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Steps to Successful Innovation and Execution

Innovation Boost, University of Hertfordshire, 7th of December 2013
Agenda
Nick Whiteley
•
•
•
•
•

Technologist
Managing Director
Author
Consultant
Entrepreneur
Passion

“Nothing great in the world has
ever been accomplished without
passion.”
Georg Hegel
Collaboration

A Better Tomorrow

“Training often gives people
solutions to problems already
solved. Collaboration addresses
challenges no one has overcome
before.”
Marcia Conner
Culture

A Better Tomorrow

“Organizations, by their very
nature are designed to promote
order and routine. They are
inhospitable environments for
innovation.”
T. Levitt
Vision

A Better Tomorrow

"Vision is the art of seeing what is
invisible to others.“
Jonathan Swift
4 Essentials

A Better Tomorrow

Passion
Vision
Collaboration
Culture
Competing Values Leadership: Creating Value in Organizations by Kim S.
Cameron, Robert E Quinn, Jeff DeGraff and Anjan V Thakor
1. Does it intersect between your
competency and passion?
2. Will it still be relevant in 100
years’ time?
3. Does it have a value proposition
that provides focus and
differentiation?
Success is a Journey
Not a destination

Companies that last go on successive missions rather than simply defending
their ground. Success isn’t a destination but an opportunity to embrace
successive missions.
Self Disrupt Or Self Destruct?

Don’t be afraid to disrupt your business.
None of your competitors will have any such hesitation.
Innovation needs a champion

Innovation can create internal resistance and there needs to be ownership
and authority to drive through execution and often this involves every area of
the organisation.
“If at first the idea is not
absurd, then there will
be no hope for it.”
Understand the heart
of your customer

Go further by understanding the needs of their customers too.
You need to do more than hear what they say, but understand what they do
and how to make their tomorrow better than today.
Redefine the Problem

“If I’d asked my customers what they wanted, they’d have said a faster horse”.
Henry Ford
Identify the Gaps and
Connect the Dots

By filling the gaps you can create an unequal presence in the market by
completing the areas no-one else has seen.
Remove everything that doesn’t
add value. Simplify everything else.

It takes real focus and ingenuity to remove complexity and simplify. Simplicity
and Speed add real value.
“Creativity is more than just being different.
Anybody can plan weird; that's easy. What's
hard is to be as simple as Bach. Making the
simple, awesomely simple, that's creativity.”

Charles Mingus
Find the Impossible.
Then Redefine it.

Whatever was impossible yesterday may be possible today.
Look at different markets to see if they have solved a similar problem.
Failure is part of the process

“Wherever you see a successful business, someone once made a courageous
decision.”
Peter Drucker
Fail Quick. Fail Cheap.
Avoiding Risk is your greatest Risk

Identify and quantify risks but don’t avoid taking them.
Innovation is about taking risks, and the greatest risk to any company is to
become risk adverse.
Small changes on the Innovation Journey can lead to something far more
disruptive.
Presentation based on “Business Innovation: A little book of big ideas”
by Nick Whiteley
Purchase in paperback or kindle from Amazon. Direct link: www.nickwhiteley.co.uk
www.innogise.com

Nick.whiteley@innogise.com

www.innogise-blog.co.uk

@nickwhiteley
www.linkedin.com/in/nicholaswhiteley

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