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Customer Loyalty …creating customer evangelists Nancy Kolkebeck 360 ° Consulting
Overview ,[object Object],[object Object],[object Object],[object Object]
Terms ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Creating Customer Evangelists ¹ ,[object Object],[object Object],¹ How Loyal Customers Become a Volunteer Sales Force by Ben McConnell, Jackie Huba, Dearborn Press, 2003
Loyalty Business Model ,[object Object],[object Object],[object Object],[object Object]
Operating Strategy and Service Delivery System
Three Ingredients for Success
1. Do You Walk the Talk? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2008 - 2009 ©
2. Go beyond numeric scores ,[object Object],[object Object],[object Object],[object Object]
3. Create a Customer  Advisory  Board
Discussion

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