brand FoundationBuilding A Brand Foundation
Building A Brand Foundation
 
What is an insight?
What is an insight?What is an insight?
What is an insight?
 
How brands grow quick reference guide
How brands grow quick reference guide   How brands grow quick reference guide
How brands grow quick reference guide
 
How Brands Grow : A summary of Byron Sharp's book on what marketers don't know
How Brands Grow : A summary of Byron Sharp's book on what marketers don't knowHow Brands Grow : A summary of Byron Sharp's book on what marketers don't know
How Brands Grow : A summary of Byron Sharp's book on what marketers don't know
 
Intro to (Brand) Strategy by Mariana Cotlear Vega
Intro to (Brand) Strategy by Mariana Cotlear VegaIntro to (Brand) Strategy by Mariana Cotlear Vega
Intro to (Brand) Strategy by Mariana Cotlear Vega
 
Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)
 
Digital Strategy Toolbox 2014
Digital Strategy Toolbox 2014Digital Strategy Toolbox 2014
Digital Strategy Toolbox 2014
 
Brand Masterclass Week One
Brand Masterclass Week OneBrand Masterclass Week One
Brand Masterclass Week One
 
Rick James Model for selling innovative ideas
Rick James Model for selling innovative ideasRick James Model for selling innovative ideas
Rick James Model for selling innovative ideas
 
Branding Workshop
Branding WorkshopBranding Workshop
Branding Workshop
 
Inspiring Creativity
Inspiring CreativityInspiring Creativity
Inspiring Creativity
 
The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015
The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015
The Cheating Strategist’s guide to Mary Meeker’s Digital Trends 2015
 
Disruption® visma solutions_tbwa_kallekanerva
Disruption® visma solutions_tbwa_kallekanervaDisruption® visma solutions_tbwa_kallekanerva
Disruption® visma solutions_tbwa_kallekanerva
 

Ähnlich wie Be Distinctive, Not Different

Different: Can Associations Escape the Competitive Herd?
Different: Can Associations Escape the Competitive Herd?Different: Can Associations Escape the Competitive Herd?
Different: Can Associations Escape the Competitive Herd?Mark Golden
 
Brand Masterclass Week Two
Brand Masterclass Week TwoBrand Masterclass Week Two
Brand Masterclass Week TwoIdris Mootee
 
From Private Label To Private Equity
From Private Label To Private EquityFrom Private Label To Private Equity
From Private Label To Private EquityCBX
 
V3i1 influence-of-brands
V3i1 influence-of-brandsV3i1 influence-of-brands
V3i1 influence-of-brandsDogaru Dana
 
The Group`S Brand Personality
The Group`S Brand PersonalityThe Group`S Brand Personality
The Group`S Brand Personalitystanzin geddun
 
Designing Brand Identity: What's a Brand?
Designing Brand Identity: What's a Brand?Designing Brand Identity: What's a Brand?
Designing Brand Identity: What's a Brand?Yazan Al Tamimi
 
Brand experience examples and best practices
Brand experience examples and best practicesBrand experience examples and best practices
Brand experience examples and best practicesJack Morton Worldwide
 
Vistage All City 2013
Vistage All City 2013 Vistage All City 2013
Vistage All City 2013 brandfever
 
Vistage - All City Atlanta 2013
Vistage - All City Atlanta 2013 Vistage - All City Atlanta 2013
Vistage - All City Atlanta 2013 amandaserfozo
 
Creating meaning in the way we satisfy consumer needs and engage with them
Creating meaning in the way we satisfy consumer needs and engage with themCreating meaning in the way we satisfy consumer needs and engage with them
Creating meaning in the way we satisfy consumer needs and engage with themDrthomasbrand Limited
 
The thing of private label vs brand
The thing of private label vs brandThe thing of private label vs brand
The thing of private label vs brandAshish Jhalani
 
AFSE Branding Lesson
AFSE Branding LessonAFSE Branding Lesson
AFSE Branding LessonJon Chang
 
Brush the Basics: 2013 Brand Glossary
Brush the Basics: 2013 Brand GlossaryBrush the Basics: 2013 Brand Glossary
Brush the Basics: 2013 Brand GlossaryIntelliAssist
 
Brand Building Workshop Adil
Brand Building Workshop AdilBrand Building Workshop Adil
Brand Building Workshop AdilAdil Imtiaz
 
Interbrand Brand Playback
Interbrand Brand PlaybackInterbrand Brand Playback
Interbrand Brand PlaybackLouisa Evans
 

Ähnlich wie Be Distinctive, Not Different (20)

Different: Can Associations Escape the Competitive Herd?
Different: Can Associations Escape the Competitive Herd?Different: Can Associations Escape the Competitive Herd?
Different: Can Associations Escape the Competitive Herd?
 
Brand Masterclass Week Two
Brand Masterclass Week TwoBrand Masterclass Week Two
Brand Masterclass Week Two
 
From Private Label To Private Equity
From Private Label To Private EquityFrom Private Label To Private Equity
From Private Label To Private Equity
 
V3i1 influence-of-brands
V3i1 influence-of-brandsV3i1 influence-of-brands
V3i1 influence-of-brands
 
The Group`S Brand Personality
The Group`S Brand PersonalityThe Group`S Brand Personality
The Group`S Brand Personality
 
Ideations Newsletter- Issue 1, 2012
Ideations Newsletter- Issue 1, 2012Ideations Newsletter- Issue 1, 2012
Ideations Newsletter- Issue 1, 2012
 
Designing Brand Identity: What's a Brand?
Designing Brand Identity: What's a Brand?Designing Brand Identity: What's a Brand?
Designing Brand Identity: What's a Brand?
 
Brand experience examples and best practices
Brand experience examples and best practicesBrand experience examples and best practices
Brand experience examples and best practices
 
Vistage All City 2013
Vistage All City 2013 Vistage All City 2013
Vistage All City 2013
 
Vistage - All City Atlanta 2013
Vistage - All City Atlanta 2013 Vistage - All City Atlanta 2013
Vistage - All City Atlanta 2013
 
What is brand?
What is brand?What is brand?
What is brand?
 
Branding
BrandingBranding
Branding
 
Creating meaning in the way we satisfy consumer needs and engage with them
Creating meaning in the way we satisfy consumer needs and engage with themCreating meaning in the way we satisfy consumer needs and engage with them
Creating meaning in the way we satisfy consumer needs and engage with them
 
Differentiate or die
Differentiate or dieDifferentiate or die
Differentiate or die
 
The thing of private label vs brand
The thing of private label vs brandThe thing of private label vs brand
The thing of private label vs brand
 
AFSE Branding Lesson
AFSE Branding LessonAFSE Branding Lesson
AFSE Branding Lesson
 
Hillsboroaudiences
HillsboroaudiencesHillsboroaudiences
Hillsboroaudiences
 
Brush the Basics: 2013 Brand Glossary
Brush the Basics: 2013 Brand GlossaryBrush the Basics: 2013 Brand Glossary
Brush the Basics: 2013 Brand Glossary
 
Brand Building Workshop Adil
Brand Building Workshop AdilBrand Building Workshop Adil
Brand Building Workshop Adil
 
Interbrand Brand Playback
Interbrand Brand PlaybackInterbrand Brand Playback
Interbrand Brand Playback
 

Mehr von Percolate

7 Project Management Tips from Across Disciplines
7 Project Management Tips from Across Disciplines7 Project Management Tips from Across Disciplines
7 Project Management Tips from Across DisciplinesPercolate
 
Moving from Stateful Components to Stateless Components
Moving from Stateful Components to Stateless ComponentsMoving from Stateful Components to Stateless Components
Moving from Stateful Components to Stateless ComponentsPercolate
 
Content Strategy in a Changing World
Content Strategy in a Changing WorldContent Strategy in a Changing World
Content Strategy in a Changing WorldPercolate
 
Pratt Parser in Python
Pratt Parser in PythonPratt Parser in Python
Pratt Parser in PythonPercolate
 
Moving From MySQL to Elasticsearch for Analytics
Moving From MySQL to Elasticsearch for AnalyticsMoving From MySQL to Elasticsearch for Analytics
Moving From MySQL to Elasticsearch for AnalyticsPercolate
 
Percolate: Content Marketing 360: From Planning to Performance
Percolate: Content Marketing 360: From Planning to PerformancePercolate: Content Marketing 360: From Planning to Performance
Percolate: Content Marketing 360: From Planning to PerformancePercolate
 
The 50 Most Important Marketing Charts of 2016
The 50 Most Important Marketing Charts of 2016The 50 Most Important Marketing Charts of 2016
The 50 Most Important Marketing Charts of 2016Percolate
 
Advertising for the Long Term
Advertising for the Long TermAdvertising for the Long Term
Advertising for the Long TermPercolate
 
Small vs. Large Brands: How to Become a Market Leader
Small vs. Large Brands: How to Become a Market LeaderSmall vs. Large Brands: How to Become a Market Leader
Small vs. Large Brands: How to Become a Market LeaderPercolate
 
11 Charts that Predict the Future of Marketing
11 Charts that Predict the Future of Marketing11 Charts that Predict the Future of Marketing
11 Charts that Predict the Future of MarketingPercolate
 
Percolate's Company Values
Percolate's Company ValuesPercolate's Company Values
Percolate's Company ValuesPercolate
 
7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...
7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...
7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...Percolate
 
How Much Does Marketing Really Cost?
How Much Does Marketing Really Cost?How Much Does Marketing Really Cost?
How Much Does Marketing Really Cost?Percolate
 
Technology Macro Trends - What Marketers Need to Know in 2014
Technology Macro Trends - What Marketers Need to Know in 2014Technology Macro Trends - What Marketers Need to Know in 2014
Technology Macro Trends - What Marketers Need to Know in 2014Percolate
 
State of Content Marketing
State of Content MarketingState of Content Marketing
State of Content MarketingPercolate
 
How Percolate uses CFEngine to Manage AWS Stateless Infrastructure
How Percolate uses CFEngine to Manage AWS Stateless InfrastructureHow Percolate uses CFEngine to Manage AWS Stateless Infrastructure
How Percolate uses CFEngine to Manage AWS Stateless InfrastructurePercolate
 
IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...
IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...
IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...Percolate
 
Building Community with American Express OPEN
Building Community with American Express OPENBuilding Community with American Express OPEN
Building Community with American Express OPENPercolate
 
MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...
MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...
MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...Percolate
 
GE's Jon Lombardo presents how GE became a con
GE's Jon Lombardo presents how GE became a conGE's Jon Lombardo presents how GE became a con
GE's Jon Lombardo presents how GE became a conPercolate
 

Mehr von Percolate (20)

7 Project Management Tips from Across Disciplines
7 Project Management Tips from Across Disciplines7 Project Management Tips from Across Disciplines
7 Project Management Tips from Across Disciplines
 
Moving from Stateful Components to Stateless Components
Moving from Stateful Components to Stateless ComponentsMoving from Stateful Components to Stateless Components
Moving from Stateful Components to Stateless Components
 
Content Strategy in a Changing World
Content Strategy in a Changing WorldContent Strategy in a Changing World
Content Strategy in a Changing World
 
Pratt Parser in Python
Pratt Parser in PythonPratt Parser in Python
Pratt Parser in Python
 
Moving From MySQL to Elasticsearch for Analytics
Moving From MySQL to Elasticsearch for AnalyticsMoving From MySQL to Elasticsearch for Analytics
Moving From MySQL to Elasticsearch for Analytics
 
Percolate: Content Marketing 360: From Planning to Performance
Percolate: Content Marketing 360: From Planning to PerformancePercolate: Content Marketing 360: From Planning to Performance
Percolate: Content Marketing 360: From Planning to Performance
 
The 50 Most Important Marketing Charts of 2016
The 50 Most Important Marketing Charts of 2016The 50 Most Important Marketing Charts of 2016
The 50 Most Important Marketing Charts of 2016
 
Advertising for the Long Term
Advertising for the Long TermAdvertising for the Long Term
Advertising for the Long Term
 
Small vs. Large Brands: How to Become a Market Leader
Small vs. Large Brands: How to Become a Market LeaderSmall vs. Large Brands: How to Become a Market Leader
Small vs. Large Brands: How to Become a Market Leader
 
11 Charts that Predict the Future of Marketing
11 Charts that Predict the Future of Marketing11 Charts that Predict the Future of Marketing
11 Charts that Predict the Future of Marketing
 
Percolate's Company Values
Percolate's Company ValuesPercolate's Company Values
Percolate's Company Values
 
7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...
7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...
7 Lessons Marketers Can Learn From MasterCard to become a Global Publishing P...
 
How Much Does Marketing Really Cost?
How Much Does Marketing Really Cost?How Much Does Marketing Really Cost?
How Much Does Marketing Really Cost?
 
Technology Macro Trends - What Marketers Need to Know in 2014
Technology Macro Trends - What Marketers Need to Know in 2014Technology Macro Trends - What Marketers Need to Know in 2014
Technology Macro Trends - What Marketers Need to Know in 2014
 
State of Content Marketing
State of Content MarketingState of Content Marketing
State of Content Marketing
 
How Percolate uses CFEngine to Manage AWS Stateless Infrastructure
How Percolate uses CFEngine to Manage AWS Stateless InfrastructureHow Percolate uses CFEngine to Manage AWS Stateless Infrastructure
How Percolate uses CFEngine to Manage AWS Stateless Infrastructure
 
IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...
IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...
IPG Media Lab's Jack Pollock presents employees as signals at Percolate's #SP...
 
Building Community with American Express OPEN
Building Community with American Express OPENBuilding Community with American Express OPEN
Building Community with American Express OPEN
 
MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...
MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...
MasterCard's Jennifer Stalzer presents The Evolution of the Corporate Newsroo...
 
GE's Jon Lombardo presents how GE became a con
GE's Jon Lombardo presents how GE became a conGE's Jon Lombardo presents how GE became a con
GE's Jon Lombardo presents how GE became a con
 

Kürzlich hochgeladen

Harnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing GrowthHarnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing Growthabinashdm2014
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxGregory Edwards
 
Digital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEMDigital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEMNazal Digital
 
How to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step ProcessHow to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step ProcessQuickEmailVerification
 
Advertising and public relations, Role and Impact
Advertising and public relations, Role and ImpactAdvertising and public relations, Role and Impact
Advertising and public relations, Role and ImpactMuhammad Junaid
 
Friends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptxFriends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptxNavah Hopkins
 
A_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdfA_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdfVWO
 
Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!Joseph Skibbie
 
Run more experiments with fewer resources
Run more experiments with fewer resourcesRun more experiments with fewer resources
Run more experiments with fewer resourcesVWO
 
Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)yaeyukimoto
 
A navigation of two creative processes Study
A navigation of two creative processes StudyA navigation of two creative processes Study
A navigation of two creative processes Studystuwilson.co.uk
 
Dhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing InternDhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing Internrisabhpandeyconnect
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneHerd
 
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxivanrazine1
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain VisibilitySearch Engine Journal
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedMumbai Pixels
 
Converting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROConverting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROVWO
 
Fashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfFashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfUttara University
 
scope in Digital Marketing & advertising
scope in Digital Marketing & advertisingscope in Digital Marketing & advertising
scope in Digital Marketing & advertisingKBS SHOP
 
The Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadThe Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadFabio Bin
 

Kürzlich hochgeladen (20)

Harnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing GrowthHarnessing Social Media for Marketing Growth
Harnessing Social Media for Marketing Growth
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
 
Digital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEMDigital Marketing Services like SEO, SMM, SEM
Digital Marketing Services like SEO, SMM, SEM
 
How to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step ProcessHow to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step Process
 
Advertising and public relations, Role and Impact
Advertising and public relations, Role and ImpactAdvertising and public relations, Role and Impact
Advertising and public relations, Role and Impact
 
Friends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptxFriends of Search Future Proof Accounts.pptx
Friends of Search Future Proof Accounts.pptx
 
A_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdfA_B Testing Personalized Meditation Recommendations.pdf
A_B Testing Personalized Meditation Recommendations.pdf
 
Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!Marketing Team of 1, A Framework To Win!
Marketing Team of 1, A Framework To Win!
 
Run more experiments with fewer resources
Run more experiments with fewer resourcesRun more experiments with fewer resources
Run more experiments with fewer resources
 
Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)
 
A navigation of two creative processes Study
A navigation of two creative processes StudyA navigation of two creative processes Study
A navigation of two creative processes Study
 
Dhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing InternDhanuka Agritech Limited - Sales and Marketing Intern
Dhanuka Agritech Limited - Sales and Marketing Intern
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not Alone
 
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to Succeed
 
Converting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROConverting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CRO
 
Fashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfFashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdf
 
scope in Digital Marketing & advertising
scope in Digital Marketing & advertisingscope in Digital Marketing & advertising
scope in Digital Marketing & advertising
 
The Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadThe Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoad
 

Be Distinctive, Not Different