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Authoring your Business Plan,[object Object],A Guidance Presentation,[object Object],On preparing ,[object Object],Impactful Business Plans,[object Object]
Imagine yourself to be ,[object Object],JK Rowling…,[object Object],…and start working on your next biggest best seller!,[object Object]
You have money…do you still need a Business Plan,[object Object],YES,[object Object],You need to know your route,[object Object],Because we are not telepathists!,[object Object],Because everyone needs milestones to know that they are on correct path,[object Object],Because you have to follow it up with a ‘sought-after autobiography’!,[object Object]
Basic Objectives,[object Object],Business Concept,[object Object],Understanding the market,[object Object],Industry health and trends,[object Object],Consistent business focus,[object Object],Clear strategic position,[object Object],Capable management,[object Object],Ability to attract and retain talent,[object Object],Financial control,[object Object],Anticipating and adapting change,[object Object],Company’s values and integrity,[object Object]
The Preface,[object Object],Visualise…,[object Object],What you want to be heard,[object Object],Who do you want to hear you,[object Object],…and C,[object Object],Challenge,[object Object],Control,[object Object],Creativity,[object Object],Cash,[object Object]
The Back – PageYour 5 minutes of ‘Make-or-break’ ,[object Object],Executive summary / Financials / Management,[object Object],Your base concept makes sense,[object Object],Thoroughly planned,[object Object],Management is capable,[object Object],Clear-cut market exists,[object Object],Incorporates significant competitive advantage,[object Object],Financial projections are realistic,[object Object],Investors have chance to make money,[object Object]
Get ready to play…,[object Object],Industry background,[object Object],Which ground are you playing on?,[object Object],Who are the teams?,[object Object],OK…so what are you are seeing what others are not?,[object Object]
Bring home the Team…,[object Object],Company background,[object Object],List out the team mates,[object Object],Since when are you playing?,[object Object],Rationale for seeking newer grounds,[object Object],Why should we believe you?,[object Object]
The Game…,[object Object],Core business idea,[object Object],Operational and implementation details,[object Object],The USP,[object Object],The SWOT Analysis,[object Object],Sustainability,[object Object],Competition,[object Object],Any strategic partners/technology involved etc.,[object Object]
Hoist the flags…,[object Object],Marketing gameplan,[object Object],Target market size,[object Object],Market research details,[object Object],Customer profiling – existing/potential/pipeline,[object Object],Marketing strategy,[object Object],Pricing strategy,[object Object]
The Money’s here…,[object Object],Financial analysis,[object Object],Past financials – P&L/Balance sheet/cash flow summary,[object Object],Projections for next five years,[object Object],Quarterly analysis for first three years,[object Object],Yearly analysis for five years,[object Object],How is cash being raised,[object Object],Cost of raising capital,[object Object],Promoters’ Contribution,[object Object]
The Money’s here…2,[object Object],Financial analysis,[object Object],Sensitivity analysis,[object Object],E.g. sales variance of +/- 15%,[object Object],Scenario analysis: optimistic/normal/pessimistic,[object Object],Key Ratios,[object Object],Break even,[object Object],Expected IRR,[object Object],Other parameters,[object Object],Sales over different regions,[object Object],Requirement of capex/working capital over years,[object Object]
The Opponents…,[object Object],Understand competition,[object Object],Understand all possible risks,[object Object],Mitigation strategies,[object Object]
Warm-up…,[object Object],Other significant information,[object Object],Regulatory environment,[object Object],Time lines,[object Object],Implementation schedules,[object Object],Key information sources,[object Object]
The softer skills…,[object Object],Appeal to reader’s interest,[object Object],Do your homework well,[object Object],Get ready for exigencies,[object Object],Have you considered cost of hiring external experts?,[object Object],Its your idea…let your dream make others lose their sleep!,[object Object]
STAY HUNGRY,,[object Object],STAY FOOLISH,[object Object],“ Hope is your most powerful weapon.,[object Object],Self-Confidence is your greatest asset”,[object Object],Dhirubhai Ambani,[object Object]

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Making a business plan

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