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Social Media Marketing Bootcamp How to Leverage Social Media for SEO A presentation by Navneet Kaushal, CEO PageTraffic
What is Search Engine Optimization (SEO)?
 
What is Social Media Marketing (SMM)?
 
Search has gone Social
Search Results have gone beyond Text
How The Ranking Factors Have Changed?
Then  Now
What is the Opportunity of Social in Search?
Just 15 tweets helped this blog post get into top 10 within 2 days  Tweets Help You Rank Higher
Social media makes it easy to dominate your brand name search as Twitter, Facebook, Flickr, Youtube videos appear in a cluster on page 1.  Brand Domination In Search Engines
If you log in to your Google Account and search, you will see which results have been recommended  by your social connections.  Social References In Organic Search
After logging in Before logging in One of the results  from my social contact moves up after logging in The Rise of Personalized Search
Deep Social Crawl By Search Engines
Be Visible on Relevant Social Media Channels Groups
The future: Integrated Marketing

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How to Leverage Social Media for SEO by Navneet Kaushal

Hinweis der Redaktion

  1. Now, search results include a mix of all above. Even social search has been introduced.
  2. Google Real Time Search used to show tweets as search results. The service is no longer available.
  3. This is also applicable for personality searches.
  4. Google shows recommendations by Facebook friends even if you have never integrated both.