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Neil Kelley
Neil Kelley

The document is a presentation that discusses the RACE model for design. It includes several photos to illustrate the concept. The RACE model stands for Reach, Appeal, Comprehension, and Experience. The presentation aims to help designers focus users' attention by considering these factors before beginning the design process.

Education
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Photo by ario_ - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/20645801@N00 Created with Haiku Deck
Photo by 10ch - Creative Commons Attribution License https://www.flickr.com/photos/92397015@N00 Created with Haiku Deck
Photo by marfis75 - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/45409431@N00 Created with Haiku Deck
Photo by monkeyc.net - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/73584213@N00 Created with Haiku Deck
Before embarking on design let’s consider the RACE model
Photo by ecstaticist - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/41864721@N00 Created with Haiku Deck
Photo by anasshad - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/65070219@N02 Created with Haiku Deck
Photo by MoneyBlogNewz - Creative Commons Attribution License https://www.flickr.com/photos/22127803@N02 Created with Haiku Deck
Photo by Jason A. Howie - Creative Commons Attribution License https://www.flickr.com/photos/40493340@N00 Created with Haiku Deck
Photo by ecastro - Creative Commons Attribution License https://www.flickr.com/photos/30182398@N00 Created with Haiku Deck
Photo by jakub_hla - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/20444618@N00 Created with Haiku Deck
Photo by Eduardo Loureiro - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/95557778@N00 Created with Haiku Deck
Photo by Emilio del Prado - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/61139301@N00 Created with Haiku Deck
Photo by Roy Cheung Photography - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/8024836@N04 Created with Haiku Deck
Photo by UXmash - Creative Commons Attribution License https://www.flickr.com/photos/52323467@N02 Created with Haiku Deck
Photo by Zrendavir_ - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/32916905@N05 Created with Haiku Deck
Photo by Witer - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/10845077@N05 Created with Haiku Deck
…focus their atten
…focus their attention
…focus their attentio
Photo by Kaptain Kobold - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/95492938@N00 Created with Haiku Deck
Photo by Link Humans UK - Creative Commons Attribution License https://www.flickr.com/photos/55425268@N06 Created with Haiku Deck
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