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A Better Tomorrow




Making Innovation
     Work
Success is a Journey
                       Companies that last go on
                       successive missions rather than
                       simply defending their ground.

                       Success isn’t a destination but
                       an opportunity to embrace
                       successive missions.

                       Innovation works best when it is
                       focused as part of the mission
                       within the overall vision of the
                       company.



 Not a destination
Start with a Big Idea or   Follow the 3 rules of definition
         Vision
                           1. Does it intersect
                           between your competency
                           and passion?

                           2. Will it still be relevant in
                           100 years’ time?

                           3. Does it have a value
                           proposition that provides
                           focus and differentiation?

   Define a better
     tomorrow
Self Disrupt
                    Don’t be afraid to disrupt
                    your business. None of your
                    competitors will have any
                    such hesitation.

                    Never bury innovation for
                    the sake of short term profit
                    considerations.

                    The future holds greater
                    rewards for those that play
                    the long game.

Or Self Destruct?
Collaborate, Communicate


                           Innovation requires a culture of
                           collaboration and
                           communication both internally
                           and externally with
                           customers, prospects and the
                           market.




      and Innovate
Innovation needs a champion: A
                      Chief Innovation Officer.

                      They must have executive
                      powers and be directly
                      accountable.

                      Innovation can create internal
                      resistance and there needs to
                      be ownership and authority to
                      drive through execution and
                      often this involves every area of
                      the organisation.




Innovation needs a champion
Hire individuals not clones.

                            Innovation is about looking at
                            things differently and from
                            different perspectives.

                            Hire people from different
                            backgrounds, cultures and
                            interests.

                            You need diversity to Innovate.



A company of sheep will unleash a competition of wolves
Hire for Passion, Innovation and
      Excellence.

      Focus on attributes not qualifications.

      Harness the power of
      Passion, Innovation, Excellence by
      recruiting people with these attributes.

      Look for creativity, energy and drive.

Harness the power of PIE
Create a culture of creativity
                     by empowering individuals to
                     make a difference and
                     improve their role, function
                     and department.

                     Promote a “Better Tomorrow”
                     through collaboration and by
                     example.




Create a Culture of Creativity
Fear of failure
                            destroys innovation
                            more than anything
                            else.

                            If you are going to
                            create a culture of
                            innovation, you need
                            to tackle fear.




Failure is part of the process
Understand the HEART of
                       your customer.

                       Go further by understanding
                       the needs of their customers
                       too.

                       You need to do more than
                       hear what they say, but
                       understand what they do and
                       how to make their tomorrow
                       better than today.


Understand the heart of your customer
Create a paradigm shift by looking at
                       problems from a different perspective.

                       Henry Ford famously said “If I’d asked
                       my customers what they wanted, they’d
                       have said a faster horse”.

                       Disruptive Innovation is about
                       redefining the problem.




Redefine the Problem
Understand the gaps around
                         your solution and how it fits
                         into the big picture.

                         By filling the gaps you can
                         create an unequal presence in
                         the market by completing the
                         areas no-one else has seen.




Identify the Gaps and Connect the Dots
Remove everything that doesn’t add value

                  Remove everything that doesn’t add
                  value. Simplify everything else.

                  Anyone can reflect complexity in
                  functionality, processes and
                  experience.

                  It takes real focus and ingenuity to
                  remove complexity and simplify.

                  Simplicity and Speed add real value.



       Simplify everything else
Explore the impossible.

                         Whatever was impossible
                         yesterday may be possible today.

                         Look at different markets to see
                         if they have solved a similar
                         problem.

                         Explore new technologies.

                         There is always opportunity in
                         solving the impossible because
                         competition is rare.

Find the Impossible. Then Redefine it.
Identify and quantify
                            risks but don’t avoid
                            taking them.

                            Innovation is about
                            taking risks, and the
                            greatest risk to any
                            company is to become
                            risk adverse.

                            Avoiding risk is a sure
                            route to mediocrity.




Avoiding Risk is your greatest Risk
Innovation is often the result of
                             progressive and sequential
                             novel steps that result in
                             something much more
                             disruptive at the end of the
                             journey than apparent at the
                             beginning.



Small changes on the Innovation Journey can lead to
          something far more disruptive.
Get outside-in consultancy.

                               Having objective input from
                               people outside the organisation
                               is just as important as recruiting
                               diversity into the organisation.

                               Often consultancy can accelerate
                               the innovation journey through
                               independent and objective
                               advice and mentoring.


Innogise can help accelerate your innovation journey
Want to learn more?

The slides are based on “Business
Innovation: A little book of big ideas”
by Nick Whiteley (founder of Innogise)

The book is available on Kindle and
Paper book formats internationally.

Purchase your copy now from:

www.amazon.co.uk
www.amazon.com
www.amazon.com.br
www.amazon.ca
www.amazon.de
www.amazon.it
www.amazon.fr
www.amazon.es
www.amazon.jp
About the Author
Nick Whiteley has over 20 years experience in the high tech industry serving as
both Chief Technical Officer and Managing Director. Nick created a highly
disruptive software product in the health market before starting innogise, a
consultancy business with a focus on innovation and growth.


                            Nick.whiteley@innogise.com


                             www.innogise-blog.co.uk


                                  @nickwhiteley


                     www.linkedin.com/in/nicholaswhiteley
A Better Tomorrow




     www.innogise.com

 www.facebook.com/innogise

http://www.linkedin.com/comp
    any/innogise-consulting

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Making Innovation Work

  • 1. A Better Tomorrow Making Innovation Work
  • 2. Success is a Journey Companies that last go on successive missions rather than simply defending their ground. Success isn’t a destination but an opportunity to embrace successive missions. Innovation works best when it is focused as part of the mission within the overall vision of the company. Not a destination
  • 3. Start with a Big Idea or Follow the 3 rules of definition Vision 1. Does it intersect between your competency and passion? 2. Will it still be relevant in 100 years’ time? 3. Does it have a value proposition that provides focus and differentiation? Define a better tomorrow
  • 4. Self Disrupt Don’t be afraid to disrupt your business. None of your competitors will have any such hesitation. Never bury innovation for the sake of short term profit considerations. The future holds greater rewards for those that play the long game. Or Self Destruct?
  • 5. Collaborate, Communicate Innovation requires a culture of collaboration and communication both internally and externally with customers, prospects and the market. and Innovate
  • 6. Innovation needs a champion: A Chief Innovation Officer. They must have executive powers and be directly accountable. Innovation can create internal resistance and there needs to be ownership and authority to drive through execution and often this involves every area of the organisation. Innovation needs a champion
  • 7. Hire individuals not clones. Innovation is about looking at things differently and from different perspectives. Hire people from different backgrounds, cultures and interests. You need diversity to Innovate. A company of sheep will unleash a competition of wolves
  • 8. Hire for Passion, Innovation and Excellence. Focus on attributes not qualifications. Harness the power of Passion, Innovation, Excellence by recruiting people with these attributes. Look for creativity, energy and drive. Harness the power of PIE
  • 9. Create a culture of creativity by empowering individuals to make a difference and improve their role, function and department. Promote a “Better Tomorrow” through collaboration and by example. Create a Culture of Creativity
  • 10. Fear of failure destroys innovation more than anything else. If you are going to create a culture of innovation, you need to tackle fear. Failure is part of the process
  • 11. Understand the HEART of your customer. Go further by understanding the needs of their customers too. You need to do more than hear what they say, but understand what they do and how to make their tomorrow better than today. Understand the heart of your customer
  • 12. Create a paradigm shift by looking at problems from a different perspective. Henry Ford famously said “If I’d asked my customers what they wanted, they’d have said a faster horse”. Disruptive Innovation is about redefining the problem. Redefine the Problem
  • 13. Understand the gaps around your solution and how it fits into the big picture. By filling the gaps you can create an unequal presence in the market by completing the areas no-one else has seen. Identify the Gaps and Connect the Dots
  • 14. Remove everything that doesn’t add value Remove everything that doesn’t add value. Simplify everything else. Anyone can reflect complexity in functionality, processes and experience. It takes real focus and ingenuity to remove complexity and simplify. Simplicity and Speed add real value. Simplify everything else
  • 15. Explore the impossible. Whatever was impossible yesterday may be possible today. Look at different markets to see if they have solved a similar problem. Explore new technologies. There is always opportunity in solving the impossible because competition is rare. Find the Impossible. Then Redefine it.
  • 16. Identify and quantify risks but don’t avoid taking them. Innovation is about taking risks, and the greatest risk to any company is to become risk adverse. Avoiding risk is a sure route to mediocrity. Avoiding Risk is your greatest Risk
  • 17. Innovation is often the result of progressive and sequential novel steps that result in something much more disruptive at the end of the journey than apparent at the beginning. Small changes on the Innovation Journey can lead to something far more disruptive.
  • 18. Get outside-in consultancy. Having objective input from people outside the organisation is just as important as recruiting diversity into the organisation. Often consultancy can accelerate the innovation journey through independent and objective advice and mentoring. Innogise can help accelerate your innovation journey
  • 19. Want to learn more? The slides are based on “Business Innovation: A little book of big ideas” by Nick Whiteley (founder of Innogise) The book is available on Kindle and Paper book formats internationally. Purchase your copy now from: www.amazon.co.uk www.amazon.com www.amazon.com.br www.amazon.ca www.amazon.de www.amazon.it www.amazon.fr www.amazon.es www.amazon.jp
  • 20. About the Author Nick Whiteley has over 20 years experience in the high tech industry serving as both Chief Technical Officer and Managing Director. Nick created a highly disruptive software product in the health market before starting innogise, a consultancy business with a focus on innovation and growth. Nick.whiteley@innogise.com www.innogise-blog.co.uk @nickwhiteley www.linkedin.com/in/nicholaswhiteley
  • 21. A Better Tomorrow www.innogise.com www.facebook.com/innogise http://www.linkedin.com/comp any/innogise-consulting